The Art of the Start
The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
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Narrated by:
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Paul Boehmer
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By:
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Guy Kawasaki
About this listen
The Art of the Start will give you the essential steps to launch great products, services, and companies - whether you are dreaming of starting the next Microsoft or a not-for-profit that's going to change the world. It also shows managers how to unleash entrepreneurial thinking at established companies, helping them foster the pluck and creativity that their businesses need to stay ahead of the pack.
Kawasaki provides readers with GIST - Great Ideas for Starting Things - including his field-tested insider's techniques for bootstrapping, branding, networking, recruiting, pitching, rainmaking, and, most important in this fickle consumer climate, building buzz.
At Apple, Kawasaki helped turn ordinary customers into fanatics. As founder and CEO of Garage Technology Ventures, he has tested his iconoclastic ideas on real-world start-ups. And as an irrepressible columnist for Forbes, he has honed his best thinking about The Art of the Start.
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Story
El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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El libro está bien, pero ES VERSION RESUMIDA
- By alexnvlp on 08-24-23
By: T. Harv Eker
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The Little Book of Common Sense Investing
- The Only Way to Guarantee Your Fair Share of Stock Market Returns, 10th Anniversary Edition
- By: John C. Bogle
- Narrated by: L. J. Ganser
- Length: 5 hrs and 50 mins
- Unabridged
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The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
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One star for every point this 5 hour book makes.
- By Matt on 01-31-19
By: John C. Bogle
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
- By: MJ DeMarco
- Narrated by: MJ DeMarco
- Length: 12 hrs and 46 mins
- Unabridged
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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One Million Followers, Updated Edition
- How I Built a Massive Social Following in 30 Days
- By: Brendan Kane
- Narrated by: Brendan Kane
- Length: 7 hrs and 50 mins
- Unabridged
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In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
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A Very Poor Read
- By Anthony Butler on 04-14-21
By: Brendan Kane
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The Price We Pay
- What Broke American Health Care - and How to Fix It
- By: Marty Makary MD
- Narrated by: Marty Makary MD
- Length: 9 hrs and 29 mins
- Unabridged
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One in five Americans now has medical debt in collections and rising health care costs today threaten every small business in America. Dr Makary, one of the nation's leading health care experts, travels across America and details why health care has become a bubble. Drawing from on-the-ground stories, his research and his own experience, The Price We Pay paints a vivid picture of price-gouging, middlemen and a series of elusive money games in need of a serious shake-up.
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Very important book!
- By Wayne on 05-17-21
By: Marty Makary MD
What listeners say about The Art of the Start
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Craig
- 01-16-12
A tremendous inspiration and practical work
What made the experience of listening to The Art of the Start the most enjoyable?
Guy is a very believable fellow. I can relate to him. Common sense is the best business growth tool.
What was one of the most memorable moments of The Art of the Start?
Write a business plan for yourself and with your team, not have a consultant write it.
Have you listened to any of Paul Boehmer’s other performances before? How does this one compare?
This was my first.
Was this a book you wanted to listen to all in one sitting?
No, but I listened to it twice because it was so practical.
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- Peter
- 03-02-09
great book, robot voice actor
This has some really amazing information in it from someone who apparently knows what he is talking about.
The voice actor/robot almost destroys about 20% of the content by not speaking like a human. There is one chapter that I still don't understand at all. It sounds like a bunch of words being read off a spec sheet as if they were structured in a paragraph. The physical book may be a better bet.
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13 people found this helpful
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- BRYAN RUBIO
- 04-28-15
It's a must read!
loved it! It's a must read for entrepreneurs! Guy kawasaki details many important items. Take notes and refer to them through your journey.
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- Adrick
- 06-18-12
Great Start!
What made the experience of listening to The Art of the Start the most enjoyable?
This was a great audio book. The narrator was very good and Mr. Kawasaki's writing was informative and at times, humorous. The chapter on creating a PowerPoint was awesome!
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- Eugene
- 04-02-12
Great Read!!
Would you listen to The Art of the Start again? Why?
The re-read value of this book is high. There are lessons and ideas that need to be worked into the scheme and approach of every endeavor, business or otherwise...
Have you listened to any of Paul Boehmer’s other performances before? How does this one compare?
No, but I was please with the narration...
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- Jonathan Wetenkamp
- 02-23-18
A Guide for Anyone?
Here’s where an entrepreneur, whose dream is not so grandiose, might leave lots of valuable insights on the table. This book is packed full of extremely valuable tips and information but it also gets deep into big money funding, angel investors, and high powered, high flying corporate style boards. Small business dreamers might drop the book not realizing the great value that’s also in it for them.
If you feel like dropping the book because it spends lots of time on topics that fly way over the top of local small business, I’d suggest 2 alternative approaches. 1) Skip the parts that aren’t applicable to you or 2) Do what I like doing. Go through the whole book looking for buried nuggets that do apply to you (there are a wealth of nuggets throughout this book). And in the areas that don’t directly apply, read for the mindset of an entirely different class of entrepreneur and investor. Learning how they think, can give rich insight into how they succeed. That can help recenter our thinking and help us apply tips, tools and mindset to our down to earth business dreams.
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- Wade T. Brooks
- 06-25-12
For Every Entrepreneurs
A great, quick and easy read for anyone interested in engaging entrepreneurship.
Similar in a way to the process Malcolm Gladwell goes through, this book is a boiling down of a number of academic works on entrepreneurship into bite sized nuggets.
Some of Kawasaki's earlier books were more hype than substance but this one delivers on almost all fronts and I recommend it to entrepreneurs and students every day.
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- Douglas C. Bates
- 11-27-11
Excellent Advice
I wish this book had been available when I started my company. Kawasaki gives sound advice. Many points of advice he gives I had to learn the hard way, by doing them wrong at first. Anyone who is thinking of starting a company should read this book.
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1 person found this helpful
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- David
- 07-09-16
Great introduction to being an entrepreneur
If you have been jn the game for a while, you may find this book redundant. If you are interested in entering the game and want to be entrepreneur, raise money, particularly the Silicon Valley way, this is an excellent guide.
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1 person found this helpful
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- G
- 01-25-10
Good, but still a guy's opinion.
The ideal reader of this book would be someone thinking of beginning a startup. It's not just for anyone, and it's not about "starting anything" like the tagline says. The book is full of nuggets of advice, with a no-nonsense, confident delivery, and a touch of sense of humor. I think Guy Kawasaki is legit, and you get a sense that he really has "been there" and is just giving you all the advice he can give. Audio format is probably not the best for this book, since there is a lot of tabulated content that starts sounding very tedious after a while. I did enjoy the part on "how to hire someone" and the concept of bootstrapping a company. A lot of misconceptions get clarified, and it gives a good idea of the attitude and expectations one should have when starting a business venture.
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7 people found this helpful