Customer Development

Product List
    • Building Products Your Customers Will Buy
    • By: Cindy Alvarez
    • Narrated by: Chelsea Kwoka
    • Length: 7 hrs and 23 mins
    • Release date: 02-05-21
    • Language: English
    • 4 out of 5 stars 20 ratings
    • How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants....

    Regular price: $21.49 or 1 credit

    Sale price: $21.49 or 1 credit

    • Rediscovering the Secrets to Creating Lasting Value
    • By: Bill George
    • Narrated by: Jack Garrett
    • Length: 8 hrs and 22 mins
    • Release date: 02-02-06
    • Language: English
    • 4 out of 5 stars 71 ratings
    • George lays out his plan for improving corporate America's flaws through responsible leadership....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • How to Create Tech Products Customers Love, Second Edition
    • By: Marty Cagan
    • Narrated by: Marty Cagan
    • Length: 7 hrs and 45 mins
    • Release date: 03-20-18
    • Language: English
    • 4.5 out of 5 stars 2,674 ratings
    • How do today's most successful tech companies - Amazon, Google, Facebook - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Find out....

    Regular price: $19.95 or 1 credit

    Sale price: $19.95 or 1 credit

    • Start, Finance, or Grow Your Company with Your Customers' Cash
    • By: John Mullins PhD
    • Narrated by: James Conlan
    • Length: 7 hrs and 37 mins
    • Release date: 07-27-20
    • Language: English
    • 4.5 out of 5 stars 11 ratings
    • In The Customer-Funded Business, best-selling author John Mullins uncovers five novel approaches that scrappy and innovative 21st-century entrepreneurs working in companies large and small have ingeniously adapted....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • Clarify Your Message So Customers Will Listen
    • By: Donald Miller
    • Narrated by: Donald Miller
    • Length: 4 hrs and 56 mins
    • Release date: 10-10-17
    • Language: English
    • 5 out of 5 stars 12,229 ratings
    • Donald Miller uses the 7 elements of powerful stories to teach listeners to improve how they connect with customers and grow their business.

    Regular price: $17.09 or 1 credit

    Sale price: $17.09 or 1 credit

    • How Effective Product Management Creates Real Value
    • By: Melissa Perri
    • Narrated by: Erin deWard
    • Length: 6 hrs and 44 mins
    • Release date: 06-30-20
    • Language: English
    • 4.5 out of 5 stars 526 ratings
    • In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals....

    Regular price: $13.75 or 1 credit

    Sale price: $13.75 or 1 credit

    • How to Innovate with Minimum Viable Products and Rapid Customer Feedback
    • By: Dan Olsen
    • Narrated by: Walter Dixon
    • Length: 9 hrs and 54 mins
    • Release date: 05-19-16
    • Language: English
    • 4.5 out of 5 stars 657 ratings
    • The missing manual on how to apply Lean Startup to build products that customers love....

    Regular price: $25.78 or 1 credit

    Sale price: $25.78 or 1 credit

    Included in Plus membership
    • How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth for Your Company
    • By: Ashvin Vaidyanathan, Ruben Rabago
    • Narrated by: Daniel Henning
    • Length: 7 hrs and 22 mins
    • Release date: 03-24-20
    • Language: English
    • 4.5 out of 5 stars 68 ratings
    • The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • How Data, AI, and Trust Change Everything
    • By: Martin Kihn, Andrea Lin
    • Narrated by: Dean Gallagher
    • Length: 8 hrs and 30 mins
    • Release date: 11-13-24
    • Language: English
    • Not rated yet
    • Become more competitive by developing a superior customer experience through data, AI, and trust.

    Regular price: $11.19 or 1 credit

    Sale price: $11.19 or 1 credit

    • The 5 Principles of Disney Service and Relationship Excellence
    • By: Bruce Loeffler, Brian Church
    • Narrated by: Kevin Young
    • Length: 8 hrs and 47 mins
    • Release date: 07-27-20
    • Language: English
    • 5 out of 5 stars 2 ratings
    • Bring Disney-level customer experience to your organization with insider guidance....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You
    • By: Rob Fitzpatrick
    • Narrated by: Rob Fitzpatrick
    • Length: 3 hrs and 50 mins
    • Release date: 05-08-19
    • Language: English
    • 5 out of 5 stars 1,271 ratings
    • The Mom Test is a quick, practical guide that will save you time, money, and heartbreak....

    Regular price: $11.69 or 1 credit

    Sale price: $11.69 or 1 credit

    • How the Quiet and Shy Can Outsell Anyone
    • By: Matthew Pollard
    • Narrated by: Jamie Jackson
    • Length: 4 hrs and 57 mins
    • Release date: 01-04-18
    • Language: English
    • 4.5 out of 5 stars 1,277 ratings
    • Sales is a skill anyone can learn and master - and introverts are especially good at it once they learn how to leverage their natural strengths....

    Regular price: $11.17 or 1 credit

    Sale price: $11.17 or 1 credit

    • How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave
    • By: Robbie Kellman Baxter
    • Narrated by: Caroline Miller
    • Length: 6 hrs and 16 mins
    • Release date: 09-24-21
    • Language: English
    • 5 out of 5 stars 24 ratings
    • Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify, LinkedIn, and Target....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

  • Regular price: $24.06 or 1 credit

    Sale price: $24.06 or 1 credit

    • Your 100-Day Plan to Build Lifelong Relationships and Revenue
    • By: Andrew Sobel
    • Narrated by: Steve Menasche
    • Length: 7 hrs and 39 mins
    • Release date: 05-12-20
    • Language: English
    • 4.5 out of 5 stars 11 ratings
    • Andrew Sobel offers a proven, 100-day plan for conquering 14 tough client development challenges and growing your client base. He's encapsulated 25 years of unique research into a practical road map for winning more new clients and growing your existing relationships....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    • How Any Startup Can Achieve Explosive Customer Growth
    • By: Gabriel Weinberg, Justin Mares
    • Narrated by: Gabriel Weinberg
    • Length: 7 hrs and 23 mins
    • Release date: 04-07-22
    • Language: English
    • 5 out of 5 stars 20 ratings
    • In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth....

    Regular price: $18.88 or 1 credit

    Sale price: $18.88 or 1 credit

    • How to Say No and Still Get to Yes
    • By: William Ury
    • Narrated by: William Ury
    • Length: 7 hrs and 16 mins
    • Release date: 01-30-07
    • Language: English
    • 4.5 out of 5 stars 1,062 ratings
    • This indispensable audiobook will give you a simple three-step method for saying a Positive No....

    Regular price: $13.48 or 1 credit

    Sale price: $13.48 or 1 credit

    • Marketing and Selling Technology Projects to Mainstream Customers
    • By: Geoffrey A. Moore
    • Narrated by: Mike Chamberlain
    • Length: 9 hrs and 45 mins
    • Release date: 12-11-12
    • Language: English
    • 4.5 out of 5 stars 1,273 ratings
    • Here is the best-selling guide that created a new game plan for marketing in high-tech industries....

    Regular price: $24.29 or 1 credit

    Sale price: $24.29 or 1 credit

    • Discover the Secret to Getting Through to Absolutely Anyone
    • By: Mark Goulston MD
    • Narrated by: Arthur Morey
    • Length: 7 hrs and 53 mins
    • Release date: 04-21-20
    • Language: English
    • 4.5 out of 5 stars 412 ratings
    • Drawing on his experience as a psychiatrist, business consultant, and coach, author Mark Goulston combines his background with the latest scientific research to help listeners turn the "impossible" and "unreachable" people in their lives into allies....

    Regular price: $22.49 or 1 credit

    Sale price: $22.49 or 1 credit

    • By: Gary Vaynerchuk
    • Narrated by: Gary Vaynerchuk
    • Length: 5 hrs and 41 mins
    • Release date: 06-28-11
    • Language: English
    • 4.5 out of 5 stars 2,871 ratings
    • If this were 1923, this book would have been called "Why Radio Is Going to Change the Game"....

    Regular price: $18.89 or 1 credit

    Sale price: $18.89 or 1 credit