Customer Development

Product List
    • Building Products Your Customers Will Buy
    • By: Cindy Alvarez
    • Narrated by: Chelsea Kwoka
    • Length: 7 hrs and 23 mins
    • Release date: 02-05-21
    • Language: English
    • 4 out of 5 stars 20 ratings
    • How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants....

    Regular price: $21.49 or 1 credit

    Sale price: $21.49 or 1 credit

    • How to Create Tech Products Customers Love, Second Edition
    • By: Marty Cagan
    • Narrated by: Marty Cagan
    • Length: 7 hrs and 45 mins
    • Release date: 03-20-18
    • Language: English
    • 4.5 out of 5 stars 2,675 ratings
    • How do today's most successful tech companies - Amazon, Google, Facebook - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Find out....

    Regular price: $19.95 or 1 credit

    Sale price: $19.95 or 1 credit

    • Start, Finance, or Grow Your Company with Your Customers' Cash
    • By: John Mullins PhD
    • Narrated by: James Conlan
    • Length: 7 hrs and 37 mins
    • Release date: 07-27-20
    • Language: English
    • 4.5 out of 5 stars 12 ratings
    • In The Customer-Funded Business, best-selling author John Mullins uncovers five novel approaches that scrappy and innovative 21st-century entrepreneurs working in companies large and small have ingeniously adapted....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • Clarify Your Message So Customers Will Listen
    • By: Donald Miller
    • Narrated by: Donald Miller
    • Length: 4 hrs and 56 mins
    • Release date: 10-10-17
    • Language: English
    • 5 out of 5 stars 12,241 ratings
    • Donald Miller uses the 7 elements of powerful stories to teach listeners to improve how they connect with customers and grow their business.

    Regular price: $17.09 or 1 credit

    Sale price: $17.09 or 1 credit

    • How to Innovate with Minimum Viable Products and Rapid Customer Feedback
    • By: Dan Olsen
    • Narrated by: Walter Dixon
    • Length: 9 hrs and 54 mins
    • Release date: 05-19-16
    • Language: English
    • 4.5 out of 5 stars 657 ratings
    • The missing manual on how to apply Lean Startup to build products that customers love....

    Regular price: $25.78 or 1 credit

    Sale price: $25.78 or 1 credit

    Included in Plus membership
    • How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth for Your Company
    • By: Ashvin Vaidyanathan, Ruben Rabago
    • Narrated by: Daniel Henning
    • Length: 7 hrs and 22 mins
    • Release date: 03-24-20
    • Language: English
    • 4.5 out of 5 stars 69 ratings
    • The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • How Data, AI, and Trust Change Everything
    • By: Martin Kihn, Andrea Lin
    • Narrated by: Dean Gallagher
    • Length: 8 hrs and 30 mins
    • Release date: 11-13-24
    • Language: English
    • Not rated yet
    • Become more competitive by developing a superior customer experience through data, AI, and trust.

    Regular price: $11.19 or 1 credit

    Sale price: $11.19 or 1 credit

    • The 5 Principles of Disney Service and Relationship Excellence
    • By: Bruce Loeffler, Brian Church
    • Narrated by: Kevin Young
    • Length: 8 hrs and 47 mins
    • Release date: 07-27-20
    • Language: English
    • 4.5 out of 5 stars 3 ratings
    • Bring Disney-level customer experience to your organization with insider guidance....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • Rediscovering the Secrets to Creating Lasting Value
    • By: Bill George
    • Narrated by: Jack Garrett
    • Length: 8 hrs and 22 mins
    • Release date: 02-02-06
    • Language: English
    • 4 out of 5 stars 71 ratings
    • George lays out his plan for improving corporate America's flaws through responsible leadership....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • How the Quiet and Shy Can Outsell Anyone
    • By: Matthew Pollard
    • Narrated by: Jamie Jackson
    • Length: 4 hrs and 57 mins
    • Release date: 01-04-18
    • Language: English
    • 4.5 out of 5 stars 1,278 ratings
    • Sales is a skill anyone can learn and master - and introverts are especially good at it once they learn how to leverage their natural strengths....

    Regular price: $11.17 or 1 credit

    Sale price: $11.17 or 1 credit

    • How Any Startup Can Achieve Explosive Customer Growth
    • By: Gabriel Weinberg, Justin Mares
    • Narrated by: Gabriel Weinberg
    • Length: 7 hrs and 23 mins
    • Release date: 04-07-22
    • Language: English
    • 5 out of 5 stars 20 ratings
    • In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth....

    Regular price: $18.88 or 1 credit

    Sale price: $18.88 or 1 credit

    • Discover Your Positioning DNA and Dominate Your Competition
    • By: Andy Cunningham
    • Narrated by: Andy Cunningham
    • Length: 6 hrs and 40 mins
    • Release date: 08-05-21
    • Language: English
    • 5 out of 5 stars 2 ratings
    • From the marketing strategist who helped Steve Jobs launch the original Apple Macintosh comes a groundbreaking guide to positioning any company for industry dominance....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave
    • By: Robbie Kellman Baxter
    • Narrated by: Caroline Miller
    • Length: 6 hrs and 16 mins
    • Release date: 09-24-21
    • Language: English
    • 5 out of 5 stars 24 ratings
    • Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify, LinkedIn, and Target....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    • 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
    • By: David Newman
    • Narrated by: David Newman
    • Length: 8 hrs and 10 mins
    • Release date: 06-12-13
    • Language: English
    • 4 out of 5 stars 93 ratings
    • Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results"....

    Regular price: $25.78 or 1 credit

    Sale price: $25.78 or 1 credit

    Included in Plus membership
  • Regular price: $24.06 or 1 credit

    Sale price: $24.06 or 1 credit

    • Explaining the Complicated So Anyone Can Understand
    • By: Frank J. Pietrucha
    • Narrated by: Sean Pratt
    • Length: 6 hrs and 22 mins
    • Release date: 04-15-14
    • Language: English
    • 3.5 out of 5 stars 24 ratings
    • In our increasingly complicated and data-driven world, many new developments are so complex that only experts comprehend their nuances....

    Regular price: $24.06 or 1 credit

    Sale price: $24.06 or 1 credit

    Included in Plus membership
  • Regular price: $3.42 or 1 credit

    Sale price: $3.42 or 1 credit

    Included in Plus membership
    • How Successful Businesspeople Build Relationships and Win Clients for Life
    • By: Maribeth Kuzmeski
    • Narrated by: Scott Peterson
    • Length: 6 hrs and 56 mins
    • Release date: 11-12-09
    • Language: English
    • 4 out of 5 stars 32 ratings
    • What makes the world's most successful individuals so good at their jobs? What do they do that others don't....

    Regular price: $23.20 or 1 credit

    Sale price: $23.20 or 1 credit

    Included in Plus membership
    • The Remarkable Power of Giving People More Than They Expect
    • By: Will Guidara
    • Narrated by: Will Guidara
    • Length: 8 hrs and 37 mins
    • Release date: 02-08-24
    • Language: English
    • 5 out of 5 stars 12 ratings
    • Former co-owner of legendary restaurant Eleven Madison Park Will Guidara shares essential lessons in hospitality for every business....

    Regular price: $20.33 or 1 credit

    Sale price: $20.33 or 1 credit

    • Marketing and Selling Technology Projects to Mainstream Customers
    • By: Geoffrey A. Moore
    • Narrated by: Mike Chamberlain
    • Length: 9 hrs and 45 mins
    • Release date: 12-11-12
    • Language: English
    • 4.5 out of 5 stars 1,273 ratings
    • Here is the best-selling guide that created a new game plan for marketing in high-tech industries....

    Regular price: $24.29 or 1 credit

    Sale price: $24.29 or 1 credit