Supercommunicator
Explaining the Complicated So Anyone Can Understand
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Buy for $24.06
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Sean Pratt
About this listen
In our increasingly complicated and data-driven world, many new developments are so complex that only experts comprehend their nuances. But what they don't grasp is how to tell the world about them. Communicating technical content to nontechnical listeners has fast become a critical 21st-century skill. Explaining what you do and why it's important drives funding, policy decisions, media exposure, public awareness, and customer adoption. This groundbreaking guide will help anyone to deliver clear, persuasive messages that win hearts, minds, and budgets. Supercommunicator explains how to:
- Distill details and data into big ideas
- Deliver meaning to audiences
- Use storytelling to captivate and educate
- Humanize content to make complicated ideas more tangible
- Layer harder ideas on top of easier ideas
- Strip away complex language, jargon, and acronyms
- Use analogies to explain unfamiliar areas; Master new digital modes of expression
- And more!
Enhanced with a wealth of examples - from how the National Academy of Sciences used audience research to improve the way evolution is taught, to how NASA incorporated cutting-edge tools to visualize issues in climatology - this one-of-a-kind audiobook reveals how to make the complex comprehensible, and the dry deeply compelling.
©2014 Frank J. Pietrucha (P)2014 Gildan Media LLCListeners also enjoyed...
-
Made to Stick
- Why Some Ideas Survive and Others Die
- By: Chip Heath, Dan Heath
- Narrated by: Charles Kahlenberg
- Length: 8 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.
-
-
Even Better The Second Time
- By Jeremy Devens on 09-05-09
By: Chip Heath, and others
-
Podcasting Made Simple
- The Step by Step Guide on How to Start a Successful Podcast from the Ground Up
- By: Daniel Larson
- Narrated by: John Hopkinson
- Length: 3 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
Although there’s never been a better time to get into podcasting, with all the contradicting and often false information scattered all over the internet, it’s no wonder why so many people struggle to find a starting point when there are so many conflicting views over the best equipment, what launch strategy should be used, even editing. It can even create the illusion that starting a podcast is a daunting, time-consuming process.
-
-
This podcast contains every detail of how to make a podcast.
- By TEJINDER PANWAR on 09-19-24
By: Daniel Larson
-
Make Noise
- A Creator's Guide to Podcasting and Great Audio Storytelling
- By: Eric Nuzum
- Narrated by: George Newbern
- Length: 8 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.
-
-
Excellent, thought provoking.
- By William Scott on 09-05-20
By: Eric Nuzum
-
Moments of Impact
- How to Design Strategic Conversations That Accelerate Change
- By: Chris Ertel, Lisa Kay Solomon
- Narrated by: Sean Pratt
- Length: 7 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
Moments of Impact is an audiobook on a mission: to eradicate time-sucking, energy-depleting workshops and meetings. In our fast-changing world, organizations have important challenges and opportunities to address - and no time to waste. Moments of Impact delivers the single most useful resource for managers and leaders who need better strategic conversation - now - to shape the future of their organizations.
-
-
Another audiobook failure. Buy the real book
- By Jonathan on 02-08-15
By: Chris Ertel, and others
-
Mastering ChatGPT for Beginners
- How to Harness the Power of AI Language Models for Your Personal and Professional Growth
- By: Shane Corbitt
- Narrated by: Monica Dellawere
- Length: 3 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
Ignite your untapped potential with ChatGPT and revolutionize your personal and professional life using this comprehensive, step-by-step guide to AI mastery! With up to 40% of daily work activities capable of being automated, there's never been a better time to dive into the world of AI. In this guide, you'll uncover everything you need to know about ChatGPT and how to use it to streamline your workflow and enhance your productivity. You'll gain practical insights into how to make ChatGPT work for you.
-
-
Good basic how to use
- By mike on 12-01-24
By: Shane Corbitt
-
Deep Work
- Rules for Focused Success in a Distracted World
- By: Cal Newport
- Narrated by: Jeff Bottoms
- Length: 7 hrs and 44 mins
- Unabridged
-
Overall
-
Performance
-
Story
Master one of our economy’s most rare skills and achieve groundbreaking results with this “exciting” audiobook (Daniel H. Pink) from an “exceptional” author (New York Times Book Review). Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep Work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship.
-
-
Blocking off time each day to work without distractions will make you more productive
- By M.J. on 11-17-16
By: Cal Newport
-
Made to Stick
- Why Some Ideas Survive and Others Die
- By: Chip Heath, Dan Heath
- Narrated by: Charles Kahlenberg
- Length: 8 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.
-
-
Even Better The Second Time
- By Jeremy Devens on 09-05-09
By: Chip Heath, and others
-
Podcasting Made Simple
- The Step by Step Guide on How to Start a Successful Podcast from the Ground Up
- By: Daniel Larson
- Narrated by: John Hopkinson
- Length: 3 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
Although there’s never been a better time to get into podcasting, with all the contradicting and often false information scattered all over the internet, it’s no wonder why so many people struggle to find a starting point when there are so many conflicting views over the best equipment, what launch strategy should be used, even editing. It can even create the illusion that starting a podcast is a daunting, time-consuming process.
-
-
This podcast contains every detail of how to make a podcast.
- By TEJINDER PANWAR on 09-19-24
By: Daniel Larson
-
Make Noise
- A Creator's Guide to Podcasting and Great Audio Storytelling
- By: Eric Nuzum
- Narrated by: George Newbern
- Length: 8 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.
-
-
Excellent, thought provoking.
- By William Scott on 09-05-20
By: Eric Nuzum
-
Moments of Impact
- How to Design Strategic Conversations That Accelerate Change
- By: Chris Ertel, Lisa Kay Solomon
- Narrated by: Sean Pratt
- Length: 7 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
Moments of Impact is an audiobook on a mission: to eradicate time-sucking, energy-depleting workshops and meetings. In our fast-changing world, organizations have important challenges and opportunities to address - and no time to waste. Moments of Impact delivers the single most useful resource for managers and leaders who need better strategic conversation - now - to shape the future of their organizations.
-
-
Another audiobook failure. Buy the real book
- By Jonathan on 02-08-15
By: Chris Ertel, and others
-
Mastering ChatGPT for Beginners
- How to Harness the Power of AI Language Models for Your Personal and Professional Growth
- By: Shane Corbitt
- Narrated by: Monica Dellawere
- Length: 3 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
Ignite your untapped potential with ChatGPT and revolutionize your personal and professional life using this comprehensive, step-by-step guide to AI mastery! With up to 40% of daily work activities capable of being automated, there's never been a better time to dive into the world of AI. In this guide, you'll uncover everything you need to know about ChatGPT and how to use it to streamline your workflow and enhance your productivity. You'll gain practical insights into how to make ChatGPT work for you.
-
-
Good basic how to use
- By mike on 12-01-24
By: Shane Corbitt
-
Deep Work
- Rules for Focused Success in a Distracted World
- By: Cal Newport
- Narrated by: Jeff Bottoms
- Length: 7 hrs and 44 mins
- Unabridged
-
Overall
-
Performance
-
Story
Master one of our economy’s most rare skills and achieve groundbreaking results with this “exciting” audiobook (Daniel H. Pink) from an “exceptional” author (New York Times Book Review). Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep Work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship.
-
-
Blocking off time each day to work without distractions will make you more productive
- By M.J. on 11-17-16
By: Cal Newport
-
TED Talks
- The Official TED Guide to Public Speaking
- By: Chris Anderson
- Narrated by: Chris Anderson, Tom Rielly, Kelly Stoetzel
- Length: 7 hrs and 31 mins
- Unabridged
-
Overall
-
Performance
-
Story
Since taking over TED in the early 2000s, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, spreading knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience's worldview. Done right, a talk is more powerful than anything in written form.
-
-
One of the VERY Best!
- By C. Freeman on 05-08-16
By: Chris Anderson
-
The Presentation Secrets of Steve Jobs
- How to Be Insanely Great in Front of Any Audience
- By: Carmine Gallo
- Narrated by: Carmine Gallo
- Length: 4 hrs and 17 mins
- Unabridged
-
Overall
-
Performance
-
Story
Whether he was introducing the latest iPad or delivering a keynote presentation, Steve Jobs electrified audiences with his incomparable style and showmanship. He didn’t just convey information in his presentations; he told a story, painted a picture, and shared a vision. He gave his audience a transformative experience that was unique, inspiring, and unforgettable. Now you can do it too, by learning the specific techniques that made Jobs the most captivating communicator on the world stage.
-
-
I was duped!
- By Marika on 04-11-13
By: Carmine Gallo
-
Bold
- How to Go Big, Make Bank, and Better the World
- By: Peter H. Diamandis, Steven Kotler
- Narrated by: Steven Kotler
- Length: 9 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
Bold is a radical, how-to guide for using exponential technologies, moonshot thinking, and crowd-powered tools to create extraordinary wealth while also positively impacting the lives of billions.
-
-
The Best Book for Exponential Entrepreneurs
- By Sean on 02-17-15
By: Peter H. Diamandis, and others
-
How Google Works
- By: Eric Schmidt, Jonathan Rosenberg, Alan Eagle
- Narrated by: Holter Graham, Jonathan Rosenberg
- Length: 9 hrs and 47 mins
- Unabridged
-
Overall
-
Performance
-
Story
Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary - and frequently contrarian - principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business.
-
-
Painfully ignorant
- By kameir on 10-13-14
By: Eric Schmidt, and others
-
Building a Second Brain
- A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential
- By: Tiago Forte
- Narrated by: André Santana, Tiago Forte
- Length: 7 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
For the first time in history, we have instantaneous access to the world’s knowledge. There has never been a better time to learn, to contribute, and to improve ourselves. Yet, rather than feeling empowered, we are often left feeling overwhelmed by this constant influx of information. The very knowledge that was supposed to set us free has instead led to the paralyzing stress of believing we’ll never know or remember enough. Now, this eye-opening and accessible guide shows how you can easily create your own personal system for knowledge management, otherwise known as a Second Brain.
-
-
Huge over promise
- By MARCELO F. on 03-15-23
By: Tiago Forte
-
The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 8 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
-
-
Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
-
The Art of Explanation
- Making Your Ideas, Products, and Services Easier to Understand
- By: Lee LeFever
- Narrated by: Tim Andres Pabon
- Length: 7 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators, and influencers who want to improve their explanation skills and start solving explanation problems.
-
-
Very Good Ideas, Very poor example.
- By Amazon Customer on 03-22-16
By: Lee LeFever
-
Creative Confidence
- Unleashing the Creative Potential Within Us All
- By: Tom Kelley, David Kelley
- Narrated by: Dan Woren
- Length: 7 hrs and 8 mins
- Unabridged
-
Overall
-
Performance
-
Story
Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential.
-
-
A dull pointless book
- By A on 12-21-13
By: Tom Kelley, and others
-
Artificial Intelligence
- Bliss or Peril for Future Humanity?: Understanding the Basics of AI in Our Everyday Lives
- By: Will Davis
- Narrated by: Lee Goettl
- Length: 3 hrs and 20 mins
- Unabridged
-
Overall
-
Performance
-
Story
Embark on a compelling exploration into the world of AI, where future reality meets boundless possibility. Can you afford to remain in the dark? When you watch a movie suggested by Netflix's AI, talk to your favorite brand's chatbot, or follow your car's navigation to the new restaurant in town, you interact with AI. Most people are spectators rather than actors in this fast-evolving digital epoch. This is where the insightful journey author Will Davis guides you on will change your perspective.
-
-
great narration a lot of cheesy jokes
- By Anonymous User on 12-03-24
By: Will Davis
-
Accidental Genius
- Using Writing to Generate Your Best Ideas, Insight and Content
- By: Mark Levy
- Narrated by: Bronson Pinchot
- Length: 4 hrs and 27 mins
- Unabridged
-
Overall
-
Performance
-
Story
When it comes to creating ideas, we hold ourselves back. Thats because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is freewriting....
-
-
Great Ideas
- By Amazon Customer on 12-31-10
By: Mark Levy
-
The Big Nine
- How the Tech Titans and Their Thinking Machines Could Warp Humanity
- By: Amy Webb
- Narrated by: Amanda Dolan
- Length: 9 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this book, Amy Webb reveals the pervasive, invisible ways in which the foundations of AI - the people working on the system, their motivations, the technology itself - is broken. Within our lifetimes, AI will, by design, begin to behave unpredictably, thinking and acting in ways which defy human logic. The big nine corporations may be inadvertently building and enabling vast arrays of intelligent systems that don't share our motivations, desires, or hopes for the future of humanity.
-
-
Interesting but Frustrating
- By Kathy on 03-26-19
By: Amy Webb
-
The Creative Curve
- How to Develop the Right Idea, at the Right Time
- By: Allen Gannett
- Narrated by: Allen Gannett
- Length: 7 hrs and 9 mins
- Unabridged
-
Overall
-
Performance
-
Story
We have been spoon-fed the notion that creativity is the province of genius - of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not geniuses, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen Gannett shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.
-
-
This is a very, very good book.
- By Amazon Customer on 06-12-18
By: Allen Gannett
Related to this topic
-
Too Big To Know
- Rethinking Knowledge Now That the Facts Aren't the Facts, Experts Are Everywhere, and the Smartest Person in the Room Is the Room
- By: David Weinberger
- Narrated by: Peter Johnson
- Length: 8 hrs and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
We used to know how to know. We got our answers from books or experts. We'd nail down the facts and move on. But in the Internet age, knowledge has moved onto networks. There's more knowledge than ever, of course, but it's different. Topics have no boundaries, and nobody agrees on anything.Yet this is the greatest time in history to be a knowledge seeker - if you know how.
-
-
Good to know ...
- By John B. Fisher on 01-24-12
By: David Weinberger
-
Questions Are the Answer
- A Breakthrough Approach to Your Most Vexing Problems at Work and in Life
- By: Hal Gregersen
- Narrated by: Rick Adamson
- Length: 8 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
For innovation and leadership guru Hal Gregersen, the power of questions has always been clear - but it took some years for the follow-on question to hit him: If so much depends on fresh questions, shouldn’t we know more about how to arrive at them? That sent him on a research quest ultimately including more than 200 interviews with creative thinkers. Questions Are the Answer delivers the insights Gregersen gained about the conditions that give rise to catalytic questions - and breakthrough insights - and how anyone can create them.
-
-
All you need is the title
- By Bob Jordy on 01-13-22
By: Hal Gregersen
-
Little Bets
- How Breakthrough Ideas Emerge from Small Discoveries
- By: Peter Sims
- Narrated by: John Allen Nelson
- Length: 5 hrs and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, the story developers at Pixar films, and the Army Chief of Strategic Plans all have in common? Best-selling author Peter Sims found that all of them have achieved breakthrough results by methodically taking small, experimental steps in order to discover and develop new ideas.
-
-
Useful approach, not for everyone
- By Tad Davis on 08-15-11
By: Peter Sims
-
Designing for Growth
- A Design Thinking Tool Kit for Managers
- By: Jeanne Liedtka, Tim Ogilvie
- Narrated by: Nicol Zanzarella
- Length: 6 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
-
-
Audiobook requires regular book
- By GoingGoingGone... on 07-01-18
By: Jeanne Liedtka, and others
-
The Filter Bubble
- What the Internet Is Hiding from You
- By: Eli Pariser
- Narrated by: Kirby Heyborne
- Length: 7 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.
-
-
Now in the top 3 best books I've ever read
- By Brian Esserlieu on 05-26-11
By: Eli Pariser
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- By: Geoffrey Colon
- Narrated by: Geoffrey Colon
- Length: 6 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
-
-
Needed. Valuable. Welcome contribution.
- By Oliver Nielsen on 04-26-17
By: Geoffrey Colon
-
Too Big To Know
- Rethinking Knowledge Now That the Facts Aren't the Facts, Experts Are Everywhere, and the Smartest Person in the Room Is the Room
- By: David Weinberger
- Narrated by: Peter Johnson
- Length: 8 hrs and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
We used to know how to know. We got our answers from books or experts. We'd nail down the facts and move on. But in the Internet age, knowledge has moved onto networks. There's more knowledge than ever, of course, but it's different. Topics have no boundaries, and nobody agrees on anything.Yet this is the greatest time in history to be a knowledge seeker - if you know how.
-
-
Good to know ...
- By John B. Fisher on 01-24-12
By: David Weinberger
-
Questions Are the Answer
- A Breakthrough Approach to Your Most Vexing Problems at Work and in Life
- By: Hal Gregersen
- Narrated by: Rick Adamson
- Length: 8 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
For innovation and leadership guru Hal Gregersen, the power of questions has always been clear - but it took some years for the follow-on question to hit him: If so much depends on fresh questions, shouldn’t we know more about how to arrive at them? That sent him on a research quest ultimately including more than 200 interviews with creative thinkers. Questions Are the Answer delivers the insights Gregersen gained about the conditions that give rise to catalytic questions - and breakthrough insights - and how anyone can create them.
-
-
All you need is the title
- By Bob Jordy on 01-13-22
By: Hal Gregersen
-
Little Bets
- How Breakthrough Ideas Emerge from Small Discoveries
- By: Peter Sims
- Narrated by: John Allen Nelson
- Length: 5 hrs and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, the story developers at Pixar films, and the Army Chief of Strategic Plans all have in common? Best-selling author Peter Sims found that all of them have achieved breakthrough results by methodically taking small, experimental steps in order to discover and develop new ideas.
-
-
Useful approach, not for everyone
- By Tad Davis on 08-15-11
By: Peter Sims
-
Designing for Growth
- A Design Thinking Tool Kit for Managers
- By: Jeanne Liedtka, Tim Ogilvie
- Narrated by: Nicol Zanzarella
- Length: 6 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
-
-
Audiobook requires regular book
- By GoingGoingGone... on 07-01-18
By: Jeanne Liedtka, and others
-
The Filter Bubble
- What the Internet Is Hiding from You
- By: Eli Pariser
- Narrated by: Kirby Heyborne
- Length: 7 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.
-
-
Now in the top 3 best books I've ever read
- By Brian Esserlieu on 05-26-11
By: Eli Pariser
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- By: Geoffrey Colon
- Narrated by: Geoffrey Colon
- Length: 6 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
-
-
Needed. Valuable. Welcome contribution.
- By Oliver Nielsen on 04-26-17
By: Geoffrey Colon
-
Moments of Impact
- How to Design Strategic Conversations That Accelerate Change
- By: Chris Ertel, Lisa Kay Solomon
- Narrated by: Sean Pratt
- Length: 7 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
Moments of Impact is an audiobook on a mission: to eradicate time-sucking, energy-depleting workshops and meetings. In our fast-changing world, organizations have important challenges and opportunities to address - and no time to waste. Moments of Impact delivers the single most useful resource for managers and leaders who need better strategic conversation - now - to shape the future of their organizations.
-
-
Another audiobook failure. Buy the real book
- By Jonathan on 02-08-15
By: Chris Ertel, and others
-
Glimmer
- How Design Can Transform Your Life and Maybe Even the World
- By: Warren Berger
- Narrated by: Ax Norman
- Length: 10 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
-
-
not for those who know about design thinking...
- By Pierre on 09-06-10
By: Warren Berger
-
Group Genius
- The Creative Power of Collaboration
- By: Keith Sawyer
- Narrated by: Jonathan Marosz
- Length: 8 hrs and 4 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this authoritative and fascinating new audiobook, Keith Sawyer, a psychologist at Washington University, tears down some of the most popular myths about creativity and erects new principles in their place. He reveals that creativity is always collaborative: even when you're alone. Sawyer's audiobook is filled with compelling stories about the inventions that changed our world.
-
-
Worth reading
- By Glenn on 12-29-10
By: Keith Sawyer
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- By: Chris Brogan, Julien Smith
- Narrated by: Chris Brogan, Julien Smith
- Length: 6 hrs and 41 mins
- Unabridged
-
Overall
-
Performance
-
Story
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
-
Almost as good as Contagious
- By Bruce on 05-15-13
By: Chris Brogan, and others
-
Solving Problems with Design Thinking
- Ten Stories of What Works
- By: Jeanne Liedtka, Andrew King, Kevin Bennett
- Narrated by: Dina Pearlman
- Length: 7 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details 10 real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations.
-
-
Excellent book for design thinkers
- By Amazon Customer on 11-16-16
By: Jeanne Liedtka, and others
-
Accidental Genius
- Using Writing to Generate Your Best Ideas, Insight and Content
- By: Mark Levy
- Narrated by: Bronson Pinchot
- Length: 4 hrs and 27 mins
- Unabridged
-
Overall
-
Performance
-
Story
When it comes to creating ideas, we hold ourselves back. Thats because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is freewriting....
-
-
Great Ideas
- By Amazon Customer on 12-31-10
By: Mark Levy
-
Thinking Machines
- The Quest for Artificial Intelligence - and Where It's Taking Us Next
- By: Luke Dormehl
- Narrated by: Gus Brown
- Length: 8 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
When most of us think about artificial intelligence, our minds go straight to cyborgs, robots, and sci-fi thrillers where machines take over the world. But the truth is that artificial intelligence is already among us. It exists in our smartphones, fitness trackers, and refrigerators that tell us when the milk will expire. In some ways the future people dreamed of at the World's Fair in the 1960s is already here. We're teaching our machines how to think like humans, and they're learning at an incredible rate.
-
-
Mostly platitudes with no depth
- By Gary on 03-24-17
By: Luke Dormehl
-
The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 8 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
-
-
Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
-
The Formula
- How Algorithms Solve all our Problems…and Create More
- By: Luke Dormehl
- Narrated by: Daniel Weyman
- Length: 7 hrs and 26 mins
- Unabridged
-
Overall
-
Performance
-
Story
A fascinating guided tour of the complex, fast-moving, and influential world of algorithms - what they are, why they’re such powerful predictors of human behavior, and where they’re headed next. Algorithms exert an extraordinary level of influence on our everyday lives - from dating websites and financial trading floors, through to online retailing and internet searches - Google's search algorithm is now a more closely guarded commercial secret than the recipe for Coca-Cola.
-
-
Not about algorithms. Not an original book.
- By Landon Rordam on 12-02-14
By: Luke Dormehl
-
Smarter Than You Think
- How Technology Is Changing Our Minds for the Better
- By: Clive Thompson
- Narrated by: Jeff Cummings
- Length: 10 hrs and 41 mins
- Unabridged
-
Overall
-
Performance
-
Story
In Smarter Than You Think, Thompson documents how every technological innovation - from the printing press to the telegraph - has provoked the very same anxieties that plague us today. We panic that life will never be the same, that our attentions are eroding, that culture is being trivialized. But as in the past, we adapt, learning to use the new and retaining what’s good of the old.
-
-
Title should be Getting Smarter Through Technology
- By A. Yoshida on 03-10-17
By: Clive Thompson
-
Artificial Intelligence: 101 Things You Must Know Today About Our Future
- By: Lasse Rouhiainen
- Narrated by: Rodger Paxton
- Length: 8 hrs and 17 mins
- Unabridged
-
Overall
-
Performance
-
Story
Artificial intelligence is changing our world faster than we can imagine, and it will impact every area of our lives. And this is happening whether we like it or not. You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI? This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.
-
-
Completely useless
- By Joe V on 03-29-19
By: Lasse Rouhiainen
-
The Science of Growth
- How Facebook Beat Friendster - and How Nine Other Startups Left the Rest in the Dust
- By: Sean Ammirati, Richard Florida - foreword
- Narrated by: Fajer Al-Kaisi
- Length: 6 hrs and 57 mins
- Unabridged
-
Overall
-
Performance
-
Story
The lean entrepreneurship movement has captivated Silicon Valley and entrepreneurs across the country. It provided an agile framework to develop the right product solution for a given target market and is now used by almost every fledgling company to do just that. The next challenge is growth - to achieve the financial returns and, more importantly, the impact they dreamed of when starting off on their adventure.
-
-
Awesome book
- By Josh on 04-29-16
By: Sean Ammirati, and others
What listeners say about Supercommunicator
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
-
Overall
-
Performance
-
Story
- beth and chris
- 07-03-14
about to start a masters in communication program
Would you listen to Supercommunicator again? Why?
already listened twice. and yes - ill listen to it again.
Any additional comments?
provides a great history of how things were done so you can get some insights into why people are still doing things they used to do. it also gives some ideas how we can maybe stop people from continuing to approach communications in that old fashioned out dated wrong way. The book is nice enough to explain things in a way that maybe everyone can understand
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Rafael
- 05-01-14
This is a must for professional communicators!
Where does Supercommunicator rank among all the audiobooks you’ve listened to so far?
This one is on my top-ten books in the communication, business, self development areas. As a book it is excellent, as an audiobook I believe it could be better. I ended having the book and the audio together, some visual cues and "Text layout" really makes more sense to complete the audio experience.
What other book might you compare Supercommunicator to and why?
Show and Tell by Dam Roam. His book is mostly visual and seems to apply all the techniques explained in Supercommunicator. If you are in need of a practical guide, choose Show and Tell... if you want to understand the why, concepts and go deeper in the communication area of knowledge go for Frank's Supercommunicator book.
What about Sean Pratt’s performance did you like?
I really enjoy Sean Pratt's reading skills. When I notice a book is narrated by him, automatically adds points to my decision to buy.
What insight do you think you’ll apply from Supercommunicator?
The foundation is really great: Know thy audience, Know thy subject, Simplify, Clarify... (Parts II, III and IV) awesome.
Any additional comments?
I already listen this twice and there are so many treasures inside that I ended buying the kindle version also. I am much better listening than reading, but sometimes the book design, some pictures and layout really enhance the comprehension of the concepts.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Todd Algren
- 07-21-14
Painful pacing and out of date.
This book wasn’t for you, but who do you think might enjoy it more?
People who love motivational posters might love this book, but they'll definitely get bored along the way. The author starts with a primer on "multimedia" - as if that would be necessary post the 1990s - and the level of repeated information is staggering.
Has Supercommunicator turned you off from other books in this genre?
Absolutely.
How could the performance have been better?
Performance accentuated poor pacing in the book. I'm not sure the reader connected well with the source material, but I can hardly blame him.
What character would you cut from Supercommunicator?
The author. His presentation gets in the way of the clear, concise message advertised by the book title.
Any additional comments?
I hate not finishing audiobooks and would like to thank the programmers of the Audible app for the ability to adjust playback speed..!
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!