Preview
  • Radical Simplicity

  • How Simplicity Transformed a Loss-Making Mega Brand into a World-Class Performer
  • By: Ken Allen
  • Narrated by: Ken Allen
  • Length: 7 hrs and 5 mins
  • 4.5 out of 5 stars (22 ratings)

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Radical Simplicity

By: Ken Allen
Narrated by: Ken Allen
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Publisher's summary

Brought to you by Penguin.

The key to rising to the top of your company lies in a simple message and philosophy.

The ultimate inspirational story for ambitious innovators, market-disruptors, and global business entrepreneurs.

Celebrating DHL’s fiftieth anniversary as a world-leading delivery company, global CEO Ken Allen tells the unique story of his journey to the top of the industry. In this business memoir, he shares the strategies and skills he has developed throughout his career, drawing on both his core values and extensive experience.

This book is an inimitable guide to succeeding in any business, focusing on strategy and practical advice while revealing the simple lessons you need to learn to excel in life and work. It is an accessible read for entrepreneurs and managers at any stage of their career, packed with motivational material and no-nonsense tips.

This simple and honest book is a must-have for anyone looking to reach the top of their field.

©2019 Ken Allen (P)2020 Penguin Audio
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What listeners say about Radical Simplicity

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One of the great books

Fantastic book. I listened to it till the end. Very inspiring . Great story . I will listen again

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A must for Transport and Logistics Employees

Loved the fact that Ken himself took the time to read the book to us. Working in the Courier industry I can relate and enjoy the stories shared

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Excellent

The passion and focus that is on display is truly admirable. Great book that will leave you full of new ideas.

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A riveting lesson.

Ken Allen’s message will inspire you to build your own blockbuster brand, mo matter what your industry. His Yorkshire accent is a bonus.

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Brilliant

An excellent book for entrepreneurs who need help with leadership. Definitely will be reading this again. Great takeaways.

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