Showing titles in Content Creation & Social Media

The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-step outline for harnessing the skills and techniques necessary to achieve this, including developing a high quality community, building trust, developing authority and influence, and connecting with changemakers. It also discusses enterprise implementation of a social selling strategy and much more.

The Social Media Management Handbook provides a complete toolbox for defining and practicing a coherent social media strategy. It is a comprehensive resource for bringing together such disparate areas as IT, customer service, sales, communications, and more to meet social media goals. Wollan and Smith and their Accenture team explain policies, procedures, roles and responsibilities, metrics, strategies, incentives, and legal issues that may arise.

Overview:This handbook explains how to tune in shortwave radio broadcasts or other global communications in your web browser, using WebSDR technology. If AM talk radio in your town gets you down, try some music and features from some far away exotic place. Tune in new sounds via WebSDR! Curious about shortwave listening or ham radio? These top notch receivers are a great way to discover the science and theory behind today's advanced communications. WebSDRs are a type of Software Defined Radio which picks up radio signals, converts them to digital format, and can stream them to your computer...

Amazon Web Services in Action introduces you to computing, storing, and networking in the AWS cloud. The audiobook will teach you about the most important services on AWS. You will also learn about best practices regarding security, high availability, and scalability.

Este libro fue escrito por un empresario, con la guía y el apoyo de muchos otros empresarios exitosos que están aprovechando los medios sociales para lograr el máximo crecimiento.

Why You Must Start Digital Detox Now! is a movement towards a more mindful, peaceful, and present way of living. It's an invitation to break free from the invisible chains of digital dependency and open your eyes to a world full of real connections, experiences, and moments. Perfect for anyone who feels consumed by the digital world, this book serves as a crucial tool for navigating our tech-saturated lives with greater awareness and control.

¿Sabes qué es el marketing digital? Quizás te hayan hablado de costosas campañas con anuncios pagados en Facebook o Google donde solo pierdes tu dinero. Pero… eso no es todo. Lo cierto es que puedes crear contenido digital y conseguir clientes GRATIS.

Out of all the blogging platforms, the best and most famous blogging platform is WordPress. This is because it makes setting up your blog really easy along with providing you a flexibility to make any kind of changes in your blog anytime you want. Moreover, with its plugins feature, you can add any kind of functionality to your blog. All it takes is few mouse clicks here and there to add such great features to your blog.

Uno de los grandes problemas que ha traído consigo la proliferación de discursos en las redes sociales es que pareciéramos vivir en un mundo en el que todos hablan y nadie escucha. El torrente de información que circula frente a nuestros ojos cada día, sea verdadera o falsa, cohíbe la posibilidad para sopesar el contexto, el trasfondo y las implicaciones de aquello que leemos.

TikTok is a social media platform that has exploded in popularity in recent years. With over 1 billion active users, TikTok is now one of the most popular social media platforms in the world. It is a platform for short-form videos that are designed to be entertaining and engaging. The importance of TikTok cannot be understated when it comes to personal branding and business success. TikTok provides an opportunity for individuals and businesses alike to showcase their creativity, connect with audiences, and build a strong brand presence online.

In Ten Arguments For Deleting Your Social Media Accounts Right Now, Jaron Lanier draws on his insider's expertise to explain precisely how social media works - by deploying constant surveillance and subconscious manipulation of its users - and why its cruel and dangerous effects are at the heart of its current business model and design. As well as offering 10 simple arguments for liberating yourself from its addictive hold, his witty and urgent manifesto outlines a vision for an alternative that provides all the benefits of social media without the harm.

Descubre y Experimenta la revolución de los algoritmos personalizados y descubre cómo están redefiniendo nuestra relación con el contenido en línea. Sumérgete en el mundo de los microinfluencers, quienes están transformando el juego del marketing digital, y explora cómo las redes sociales están siendo utilizadas como herramientas para fomentar la inclusión y la diversidad en una amplia gama de comunidades.

From GQ's "Nerd of the Year" to one of Time's most influential people in the world, Biz Stone represents different things to different people. But he is known to all as the creative, effervescent, funny, charmingly positive and remarkably savvy co-founder of Twitter - the social media platform that singlehandedly changed the way the world works. Now, Biz tells fascinating, pivotal, and personal stories from his early life and his careers at Google and Twitter, sharing his knowledge about the nature and importance of ingenuity today.

Are you an entrepreneur, a small business owner, or a marketing student seeking to harness the power of Pinterest for your brand’s success? If so, "Pinterest Marketing 2024: A Comprehensive Guide" is the book you've been waiting for! In this up-to-date guide, you’ll discover the latest tips, tricks, and strategies to maximize your marketing potential on Pinterest in 2024. This isn't just another marketing manual—it's your roadmap to mastering Pinterest marketing. In an era where visual content reigns supreme, Pinterest stands as a powerful platform for brands to connect with their ...

¡Descubre las claves para impulsar tu negocio en las redes sociales con nuestro libro "Social Media Marketing para Empresas"! Sumérgete en un fascinante viaje hacia el éxito digital mientras te adentras en estrategias y tácticas efectivas para dominar el mundo del social media.

Do you question whether or not using Facebook, Twitter, or blogs is a worthwhile investment of your time and resources? In Return on Relationship, Ted Rubin and Kathryn Rose present real-world, practical ideas that will help businesses maximize their potential through using community-focused tools on the Internet. You'll discover why "That's the way it's always been done" will leave you without any customers.

Why Social Media Is Ruining Your Life tackles head on the pressure cooker of comparison and unreachable levels of perfection that social media has created in our modern world. In this audiobook, Katherine Ormerod meets the experts involved in curating, building and combating the most addictive digital force humankind has ever created.

Since its creation, social media has dominated the headlines, and more apps are popping up every day. MySpace and Friendster paved the way for Facebook, Twitter, Instagram, and TikTok…and there’s always a new evolution just around the corner. That’s the beauty of social media. The most successful businesses are utilizing trends to attract new customers, speak to their loyal ones, and maximize their potential. And if you’re going to live up to the competition, your business needs to join them. You need a medium for interacting with customers…and social media is the answer.

If your podcast doesn’t have as many listeners as you want, you have an important decision to make. You can keep doing what you’re doing (and continue to be ignored). Or you can make a few, simple changes to your existing podcast and create episodes designed to grow your audience. This book guides you, step-by-step, through 101 different episode templates that are easy to follow and proven to attract listeners. It explains exactly why these episodes work to build and strengthen an audience and why they’ll work for you. If you want more podcast listeners, this book is for you.

The ability to influence others is a highly advantageous characteristic. Influencers share a common set of attitudes that ensure consistent success. Building a strong relationship with your peers is essential in influencing their decisions. Because of this, we can say there is a certain power that comes with having influence, but what is power if there is an absence of trust? How do we earn their trust in order for us to activate our ability to influence them? Find out in this audiobook.