The Platform Delusion
Who Wins and Who Loses in the Age of Tech Titans
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Narrated by:
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Jonathan A. Knee
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By:
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Jonathan A. Knee
About this listen
An investment banker and professor explains what really drives success in the tech economy.
Many think that they understand the secrets to the success of the biggest tech companies: Facebook, Amazon, Apple, Netflix, and Google. It's the platform economy, or network effects, or some other magical power that makes their ultimate world domination inevitable. Investment banker and professor Jonathan Knee argues that the truth is much more complicated - but entrepreneurs and investors can understand what makes the giants work and learn the keys to lasting success in the digital economy.
Knee explains what really makes the biggest tech companies work: a surprisingly disparate portfolio of structural advantages buttressed by shrewd acquisitions, strong management, lax regulation, and often, encouraging the myth that they are invincible to discourage competitors. By offering fresh insights into the true sources of strength and very real vulnerabilities of these companies, The Platform Delusion shows how investors, existing businesses, and start-ups might value them, compete with them, and imitate them.
The Platform Delusion demystifies the success of the biggest digital companies in sectors from retail to media to software to hardware, offering listeners what those companies don't want everyone else to know. Knee's insights are invaluable for entrepreneurs and investors in digital businesses seeking to understand what drives resilience and profitability for the long term.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2021 Jonathan A. Knee (P)2021 Penguin AudioListeners also enjoyed...
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Critic reviews
"In The Platform Delusion Jonathan Knee takes apart the magical aura of one of Silicon Valley's biggest conceptual exports." (The New York Times)
"A cogent, arresting argument...Knee’s untangling of the complexities of platforms and their backers is steadily accessible and surprising." (Publishers Weekly)
"In pursuit of what makes for a powerful and successful tech company, The Platform Delusion by Jonathan A Knee opts for the broad scope." (Financial Times)
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In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.
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Both How AND Why for Techies
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Becoming Facebook
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Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.
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mainly a tribute to the success of FB
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Data Driven
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
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No accompanying PDF?
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Matchmakers
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Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for drivers and riders.
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Repetition of one business all the time !
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Lead and Disrupt
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In the past few years, a number of well-known firms have failed; think of Blockbuster, Kodak, or RadioShack. When we hear about their demise, it often seems inevitable - a natural part of "creative destruction." But closer examination reveals a disturbing truth: Companies large and small are shuttering more quickly than ever. What does it take to buck this trend? The simple answer is: ambidexterity. Firms must remain competitive in their core markets, while also winning in new domains.
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Very very inspirational to me.
- By Fábio on 06-12-17
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Targeted
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Far from the catchy television spots and sleek magazine spreads are the comparatively modest ads that pop up on websites and in Internet searches. But don't be fooled - online advertising is exploding. Growing at a compound annual rate near 20%, it is now the second-largest advertising channel in the United States. Part history, part guidebook, part prediction for the future, Targeted tells the story of the companies, individuals, and innovations driving this revolution.
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Dense Language, Mediocre Narration
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The Supply Chain Revolution
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When CEOs think about the supply chain, it's usually to cut costs. But the smartest leaders see supply chain and sourcing for what they can be: hidden tools for outperforming the competition. Steve Jobs, upon returning to Apple in 1997, focused on transforming the supply chain. He hired Tim Cook - and the company sped up the development of new products, getting them into consumers' hands faster. The rest is history.
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informative but dry
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The Entrepreneurial State
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In this sharp and controversial international best seller, an award-winning economist debunks the pervasive myth that the government is sluggish and inept, and at odds with a dynamic private sector. She reveals in detailed case studies that the opposite is true: The state is, and has been, our boldest and most valuable innovator. Denying this history is leading us down the wrong path. A select few get credit for what is an intensely collective effort, and the US government has started disinvesting from innovation.
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Myth Breaker-a new model for innovation
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Digital Transformation
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The confluence of four technologies - elastic cloud computing, big data, artificial intelligence, and the internet of things - writes Siebel, is fundamentally changing how business and government will operate in the 21st century. Siebel masterfully guides listeners through a fascinating discussion of the game-changing technologies driving digital transformation and provides a roadmap to seize them as a strategic opportunity.
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The bible for your Digital Transformation projects
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What to Do When Machines Do Everything
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What to Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on artificial intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans, it raises profound questions on the future of work and how companies compete.
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Assumes that machine learning will grow very slow
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Winning with Data
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Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture.
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Content marketing
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The Digital Silk Road
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From the ocean floor to outer space, China’s Digital Silk Road aims to wire the world and rewrite the global order. Taking listeners on a journey inside China’s surveillance state, rural America, and Africa’s megacities, Jonathan Hillman reveals what China’s expanding digital footprint looks like on the ground and explores the economic and strategic consequences of a future in which all routers lead to Beijing.
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THE RACE TO WIRE THE WORLD
- By jaga on 01-23-22
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What listeners say about The Platform Delusion
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Amazon Customer
- 05-02-22
systematic and comprehensive review
Although explained in a simple manner, it contains a lot of insights i will apply in my PhD and in my career.
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- Dan Collins
- 05-09-22
Important Book Pushes Against Conventional Wisdom
When you listen to enough of these books they all start sounding the same. This was the first book that tried to explain that the idea of creating "network effects" is not as easy as everyone seems to think it is. This author steps you through the FAANG (Facebook, Amazon, Apple, Netflix, Google) companies and explains why they work. It is an important book for anyone wanting to be an entrepreneur in the Information Age.
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- Anonymous User
- 01-07-22
Timely and Profound!
A remarkable and thought provoking book. This should, without a doubt, be included in every entrepreneur's collection.
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- Gerardo A Dada
- 07-29-22
Good yet imperfect analysis of big tech leaders
I was looking forward to this book because it is a very interesting topic for me. Fundamentally, the author confuses a platform with a channel. Turns out, he is not a technologist but a financial expert. Netflix is not really a platform. Anyway, the book is really an analysis on FAANG (Facebook, Apple, Amazon, Netflix, and Google) how they take advantage of the network effect and how it impacts and their competitive advantages. In this it is good. I don´t agree with some of his observations but it is an interesting book.
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- JM Mora
- 10-10-23
Total Negativity
The whole book can be sumirized as. This large platform companies are bad investment because one day they will run out of steam. When? In a year? 5? 20? who knows but some day. A waste of credit and time.
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2 people found this helpful