Hype wears off. Pretending is exhausting. No more leadership fads. You glow, or fade. This is for leaders, entrepreneurs, and those ambitious freaks that want to glow. Figure out the fear that causes you to self-sabotage, and so much more.

Mental toughness isn’t synonymous with beating yourself down and punishing yourself for even the slightest of mistakes, it’s a proven way of achieving mental dominance and improving your game. And with this guide by your side, you’ll be able to achieve a winner’s mindset and become resilient so you can reach the elite status for which you are striving.

For more than two decades, legendary trainer Tim Grover has taken the greats - Michael Jordan, Kobe Bryant, Dwyane Wade, and hundreds of relentless competitors in sports, business, and every walk of life - and made them greater. Now, he reveals what it takes to achieve total mental and physical dominance, showing you how to be relentless and achieve whatever you desire.

In The Power of One More, renowned keynote speaker and performance expert Ed Mylett draws on thirty years of experience as an entrepreneur and coach to top athletes, entertainers, and business executives to reveal powerful strategies to help you live an extraordinary "one more" life.

A top performance expert reveals the secret behind many top athletes and executives: creating a heroic alter ego to activate when the chips are down.

In The Champion's Comeback, Jim Afremow offers winning strategies for athletes of any age or skill level to get mentally psyched for competition, quickly rebound after a loss, and overcome injuries (and the fear of reinjury). Afremow explores the psychology of commitment and shows you how to develop the core confidence of repeat champions.

Champions aren’t born. They’re built. Greg Harden spent over 30 years building them at the University of Michigan, including 400 future professional athletes, 50 NFL first-round draft picks, and 120 Olympians from over 20 countries. He gained national recognition when 60 Minutes Sports profiled him as “Michigan’s Secret Weapon.” Now, in his first book, Greg Harden is reaching out to help anyone who wants to live their best life by offering powerful and practical advice.

From beloved performance expert, executive coach, and coauthor of Peak Performance Steve Magness comes a radical rethinking of how we perceive toughness and what it means to achieve our high ambitions in the face of hard things.

Through his breakthrough discoveries, New York Times best-selling author Lewis Howes reveals how you can rewrite your past to propel yourself into a powerful and abundant future.

Going Right: A Logical Justification for Pursuing Your Dreams is a world-view shattering model of decision-making. In this audiobook, we are offered liberation from our socialized, detached, and unsustainable methods of making life’s most meaningful choices. This is a fresh invitation to integrate our emotional passions, using our rational brain, while remaining grounded in real-world experiences. Gelbrich builds on leading academic theories and exceptional practical illustrations to support his proposed decision-making model.

When a career-ending injury left elite athlete and professional football player Lewis Howes out of work and living on his sister's couch, he decided he needed to make a change for the better. He started by reaching out to people he admired, searching for mentors, and applying his past coaches' advice from sports to life off the field. Lewis did more than bounce back: He built a multimillion-dollar online business and is now a sought-after business coach, speaker, and podcast host.

In The Champion's Mind, sports psychologist Jim Afremow, PhD, LPC, now offers the same advice he uses with Olympians, Heisman Trophy winners, and professional athletes, including tips and techniques based on high-performance psychology research, such as how to get in a "zone," thrive on a team, and stay humble; how to progress within a sport and sustain excellence long-term, and customizable pre-performance routines to hit full power when the gun goes off or the puck is dropped.

Remarkable lessons in leadership and team building from one of the greatest football coaches of our time. Urban Meyer has established himself as one of the elite in the annals of his sport, having lead his players to three national championships. In Above the Line, he offers listeners his unparalleled insights into leadership, team building, and the keys to empowering people to achieve things they might never have thought possible.

Want to become elite? Get ready for Chosen Suffering. Real champions aren’t born - they’re built. It’s true in life, business, athletics, and faith. We must transcend physical, mental, emotional, and spiritual limits if we want to achieve ultimate victory. Author Tom Ryan calls this “chosen suffering”. He knows that success comes with a price, paid for by the daily choices we make. He also believes every person encounters “unchosen suffering”, the type that brings us to our knees. In Coach Ryan’s darkest hour, he and his wife discovered joy, peace, and hope.

In the world of strength and conditioning, learning how to move others not just physically, but also psychologically and emotionally is paramount to getting the most out of them. People are the ultimate performance variable, and understanding how to effectively blend knowledge of proper training with the nuances of human behavior is integral to helping athletes achieve their ultimate goals. Unfortunately, while much attention has been given to the science of physical training, little attention has been given to the science of communication.

In The Champion's Comeback, Jim Afremow offers winning strategies for athletes of any age or skill level to get mentally psyched for competition, quickly rebound after a loss, and overcome injuries (and the fear of reinjury). Afremow explores the psychology of commitment and shows you how to develop the core confidence of repeat champions.

In The Champion's Mind, sports psychologist Jim Afremow, PhD, LPC, now offers the same advice he uses with Olympians, Heisman Trophy winners, and professional athletes, including tips and techniques based on high-performance psychology research, such as how to get in a "zone," thrive on a team, and stay humble; how to progress within a sport and sustain excellence long-term, and customizable pre-performance routines to hit full power when the gun goes off or the puck is dropped.

As a therapist, physician, and mental coach, Dr. Michael Lardon has dedicated his career to helping athletes understand and better achieve peak performance. In Finding Your Zone, he shares with listeners what he's discovered about reaching the state in which "thoughts and actions are occurring in complete synchronicity" and how this state is accessible to all, not just the few. In 10 key lessons - illustrated by personal anecdotes from his clients - Lardon teaches listeners how to access the zone not only in sports but in all aspects of their lives.

Hailed as "the female Jerry Maguire" by CNN, sports-agent-turned-entrepreneur Molly Fletcher reveals the winning secrets of fearless world-class achievers. Molly Fletcher knows a thing or two about making trades. As a sports agent, she's negotiated on behalf of champions such as Hall of Fame pitcher John Smoltz and seven-time PGA TOUR winner Matt Kuchar. As a top-tier speaker and consultant, she's helped energize companies worldwide.

He knows how to win. More, he knows the many ways - subtle, brutal, often self-inflicted - we lose. As the most trusted mental coach in the world of sports, Trevor Moawad has worked with many of the most dominant athletes and the savviest coaches. From Nick Saban and Kirby Smart to Russell Wilson, they all look to Moawad for help finding or keeping or regaining their competitive edge. (As do countless business leaders and members of special forces.) Now, at last, Moawad shares his unique philosophy with the general public.

Dr. Nate Zinsser has spent his career training the minds of the U.S. Military Academy’s cadets as they prepare to lead and perform when the stakes are the very highest—on the battlefield. Alongside this work, he has coached world-class athletes including a Super Bowl MVP, numerous Olympic medalists, professional ballerinas, NHL All-Stars, and college All-Americans, teaching them to overcome pressure and succeed on the biggest stages.

From sports idols like Michael Jordan to the regular office-going person, mental challenges have spared none…they can easily knock you off your feet and leave you drained, both mentally and physically. But there is some good news: You can rewire your brain and train it to focus on what’s essential to achieving your goals. There’s no better success than becoming the best version of yourself—and this guidebook is armed with psychological tips that have proved incredibly helpful to athletes and their likes to become the best in their class.

If anyone knows tough, it’s Jay Bilas. A four-year starter at Duke, he learned an incomparable work ethic under coach Mike Krzyzewski, battling against the greatest college players in the game. After playing professionally overseas for several years, he returned to Duke, where he served as Krzyzewski’s assistant coach for three seasons, during which the Blue Devils won back-to-back titles. Featuring never-before-heard stories and personal philosophies on toughness from top players and coaches, Bilas redefines what it takes to succeed.

Joe Ehrmann's coaching philosophy was described by Jeffrey Marx in the best seller Season of Life, and since the publication of that book, thousands of coaches have looked to Joe for advice about putting his philosophy into practice. InSideOut Coaching provides the critical information and tools they've been waiting for - the information to help coaches everywhere create more meaningful experiences for themselves and to maximize their impact on the lives of the athletes they coach.

Michael Jordan credits George Mumford with transforming his on-court leadership of the Bulls, helping Jordan lead the team to six NBA championships. Mumford also helped Kobe Bryant, Andrew Bynum, and Lamar Odom and countless other NBA players turn around their games. A widely respected public speaker and coach, Mumford is sharing his own story and the strategies that have made these athletes into stars in The Mindful Athlete: The Secret to Pure Performance.

In Life as Sport, sport psychologist Dr. Jonathan Fader shares the skills that he teaches professional athletes - to enhance motivation, set productive goals, sharpen routines, manage stress, and clarify thought processes - and applies them to real-world situations. Dr. Fader's audiobook is the product of thousands of hours of conversations with athletes from various teams and sports.

It’s easy to be positive when everything is coming up roses. But what happens when life goes sideways? Many of us lapse into a self-defeating negative spiral that makes it hard to accomplish anything. Getting to Neutral is a step-by-step guide that shows listeners how to use mental conditioning coach Trevor Moawad’s innovative motivational system to defeat negativity and thrive.

For Mike Krzyzewski, head coach of the Duke University men's basketball team, certain words have special importance and force. Coach K uses them every day to energize, motivate, and teach his players how to be winners on the court and in every aspect of their lives. Now, in Beyond Basketball, he offers 40 short, hard-hitting audio essays that will educate and inspire. Each is centered on an important keyword and illustrated with anecdotes from his personal experiences.

As a top-level sport psychologist and performance consultant, Dr. Stan Beeham knows what it takes to succeed - on the playing field, in the board room, and in all aspects of life. This award-winning book takes you inside the minds of major-league athletes, Olympic medal winners, and world-class business leaders to reveal the key motivators and mental processes that drive people to victory.

In What It Takes to Be #1, Vince Lombardi, Jr. explores his father's leadership philosophy and extracts powerful lessons about what it takes to be an effective leader. Taking as his jumping-off point his father's legendary 1970 speech on the supreme importance of self-knowledge, character, and integrity, Lombardi, Jr. examines each of those qualities and offers guidelines on cultivating and applying them at work and in your personal life.