
The Medici Effect
What Elephants and Epidemics Can Teach Us About Innovation
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Narrated by:
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Frans Johansson
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By:
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Frans Johansson
Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs. Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples on how we can turn the ideas we discover into path-breaking innovations.
©2006 Frans Johansson (P)2017 TantorListeners also enjoyed...




















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Expect the unexpected
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Big Idea
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Great read on intersectional innovation
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Great concept that applies to any industry.
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Inspiring
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Great work Frans!
What are you waiting for!?
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A game changer for those looking to innovate
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Another modification is surrounding myself with excellent people - from many fields and walks of life. Diversity is Key!
Mr Johansson makes a convincing case that learning everything about my field of expertise may bring me only so far. I need to continue looking left and right forward and backwards, up and down to innovate. The more complex my goal, the more I will need diverse people around me.
I immediately listened twice to the book. This is worth it. Good thing is, that in the modern times of the Internet we can diversify excellent wisdom easily - when we open our minds to different fields and ideas!
Learn Something New - and - Different Every Day..!
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The material is interesting, but seems a little more common sense than I expected. There were a couple surprises backed by other research but not enough to justify the purchase.
Worst Narrator Ever.
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The Medici Effect?
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