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Honest to Greatness

By: Peter Kozodoy, Sharon Lechter - foreword
Narrated by: Peter Kozodoy, Coleen Marlo
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Publisher's summary

In today’s hyper-transparent world, consumers have enormous power to decide which brands are worth their time and money - so how do you make sure they choose yours?

Unfortunately, most leaders and organizations are stuck following archaic, detrimental business practices. Meanwhile, savvy consumers and employees across every generation are making their stance perfectly clear: They are not interested in supporting organizations that seem inauthentic, soulless, or untrustworthy.

In this environment, only the honest will survive.

In Honest to Greatness, serial Inc. 5000 entrepreneur Peter Kozodoy shows how today’s greatest business leaders use honesty - not as a touchy-feely core value, but as a business strategy that produces game-changing, industry-dominating success.

Through case studies and interviews with leaders at Bridgewater Associates, Sprint, Quicken Loans, Domino’s, The Ritz-Carlton, and more, Kozodoy presents fresh business concepts that anyone in the workplace can implement in order to:

  • Reach, engage, and retain your best customers
  • Attract and inspire the best talent in any industry
  • Create an unbeatable culture of innovation that dominates your competitors
  • Earn your team’s respect and loyalty
  • Unlock deep personal fulfillment by setting the “right” goals

Filled with powerful lessons for current and future leaders, this timely book demonstrates how to use honesty at both the organizational and individual level to achieve true greatness in business and in life.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2020 Peter Kozodoy. (P)2020 Brilliance Publishing, Inc., all rights reserved.
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Critic reviews

Honest to Greatness is a timely read for anyone who wants to engage with consumers in today's market. Peter Kozodoy sheds light on why some companies soar and others falter - it is as fascinating as it is informative!” (Barbara Corcoran, Shark Tank star and founder of The Corcoran Group)

"Here is a shocker of shocks: Honesty IS the best policy. Kozodoy outlines powerful, simple, honest techniques in this book. Follow his guidance and you will see your life and work improve, honestly." (Mike Michalowicz, author of Profit First and Fix This Next)

Honest to Greatness should be required reading for any aspiring leader. Filled with jaw-dropping stories and packed with actionable business tips, this book forces you out of your comfort zone and inspires you to make huge changes in your life and business!” (Richie Norton, author of The Power of Starting Something Stupid)

What listeners say about Honest to Greatness

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Impactful

In my opinion, this book is filled with impactful information that will add value to one’s leadership aspirations and goals. I found the author’s candor refreshing. I’d recommend this material.

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Early Insight into Future of Leadership

It's rare that you find a book that is ahead of it's time like this. In 5 to 10 years the idea of honesty being a central componant of the best businesses and leaders will be mainstream. This book delivers excellent examples, practical strategies, and an enjoyable delivery.

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Motivated me to be ME!

If you own or run a business you have to listen to this book. Honestly is the best policy and it can make you rich! Rich in the aspect of monetarily and personally... you will finish this book a better boss, owner and person.

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