
Zombie Loyalists
Using Great Service to Create Rabid Fans
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Narrated by:
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Jason Huggins
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By:
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Peter Shankman
Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls zombie loyalists--fervent fans who help companies massively increase their customer bases, brand awareness, and, most important, revenues. Imagine an army of customers who will do your public relations, marketing, and advertising without being asked each and every time they give you their money. These are zombie loyalists. They are ready to buy what you sell, respond to your email offers, and demand that their friends do the same. Looking at exceptional companies like the Ritz-Carlton, Commerce Bank, and Starwood Hotels as well as smaller businesses to turn their customers into zombie loyalists, he shows how you can create your own customer army.
©2015 Peter Shankman (P)2015 Dreamscape Media, LLCListeners also enjoyed...




















@ronjdub
Real. Actionable. Don't wait to listen or read!
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Must read for business owners- small and large.
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Peter, youre a total master of your craft. Thank you!
LOVE this book.
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looooove
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BRAINS
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nice!
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Must read for everyone.
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You own a business, must read!
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Feeding the customer service economy!
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Very Helpful!
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