A Simple Guide to Technical Sales and Field Application Engineering Audiobook By Russell Williamson cover art

A Simple Guide to Technical Sales and Field Application Engineering

Key Steps, Shortcuts, and Tips for How to Have a Prosperous Career in Sales Engineering

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A Simple Guide to Technical Sales and Field Application Engineering

By: Russell Williamson
Narrated by: Pete Russell
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About this listen

Thinking about launching a new career or progressing in your existing career as a field application engineer or a technical sales professional? Do you dream of a career visiting and helping engineers in multiple industries, international travel, and a great salary earned using your ever-increasing technical knowledge? If so, then this is the audiobook for you.

This audiobook does not contain hundreds of acronyms and sales buzz words, nor is it full of details you will find in a corporate sales book. If you want a list of corporate jargon, this isn’t the audiobook for you.

This audiobook contains a set of hard-and-fast rules and techniques that will propel you out of your engineering comfort zone and into the exciting world of sales. If you have the engineering mentality - on or off, one or zero, black or white, binary way of thinking - this audiobook’s direct, efficient approach is just the thing you need to learn the skills required to find success in your new career!

The Author

Before working in technical sales, Russell Jay Williamson had many years of design engineering experience. Experience in both a large multinational corporation with over 100,000 employees and a small company with only 11 employees has provided him with a great perspective on how engineers work in this industry. Since switching into sales, he has developed the skills described in this audiobook over many years from trial and error. This audiobook describes these techniques that he has refined and will provide you, the listener, with the shortcuts you need so you don’t waste years becoming the best sales engineer you can be.

©2020 Russell Jay Williamson (P)2020 Russell Jay Williamson
Sales & Selling Career
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Perfect for anyone new to Pre-Sales Engineering!

I just picked this up today and it has already been an extremely productive read for me thus far. I really enjoy the content. I'm in my first pre-sales engineering role for a global leader in cyber-security...I find this book RIGHT on time and in line with where I'm at. Thanks for writing! 👨🏾‍💻

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