Design for How People Think
Using Brain Science to Build Better Products
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Get 2 free audiobooks during trial.
Buy for $11.17
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Mitchell Dorian
-
By:
-
John Whalen PhD
About this listen
User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience.
Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You’ll then learn how to apply that knowledge to design brilliant experiences for your customers.
- Learn about the "six minds" of user experience and how each contributes to the perception of a singular experience
- Find out how your team - without any specialized training in psychology - can uncover critical insights about your customers’ conscious and unconscious processes
- Learn how to immediately apply what you’ve learned to improve your products and services
- Explore practical examples of how the Fortune 100 used this system to build highly successful experiences
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2019 John Whalen (P)2021 Upfront BooksListeners also enjoyed...
-
Ruined by Design
- How Designers Destroyed the World, and What We Can Do to Fix It
- By: Mike Monteiro
- Narrated by: Mike Monteiro
- Length: 7 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
The world is working exactly as designed. And it’s not working very well. Which means, we need to do a better job of designing it. Design is a craft with an amazing amount of power. The power to choose. The power to influence. As designers, we need to see ourselves as gatekeepers of what we are bringing into the world and what we choose not to bring into the world.
-
-
A bunch of woke garbage with a dash of truth
- By T. Berman on 04-07-21
By: Mike Monteiro
-
Hooked: How to Build Habit-Forming Products
- By: Nir Eyal, Ryan Hoover
- Narrated by: Nir Eyal
- Length: 4 hrs and 40 mins
- Unabridged
-
Overall
-
Performance
-
Story
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
-
Great book, wish the narration was a little better.
- By Todays The Best Day - Dani Davis on 07-21-15
By: Nir Eyal, and others
-
Change by Design, Revised and Updated
- How Design Thinking Transforms Organizations and Inspires Innovation
- By: Tim Brown
- Narrated by: Tim Roberts, Tim Brown
- Length: 7 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
The subject of “design thinking” is the rage at business schools, throughout corporations, and increasingly in the popular press - due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this audiobook to reveal how the techniques and strategies of design belong at every level of business. Change by Design is an audiobook for creative leaders seeking to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
-
-
Not quite what I was hoping for
- By Amazon Customer on 01-16-20
By: Tim Brown
-
Articulating Design Decisions
- Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience
- By: Tom Greever
- Narrated by: Ric Chetter
- Length: 6 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other non-designers may be more important than the designs themselves. Because if you can't get their support, your work will never see the light of day - no matter how good it is. This practical guide focuses on principles, tactics, and actionable methods for presenting your designs.
-
-
A must for any UX Designer!
- By Michael on 04-05-22
By: Tom Greever
-
UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- By: Jaime Levy
- Narrated by: Jaime Levy
- Length: 8 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
-
-
Handbook for beginners, not suited for audio
- By Martin Valdez on 05-24-22
By: Jaime Levy
-
Laws of UX
- Using Psychology to Design Better Products & Services
- By: Jon Yablonski
- Narrated by: Jason Leikam
- Length: 3 hrs
- Unabridged
-
Overall
-
Performance
-
Story
This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.
-
-
Perfect for new designers
- By Evelene Montano on 06-24-23
By: Jon Yablonski
-
Ruined by Design
- How Designers Destroyed the World, and What We Can Do to Fix It
- By: Mike Monteiro
- Narrated by: Mike Monteiro
- Length: 7 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
The world is working exactly as designed. And it’s not working very well. Which means, we need to do a better job of designing it. Design is a craft with an amazing amount of power. The power to choose. The power to influence. As designers, we need to see ourselves as gatekeepers of what we are bringing into the world and what we choose not to bring into the world.
-
-
A bunch of woke garbage with a dash of truth
- By T. Berman on 04-07-21
By: Mike Monteiro
-
Hooked: How to Build Habit-Forming Products
- By: Nir Eyal, Ryan Hoover
- Narrated by: Nir Eyal
- Length: 4 hrs and 40 mins
- Unabridged
-
Overall
-
Performance
-
Story
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
-
Great book, wish the narration was a little better.
- By Todays The Best Day - Dani Davis on 07-21-15
By: Nir Eyal, and others
-
Change by Design, Revised and Updated
- How Design Thinking Transforms Organizations and Inspires Innovation
- By: Tim Brown
- Narrated by: Tim Roberts, Tim Brown
- Length: 7 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
The subject of “design thinking” is the rage at business schools, throughout corporations, and increasingly in the popular press - due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this audiobook to reveal how the techniques and strategies of design belong at every level of business. Change by Design is an audiobook for creative leaders seeking to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
-
-
Not quite what I was hoping for
- By Amazon Customer on 01-16-20
By: Tim Brown
-
Articulating Design Decisions
- Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience
- By: Tom Greever
- Narrated by: Ric Chetter
- Length: 6 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other non-designers may be more important than the designs themselves. Because if you can't get their support, your work will never see the light of day - no matter how good it is. This practical guide focuses on principles, tactics, and actionable methods for presenting your designs.
-
-
A must for any UX Designer!
- By Michael on 04-05-22
By: Tom Greever
-
UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- By: Jaime Levy
- Narrated by: Jaime Levy
- Length: 8 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
-
-
Handbook for beginners, not suited for audio
- By Martin Valdez on 05-24-22
By: Jaime Levy
-
Laws of UX
- Using Psychology to Design Better Products & Services
- By: Jon Yablonski
- Narrated by: Jason Leikam
- Length: 3 hrs
- Unabridged
-
Overall
-
Performance
-
Story
This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.
-
-
Perfect for new designers
- By Evelene Montano on 06-24-23
By: Jon Yablonski
-
UX Research
- Practical Techniques for Designing Better Products
- By: Brad Nunnally, David Farkas
- Narrated by: Charlie Krone
- Length: 5 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there’s often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. But anyone can conduct product research. With this quick reference guide, you’ll learn a common language and set of tools to help you carry out research in an informed and productive manner.
-
-
Excellent Overview of UX Research
- By Rob Stern on 02-16-22
By: Brad Nunnally, and others
-
The Design of Everyday Things
- Revised and Expanded Edition
- By: Don Norman
- Narrated by: Neil Hellegers
- Length: 10 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints.
-
-
Designers Start Here (missing visual references)
- By sammy k on 09-01-19
By: Don Norman
-
User Friendly
- How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play
- By: Cliff Kuang, Robert Fabricant
- Narrated by: Jean Ann Douglass
- Length: 11 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
In User Friendly, Cliff Kuang and Robert Fabricant reveal the untold story of a paradigm that quietly rules our modern lives: the assumption that machines should anticipate what we need. Spanning over a century of sweeping changes, from women’s rights to the Great Depression to World War II to the rise of the digital era, this audiobook unpacks the ways in which the world has been - and continues to be - remade according to the principles of the once-obscure discipline of user-experience design.
-
-
Underwhelming real life examples
- By Nick on 12-17-20
By: Cliff Kuang, and others
-
Lean UX: Designing Great Products with Agile Teams (Second Edition)
- By: Jeff Gothelf, Josh Seiden
- Narrated by: Douglas Martin
- Length: 4 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.
-
-
The standard for all design teams
- By billsensei on 05-05-22
By: Jeff Gothelf, and others
-
User Story Mapping
- Discover the Whole Story, Build the Right Product
- By: Jeff Patton, Peter Economy - foreword
- Narrated by: Roy McCrerey
- Length: 8 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.
-
-
Straw man arguments and handwaving
- By Amazon Customer on 01-02-22
By: Jeff Patton, and others
-
Information Architecture
- For the Web and Beyond
- By: Louis Rosenfeld, Peter Morville, Jorge Arango
- Narrated by: Theodore O'Brien
- Length: 11 hrs
- Unabridged
-
Overall
-
Performance
-
Story
Information architecture (IA) is far more challenging - and necessary - than ever. To guide you through this broad ecosystem, this popular guide - now in its fourth edition - provides essential concepts, methods, and techniques for digital design that have withstood the test of time. UX designers, product managers, developers, and anyone involved in digital design will learn how to create semantic structures that will help people engage with your message.
-
-
Well organized and right to the points
- By Jessica on 06-08-23
By: Louis Rosenfeld, and others
-
Build
- An Unorthodox Guide to Making Things Worth Making
- By: Tony Fadell
- Narrated by: Tony Fadell, Roger Wayne
- Length: 11 hrs and 5 mins
- Unabridged
-
Overall
-
Performance
-
Story
Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia.
-
-
Best guide for start up founders, ever!!!
- By Curly Beard on 05-28-22
By: Tony Fadell
-
Sprint
- How to Solve Big Problems and Test New Ideas in Just Five Days
- By: Jake Knapp, John Zeratsky, Braden Kowitz
- Narrated by: Dan Bittner
- Length: 6 hrs and 10 mins
- Unabridged
-
Overall
-
Performance
-
Story
Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there’s a surefire way to answer these important questions: the Design Sprint, created at Google by Jake Knapp. This method is like fast-forwarding into the future, so you can see how customers react before you invest all the time and expense of creating your new product, service, or campaign.
-
-
Great Advice, But It's All Old News
- By Michael on 08-19-16
By: Jake Knapp, and others
-
Inspired
- How to Create Tech Products Customers Love, Second Edition
- By: Marty Cagan
- Narrated by: Marty Cagan
- Length: 7 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
-
-
Great book, terrible audio wanted to ask a refund
- By Srikanth Ramanujam on 11-15-18
By: Marty Cagan
-
Intuitive Design
- Eight Steps to an Intuitive UI
- By: Everett N. McKay
- Narrated by: Miles Meili
- Length: 4 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
Your mission: To design an intuitive UI for your next project. Your problem: You’re not sure what “intuitive UI” really means. Worst problem: Your team isn’t sure either, so your discussions about intuitive design are unproductive and opinion-driven. If this sounds familiar, Intuitive Design: Eight Steps to an Intuitive UI will give you the insight, principles, and guidelines you need to get the job done. You’ll learn the objective and actionable steps for designing intuitive UIs - for mobile, web, and desktop apps. Mission accomplished!
-
-
Design can apply to audio too
- By Trang on 06-04-19
By: Everett N. McKay
-
UX Management Methods
- A User Experience Design Leadership Guide for Beginners: How to Lead UX Designers or Master the UX Research Lifecycle as a Team of One
- By: Jon Binder
- Narrated by: Jon Binder
- Length: 3 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
UX Management Methods is a guide for how to lead your UX team to greatness. Learn proven methods for hiring, managing, motivating, and aligning your UX team. Use these insights to focus your team with a road map of key deliverables, present actionable findings to stakeholders, and measure your team's success and return on investment with analytics. If you want to sharpen your user experience leadership skills and build a strong team of talented experts, then you can begin learning UX management methods today.
-
-
An authentic guide for new UX managers and leaders
- By Xena on 04-21-22
By: Jon Binder
-
Continuous Discovery Habits
- Discover Products That Create Customer Value and Business Value
- By: Teresa Torres
- Narrated by: Teresa Torres
- Length: 7 hrs and 9 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this audiobook, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right. If you want to discover products that customers love—that also deliver business results—this audiobook is for you.
-
-
The title is confusing. Great content inside.
- By Ken Wells on 09-25-22
By: Teresa Torres
Related to this topic
-
Designing for Growth
- A Design Thinking Tool Kit for Managers
- By: Jeanne Liedtka, Tim Ogilvie
- Narrated by: Nicol Zanzarella
- Length: 6 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
-
-
Audiobook requires regular book
- By GoingGoingGone... on 07-01-18
By: Jeanne Liedtka, and others
-
I'm Afraid Debbie From Marketing Has Left for the Day
- How to Use Behavioural Design to Create Change in the Real World
- By: Morten Münster
- Narrated by: David Bateson
- Length: 9 hrs and 27 mins
- Unabridged
-
Overall
-
Performance
-
Story
With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.
-
-
Great, practical summary of behaviour design
- By Elena on 06-01-21
By: Morten Münster
-
Design a Better Business
- New Tools, Skills, and Mindset for Strategy and Innovation
- By: Patrick van der Pijl, Lisa Kay Solomon, Justin Lokitz
- Narrated by: Fleet Cooper
- Length: 6 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
-
-
Good for people who don't have an experience with Agile and Lean Startup
- By Jovan Vidic on 08-26-17
By: Patrick van der Pijl, and others
-
The Persuasion Code
- How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
- By: Christophe Morin PhD, Patrick Renvoise
- Narrated by: Christopher Price
- Length: 10 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.
-
-
Not about persuasion
- By Paul Kersey on 03-12-21
By: Christophe Morin PhD, and others
-
Storytelling with Data
- A Data Visualization Guide for Business Professionals
- By: Cole Nussbaumer Knaflic
- Narrated by: Cole Nussbaumer Knaflic
- Length: 5 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.
-
-
Very insightful and actionable
- By Amazon Customer on 04-27-18
-
Glimmer
- How Design Can Transform Your Life and Maybe Even the World
- By: Warren Berger
- Narrated by: Ax Norman
- Length: 10 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
-
-
not for those who know about design thinking...
- By Pierre on 09-06-10
By: Warren Berger
-
Designing for Growth
- A Design Thinking Tool Kit for Managers
- By: Jeanne Liedtka, Tim Ogilvie
- Narrated by: Nicol Zanzarella
- Length: 6 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
-
-
Audiobook requires regular book
- By GoingGoingGone... on 07-01-18
By: Jeanne Liedtka, and others
-
I'm Afraid Debbie From Marketing Has Left for the Day
- How to Use Behavioural Design to Create Change in the Real World
- By: Morten Münster
- Narrated by: David Bateson
- Length: 9 hrs and 27 mins
- Unabridged
-
Overall
-
Performance
-
Story
With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.
-
-
Great, practical summary of behaviour design
- By Elena on 06-01-21
By: Morten Münster
-
Design a Better Business
- New Tools, Skills, and Mindset for Strategy and Innovation
- By: Patrick van der Pijl, Lisa Kay Solomon, Justin Lokitz
- Narrated by: Fleet Cooper
- Length: 6 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
-
-
Good for people who don't have an experience with Agile and Lean Startup
- By Jovan Vidic on 08-26-17
By: Patrick van der Pijl, and others
-
The Persuasion Code
- How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
- By: Christophe Morin PhD, Patrick Renvoise
- Narrated by: Christopher Price
- Length: 10 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.
-
-
Not about persuasion
- By Paul Kersey on 03-12-21
By: Christophe Morin PhD, and others
-
Storytelling with Data
- A Data Visualization Guide for Business Professionals
- By: Cole Nussbaumer Knaflic
- Narrated by: Cole Nussbaumer Knaflic
- Length: 5 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.
-
-
Very insightful and actionable
- By Amazon Customer on 04-27-18
-
Glimmer
- How Design Can Transform Your Life and Maybe Even the World
- By: Warren Berger
- Narrated by: Ax Norman
- Length: 10 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
-
-
not for those who know about design thinking...
- By Pierre on 09-06-10
By: Warren Berger
-
Smart Thinking
- Three Essential Keys to Solve Problems, Innovate, and Get Things Done
- By: Art Markman
- Narrated by: Sean Pratt
- Length: 7 hrs and 11 mins
- Unabridged
-
Overall
-
Performance
-
Story
Think smart people are just born that way? Think again. Drawing on diverse studies of the mind, from psychology to linguistics, philosophy, and learning science, Art Markman, Ph.D., demonstrates the difference between "smart thinking" and raw intelligence, showing listeners how memory works, how to learn effectively, and how to use knowledge to get things done. He then introduces his own three-part formula for listeners to employ "smart thinking" in their daily lives.
-
-
I feel asleep in class
- By Lee on 12-14-12
By: Art Markman
-
In Pursuit of Elegance
- Why the Best Ideas Have Something Missing
- By: Matthew E. May
- Narrated by: Malcolm Hillgartner
- Length: 5 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this thought-provoking exploration, Matthew May defines elegance as the elusive combination of unusual simplicity and surprising power, and pinpoints the four key elements that characterize it: seduction, subtraction, symmetry, and sustainability. In a story-driven narrative that sheds light on the need for elegance in design, engineering, physics, art, urban planning, sports, and work, May offers a surprising array of stories that illustrate why what's "not there" often matters more than what is.
-
-
I love elegance, but this book isn't elegant
- By Oliver Nielsen on 06-26-11
By: Matthew E. May
-
Moments of Impact
- How to Design Strategic Conversations That Accelerate Change
- By: Chris Ertel, Lisa Kay Solomon
- Narrated by: Sean Pratt
- Length: 7 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
Moments of Impact is an audiobook on a mission: to eradicate time-sucking, energy-depleting workshops and meetings. In our fast-changing world, organizations have important challenges and opportunities to address - and no time to waste. Moments of Impact delivers the single most useful resource for managers and leaders who need better strategic conversation - now - to shape the future of their organizations.
-
-
Another audiobook failure. Buy the real book
- By Jonathan on 02-08-15
By: Chris Ertel, and others
-
Design Thinking in Business and IT: Overview, Techniques and Example Workshop
- By: Florian Heuer
- Narrated by: Bryan Stout
- Length: 1 hr and 4 mins
- Unabridged
-
Overall
-
Performance
-
Story
You might've talked about innovation with your IT department or software development agency lately and the words "design thinking" were surely mentioned. So what is it? Just another piece of business jargon to add to your arsenal or a useful tool? Or maybe even an overestimated hype? Nowadays every organization or business runs into a myriad of problems as business models become increasingly more complex. Globalization and advances in communication and technology, all add up to creating unique opportunities but also new challenges that are not easy to solve applying the old tested methods.
-
-
Basic design thinking lesson
- By Preston on 04-09-16
By: Florian Heuer
-
Jobs to Be Done
- A Roadmap for Customer-Centered Innovation
- By: Stephen Wunker, David Farber, Jessica Wattman
- Narrated by: Tim Andres Pabon
- Length: 4 hrs and 52 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a road map for discovering new markets, new products, and new services, and helps you generate creative opportunities to innovate your way to success.
-
-
YouTube talks are better.
- By BizTech Readings on 12-27-16
By: Stephen Wunker, and others
-
Superminds
- The Surprising Power of People and Computers Thinking Together
- By: Thomas W. Malone
- Narrated by: Mel Foster
- Length: 11 hrs and 11 mins
- Unabridged
-
Overall
-
Performance
-
Story
Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.
-
-
"Why did a Kenyan immigrant win the 2008 election"
- By RealTruth on 07-11-18
By: Thomas W. Malone
-
Thinking Machines
- The Quest for Artificial Intelligence - and Where It's Taking Us Next
- By: Luke Dormehl
- Narrated by: Gus Brown
- Length: 8 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
When most of us think about artificial intelligence, our minds go straight to cyborgs, robots, and sci-fi thrillers where machines take over the world. But the truth is that artificial intelligence is already among us. It exists in our smartphones, fitness trackers, and refrigerators that tell us when the milk will expire. In some ways the future people dreamed of at the World's Fair in the 1960s is already here. We're teaching our machines how to think like humans, and they're learning at an incredible rate.
-
-
Mostly platitudes with no depth
- By Gary on 03-24-17
By: Luke Dormehl
-
High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
- By: Micah Solomon
- Narrated by: Micah Solomon, Sean Pratt
- Length: 6 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.
-
-
This is the book that cracks the code!
- By Nick Morgan on 04-30-13
By: Micah Solomon
-
Ideaflow
- The Only Business Metric That Matters
- By: Jeremy Utley, Perry Klebahn
- Narrated by: David Kelley, Jeremy Utley, Perry Klebahn
- Length: 9 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
How can you come up with great ideas by yourself, or in the context of your team, and quickly determine which are worthy of investment? The simple metric of ideaflow determines success like no other. Ideaflow is a mindset, a way of approaching all your business problems, that multiplies your efforts and unleashes your full potential. Nurture ideaflow and watch your results transform.
-
-
Great book, but…
- By Mark Nutting, CSCS*D, NSCA-CPT*D on 12-27-22
By: Jeremy Utley, and others
-
The Formula
- How Algorithms Solve all our Problems…and Create More
- By: Luke Dormehl
- Narrated by: Daniel Weyman
- Length: 7 hrs and 26 mins
- Unabridged
-
Overall
-
Performance
-
Story
A fascinating guided tour of the complex, fast-moving, and influential world of algorithms - what they are, why they’re such powerful predictors of human behavior, and where they’re headed next. Algorithms exert an extraordinary level of influence on our everyday lives - from dating websites and financial trading floors, through to online retailing and internet searches - Google's search algorithm is now a more closely guarded commercial secret than the recipe for Coca-Cola.
-
-
Not about algorithms. Not an original book.
- By Landon Rordam on 12-02-14
By: Luke Dormehl
-
The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- By: Matthew Dixon, Nick Toman, Rick DeLisi
- Narrated by: Matthew Dixon, Nick Toman, Rick DeLisi
- Length: 6 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty - with a new book that turns the conventional wisdom on its head. The idea that companies must delight customers by exceeding service expectations is so entrenched that managers rarely even question it. They devote untold time, energy, and resources to trying to dazzle people and inspire their undying loyalty.
-
-
If you are a CXer, you have to read/listen to it
- By Shirley Campbell on 05-26-23
By: Matthew Dixon, and others
-
Choose
- The Single Most Important Decision Before Starting Your Business
- By: Ryan Levesque
- Narrated by: Ryan Levesque
- Length: 4 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
What type of business should you start? For the past 10 years, Inc. 500 CEO and number-one national best-selling author, Ryan Levesque - featured for his work in the Wall Street Journal, USA Today, Forbes, and Entrepreneur - has guided thousands of entrepreneurs through the journey of answering this question. One of the biggest reasons why so many new businesses fail is because in the quest to decide what business to start, most of the conventional wisdom is wrong.
-
-
Powerful Framework - Wish it was written sooner!
- By Audible 'Reader' on 05-02-19
By: Ryan Levesque
People who viewed this also viewed...
-
Laws of UX
- Using Psychology to Design Better Products & Services
- By: Jon Yablonski
- Narrated by: Jason Leikam
- Length: 3 hrs
- Unabridged
-
Overall
-
Performance
-
Story
This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.
-
-
Perfect for new designers
- By Evelene Montano on 06-24-23
By: Jon Yablonski
-
UX Research
- Practical Techniques for Designing Better Products
- By: Brad Nunnally, David Farkas
- Narrated by: Charlie Krone
- Length: 5 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there’s often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. But anyone can conduct product research. With this quick reference guide, you’ll learn a common language and set of tools to help you carry out research in an informed and productive manner.
-
-
Excellent Overview of UX Research
- By Rob Stern on 02-16-22
By: Brad Nunnally, and others
-
Articulating Design Decisions
- Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience
- By: Tom Greever
- Narrated by: Ric Chetter
- Length: 6 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other non-designers may be more important than the designs themselves. Because if you can't get their support, your work will never see the light of day - no matter how good it is. This practical guide focuses on principles, tactics, and actionable methods for presenting your designs.
-
-
A must for any UX Designer!
- By Michael on 04-05-22
By: Tom Greever
-
Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- By: Stephen Wendel
- Narrated by: Danny Hughes
- Length: 12 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.
-
-
Good overview of the discipline
- By Amazon Customer on 08-03-24
By: Stephen Wendel
-
User Story Mapping
- Discover the Whole Story, Build the Right Product
- By: Jeff Patton, Peter Economy - foreword
- Narrated by: Roy McCrerey
- Length: 8 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.
-
-
Straw man arguments and handwaving
- By Amazon Customer on 01-02-22
By: Jeff Patton, and others
-
Lean UX: Designing Great Products with Agile Teams (Second Edition)
- By: Jeff Gothelf, Josh Seiden
- Narrated by: Douglas Martin
- Length: 4 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.
-
-
The standard for all design teams
- By billsensei on 05-05-22
By: Jeff Gothelf, and others
-
Laws of UX
- Using Psychology to Design Better Products & Services
- By: Jon Yablonski
- Narrated by: Jason Leikam
- Length: 3 hrs
- Unabridged
-
Overall
-
Performance
-
Story
This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.
-
-
Perfect for new designers
- By Evelene Montano on 06-24-23
By: Jon Yablonski
-
UX Research
- Practical Techniques for Designing Better Products
- By: Brad Nunnally, David Farkas
- Narrated by: Charlie Krone
- Length: 5 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there’s often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. But anyone can conduct product research. With this quick reference guide, you’ll learn a common language and set of tools to help you carry out research in an informed and productive manner.
-
-
Excellent Overview of UX Research
- By Rob Stern on 02-16-22
By: Brad Nunnally, and others
-
Articulating Design Decisions
- Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience
- By: Tom Greever
- Narrated by: Ric Chetter
- Length: 6 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other non-designers may be more important than the designs themselves. Because if you can't get their support, your work will never see the light of day - no matter how good it is. This practical guide focuses on principles, tactics, and actionable methods for presenting your designs.
-
-
A must for any UX Designer!
- By Michael on 04-05-22
By: Tom Greever
-
Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- By: Stephen Wendel
- Narrated by: Danny Hughes
- Length: 12 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.
-
-
Good overview of the discipline
- By Amazon Customer on 08-03-24
By: Stephen Wendel
-
User Story Mapping
- Discover the Whole Story, Build the Right Product
- By: Jeff Patton, Peter Economy - foreword
- Narrated by: Roy McCrerey
- Length: 8 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.
-
-
Straw man arguments and handwaving
- By Amazon Customer on 01-02-22
By: Jeff Patton, and others
-
Lean UX: Designing Great Products with Agile Teams (Second Edition)
- By: Jeff Gothelf, Josh Seiden
- Narrated by: Douglas Martin
- Length: 4 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.
-
-
The standard for all design teams
- By billsensei on 05-05-22
By: Jeff Gothelf, and others
-
UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- By: Jaime Levy
- Narrated by: Jaime Levy
- Length: 8 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
-
-
Handbook for beginners, not suited for audio
- By Martin Valdez on 05-24-22
By: Jaime Levy
-
Information Architecture
- For the Web and Beyond
- By: Louis Rosenfeld, Peter Morville, Jorge Arango
- Narrated by: Theodore O'Brien
- Length: 11 hrs
- Unabridged
-
Overall
-
Performance
-
Story
Information architecture (IA) is far more challenging - and necessary - than ever. To guide you through this broad ecosystem, this popular guide - now in its fourth edition - provides essential concepts, methods, and techniques for digital design that have withstood the test of time. UX designers, product managers, developers, and anyone involved in digital design will learn how to create semantic structures that will help people engage with your message.
-
-
Well organized and right to the points
- By Jessica on 06-08-23
By: Louis Rosenfeld, and others
-
Introduction to Design Thinking for UX Beginners
- 5 Steps to Creating a Digital Experience That Engages Users with UX Design, UI Design, and User Research. Start Building Your UX Career
- By: Uijun Park
- Narrated by: Clayton Masales
- Length: 3 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Engaging users is essential to every area of online business... Discover everything you need to know to make sure that happens. Are you considering a career in UX design? Or maybe you collaborate with UX designers and don’t fully understand what it is they do…It’s a field that flummoxes many people because it’s such a fast-growing industry, and if you have no background in design, it can seem like an intimidating field to break into.
-
-
Ready for intermediate!
- By chen06 on 05-09-24
By: Uijun Park
-
Lean UX
- Designing Great Products with Agile Teams
- By: Jeff Gothelf, Josh Seiden
- Narrated by: Douglas Martin
- Length: 6 hrs and 11 mins
- Unabridged
-
Overall
-
Performance
-
Story
Lean UX is synonymous with modern product design and development. In the third edition of this award-winning book, authors Jeff Gothelf and Josh Seiden help you focus on the product experience rather than deliverables. You'll learn tactics for integrating user experience design, product discovery, agile methods, and product management. And you'll discover how to drive your design in short, iterative cycles to assess what works best for businesses and users. Lean UX guides you through this change - for the better.
By: Jeff Gothelf, and others
-
Product Management in Practice
- A Real-World Guide to the Key Connective Role of the 21st Century
- By: Matt LeMay
- Narrated by: Mitchell Dorian
- Length: 5 hrs and 16 mins
- Unabridged
-
Overall
-
Performance
-
Story
Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.
-
-
Clear, realistic, well written and narrated... a must for any aspiring or active PMs
- By Pablo Azcurrain on 03-08-21
By: Matt LeMay
-
Product Roadmaps Relaunched
- How to Set Direction While Embracing Uncertainty
- By: C. Todd Lombardo, Bruce McCarthy, Evan Ryan, and others
- Narrated by: Theodore O'Brien
- Length: 6 hrs and 41 mins
- Unabridged
-
Overall
-
Performance
-
Story
A good product road map is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product road map, and demonstrates how to use the road map to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful.
-
-
Almost 0 example images (1 table PDF)
- By Steve Soos on 10-17-22
By: C. Todd Lombardo, and others
-
Product Leadership
- How Top Product Managers Launch Awesome Products and Build Successful Teams
- By: Richard Banfield, Martin Eriksson, Nate Walkingshaw
- Narrated by: Mitchell Dorian
- Length: 7 hrs and 41 mins
- Unabridged
-
Overall
-
Performance
-
Story
This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource.
-
-
Excellent book - hit all the marks
- By Michal O on 06-21-23
By: Richard Banfield, and others
-
Discussing Design
- Improving Communication and Collaboration Through Critique
- By: Adam Connor, Aaron Irizarry
- Narrated by: Silas Brahams
- Length: 4 hrs and 49 mins
- Unabridged
-
Overall
-
Performance
-
Story
Real critique has become a lost skill among collaborative teams today. Critique is intended to help teams strengthen their designs, products, and services, rather than be used to assert authority or push agendas under the guise of "feedback". In this practical guide, authors Adam Connor and Aaron Irizarry teach you techniques, tools, and a framework for helping members of your design team give and receive critique.
-
-
A few very important points for running successful critiques in any field of design.
- By Michael Bilodeau on 03-28-24
By: Adam Connor, and others
-
Emotional Design
- Why We Love (or Hate) Everyday Things
- By: Don Norman
- Narrated by: George Newbern
- Length: 7 hrs and 23 mins
- Unabridged
-
Overall
-
Performance
-
Story
Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed.
By: Don Norman
-
User Friendly
- How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play
- By: Cliff Kuang, Robert Fabricant
- Narrated by: Jean Ann Douglass
- Length: 11 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
In User Friendly, Cliff Kuang and Robert Fabricant reveal the untold story of a paradigm that quietly rules our modern lives: the assumption that machines should anticipate what we need. Spanning over a century of sweeping changes, from women’s rights to the Great Depression to World War II to the rise of the digital era, this audiobook unpacks the ways in which the world has been - and continues to be - remade according to the principles of the once-obscure discipline of user-experience design.
-
-
Underwhelming real life examples
- By Nick on 12-17-20
By: Cliff Kuang, and others
-
Design Thinking for Dummies
- By: Christian Muller-Roterberg
- Narrated by: Shaun Grindell
- Length: 10 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
Design thinking is not just the property of graphic designers. This approach to creating solutions by thinking from the customer perspective can lead to new and innovative ideas that old methods could not approach. Design Thinking for Dummies provides a jump-start to get you and your organization on the path to new creativity. Written by a design thinking thought leader, this book helps you through the design thinking cycle and shows how it can help any industry.
-
-
Practical and useful
- By Rurik McKaiser on 12-24-23
-
Clean Agile
- Back to Basics
- By: Robert C. Martin
- Narrated by: Theodore O'Brien
- Length: 5 hrs and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
Nearly 20 years after the Agile Manifesto was first presented, the legendary Robert C. Martin (“Uncle Bob”) reintroduces Agile values and principles for a new generation - programmers and nonprogrammers alike. Martin, author of Clean Code and other highly influential software development guides, was there at Agile’s founding. Now, in Clean Agile: Back to Basics, he strips away misunderstandings and distractions that over the years have made it harder to use Agile than was originally intended.
-
-
Must Read for Industry Professionals
- By David on 03-09-24
By: Robert C. Martin
What listeners say about Design for How People Think
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
-
Overall
-
Performance
-
Story
- Anonymous User
- 08-19-23
Couldn’t recommend enough! 5 star read!
Absolutely loved this book! With all the amazing case study examples plus the best narrator’s voice I’ve heard so far, I was hooked from beginning to end! So so so good! I bought a physical copy after listening to the audiobook :)
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Herman
- 11-21-23
One of the deepest books on UX I’ve read in a while
While I expected a generic surface level book, I am glad I was wrong. The author understands the topic on a deep level, going into such advanced subtleties as linguistics for determining personas. That’s rarely touched but even the best in the industry.
The book is a must for any UX professional.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Huntress Janos
- 05-09-24
Thx
Good book for ux or ui designers. Clearly articulates processes for designing web and app stuff… but definitely a surface level text, just cause its so short, it doesn’t have the meat to dive deep but for what it is, its good.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Claudia M.
- 09-10-23
Too much jargon to explain observation methods and empathy
At times I felt I was attending a pure academic conference of cognitive scientists. I’m not referring to sophisticated terms but the articulation of the sentences kept reminding me that the author has a PhD and is a professor. Nothing wrong with that but the book could be way shorter and get faster to the point.
“Undercover semantic representations of our audience”
Since the content is not directed to academics, this book can be designed for how people speak.
On the last chapter he rushed to talk through AI and it felt like it came out of nowhere. There’s a couple of nuggets through the book but there are better books from the same publisher about mental models, qual analysis and HCD for product design.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Black Autistic Polymath
- 10-22-23
It was very inaccessible.
People buy these books to learn about these things and is difficult if the language is all inside baseball.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!