Television Advertising
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Scientific Advertising
- By: Claude Hopkins
- Narrated by: Ty Carthage
- Length: 2 hrs and 19 mins
- Unabridged
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Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
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The Narrater is horrible
- By Eric Keith on 05-21-18
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Scientific Advertising
- Narrated by: Ty Carthage
- Length: 2 hrs and 19 mins
- Release date: 09-10-15
- Language: English
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Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923....
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Scientific Advertising
- By: Claude C. Hopkins
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Unabridged
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This is the complete and unabridged Scientific Advertising, written by the advertising genius Claude C. Hopkins in 1923. It is cited by many advertising and Internet marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.
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a must-read for agencies and business owners
- By Jenna on 11-15-18
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Scientific Advertising
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Release date: 09-25-17
- Language: English
- After listening to this audiobook you'll never waste money on ineffective advertising again....
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How to Watch TV News
- By: Neil Postman, Steve Powers
- Narrated by: Jeff Riggenbach
- Length: 4 hrs and 29 mins
- Unabridged
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America is suffering from an information glut. Most Americans are no longer clear about what news is worth remembering or how any of it connects to anything else. Thus, Americans are rapidly becoming the least knowledgeable people in the industrial world. Author and academic Neil Postman and television journalist Steve Powers tell you how to become a discerning viewer.
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Fair warning for TV watchers
- By Seth H. Wilson on 02-27-15
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How to Watch TV News
- Narrated by: Jeff Riggenbach
- Length: 4 hrs and 29 mins
- Release date: 12-08-06
- Language: English
- America is suffering from an information glut. Author and academic Neil Postman and television journalist Steve Powers tell you how to become a discerning viewer....
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The Advertising Effect
- By: Adam Ferrier, Jennifer Fleming
- Narrated by: Nigel Carrington
- Length: 9 hrs and 47 mins
- Unabridged
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In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).
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Good info if you get past the author's arrogance
- By Ron on 05-05-15
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The Advertising Effect
- Narrated by: Nigel Carrington
- Length: 9 hrs and 47 mins
- Release date: 09-16-14
- Language: English
- In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe....
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Scientific Advertising
- By: Mr. Claude C. Hopkins
- Narrated by: Core Media Productions
- Length: 2 hrs and 2 mins
- Unabridged
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Scientific Advertising was written by Claude C. Hopkins in 1923 and is cited by many of advertising and marketing personalities (such as David Ogilvy, Gary Halbert, and Jay Abraham) as a "must-read" book.
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Great book
- By Michael Reese on 01-07-15
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Scientific Advertising
- Narrated by: Core Media Productions
- Length: 2 hrs and 2 mins
- Release date: 12-07-07
- Language: English
- Scientific Advertising was written by Claude C. Hopkins in 1923 and is cited by many of advertising and marketing personalities....
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Scientific Advertising
- By: Claude Hopkins
- Narrated by: Barry J. Peterson
- Length: 1 hr and 57 mins
- Unabridged
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The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.
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Didn’t learn much
- By OutdoorBengal on 10-01-23
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Scientific Advertising
- Narrated by: Barry J. Peterson
- Length: 1 hr and 57 mins
- Release date: 03-06-18
- Language: English
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Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk....
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Scientific Advertising
- By: Claude C Hopkins
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Unabridged
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Overall
-
Performance
-
Story
Scientific Advertising was written by the advertising genius in 1923 and is cited by many advertising and internet marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook and applying the principles contained within, you'll be more able to avoid paying for ineffective advertising.
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Scientific Advertising
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Release date: 09-30-19
- Language: English
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Scientific Advertising was written by the advertising genius in 1923 and is cited by many advertising and internet marketing personalities....
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All-Inclusive TV
- How Booming Brands Are Reimagining TV Advertising
- By: Chuck Hengel
- Narrated by: Frank Gerard
- Length: 3 hrs and 37 mins
- Unabridged
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Americans are watching more video content than ever, nearly six hours a day on average. A closer look at how audiences are consuming content reveals that video is a broad category including streaming, digital, and linear TV and that these alternatives are much more integrated than many acknowledge.
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All-Inclusive TV
- How Booming Brands Are Reimagining TV Advertising
- Narrated by: Frank Gerard
- Length: 3 hrs and 37 mins
- Release date: 06-17-21
- Language: English
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Americans are watching more video content than ever, nearly six hours a day on average. A closer look at how audiences are consuming content reveals that video is a broad category including streaming, digital, and linear TV....
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Beyond Advertising
- Creating Value Through All Customer Touchpoints
- By: Yoram "Jerry" Wind, Catharine Findiesen Hays
- Narrated by: Karen Saltus
- Length: 8 hrs and 40 mins
- Unabridged
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The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with today's unprecedented speed and scope of technological change? Beyond Advertising provides a business transformation road map for an aspirational future, based on the insights of more than 200 of the world's most forward-thinking executives, innovators, and academics, all grappling with today's unique challenges and opportunities.
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Beyond Advertising
- Creating Value Through All Customer Touchpoints
- Narrated by: Karen Saltus
- Length: 8 hrs and 40 mins
- Release date: 05-09-17
- Language: English
- The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption....
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Kiss the Cook
- By: Roxie Wilde
- Narrated by: Virtual Voice
- Length: 5 hrs and 43 mins
- Unabridged
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"A sultry, sexy, delicious read from start to finish" --Simply for Lovers Books A dash of sexy and a full serving of hot add up to major YUM Curvy, spicy, and independent, television catering chef Sophia Diaz's sizzling creations on and off screen all scream "Eat Me," but her sensual adventures behind the scenes are a whole other story. That is until a mouthwatering man lands at her front door, and taste-testing him is an idea too delicious to pass up. Ultra-conservative and buttoned up to his gorgeous white collar, Nathan Adamsson III moves in to the same building as Sophia, and one look ...
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Kiss the Cook
- Narrated by: Virtual Voice
- Length: 5 hrs and 43 mins
- Release date: 12-14-23
- Language: English
- "A sultry, sexy, delicious read from start to finish" --Simply for Lovers Books A dash of sexy and a full serving of hot add up to major YUM Curvy,...
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How to Get Millions of Hits and T.V. Broadcasting Views
- Millions of Hits Flowbook
- By: Greg Reese
- Narrated by: Karen Bradford
- Length: 1 hr and 39 mins
- Unabridged
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This audiobook will give you methods and techniques for creating hits and views online, and it will also show you multiple ways to get your content to be seen on television!
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How to Get Millions of Hits and T.V. Broadcasting Views
- Millions of Hits Flowbook
- Narrated by: Karen Bradford
- Length: 1 hr and 39 mins
- Release date: 01-28-22
- Language: English
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This audiobook will give you methods and techniques for creating hits and views online....
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