-
Crack the Funding Code
- How Investors Think and What They Need to Hear to Fund Your Startup
- Narrated by: Laural Merlington
- Length: 8 hrs and 25 mins
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Publisher's summary
Lack of funding is one of the biggest reasons small businesses fail. In 2016 in the United States alone, more than 31 percent of small business owners reported that they could not access adequate capital, and the lack of capital prevented them from growing the business/expanding operations, increasing inventory, or financing increased sales.
Most business owners believe that their only feasible funding options are (1) savings or personal credit, (2) friends and family, or (3) bank loans. They may have heard about venture capitalists or angel investors, but they don't have enough information about what these investors do, what they can provide for a business, and on what terms. What's worse, entrepreneurs often don't know how to access the people who are looking to put their money into young companies with potential.
Crack the Funding Code will show listeners how to find the money, create pitches that attract investors, and then structure fair, ethical deals that will bring them new sources of outside capital and invaluable professional advice. It will give listeners the broader perspective - how funding works, how investors think, and what they need to hear to put their money where your mouth is.
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- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Unabridged
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
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Inbound Selling
- How to Change the Way You Sell to Match How People Buy
- By: Brian Signorelli
- Narrated by: Kevin Stillwell
- Length: 7 hrs and 14 mins
- Unabridged
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Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
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Should be titled sales and sales management 101
- By James on 12-11-23
By: Brian Signorelli
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Strategize to WIN
- The New Way to Start out, Step up, or Start Over in Your Career
- By: Carla A. Harris
- Narrated by: Carla A. Harris
- Length: 8 hrs and 3 mins
- Unabridged
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Performance
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The Wall Street powerhouse and author of Expect to Win offers a new way to conceptualize career strategies and gives us proven tools for successful change. Whether we're starting out, striving toward a promotion, or looking for a new opportunity, the working world isn’t what it used to be. Wall Street veteran Carla Harris knows this, and in Strategize to Win she gives listeners the tools they need to get started.
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The advice gets stronger with each chapter!!
- By A. G. on 05-05-17
By: Carla A. Harris
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Scale
- Seven Proven Principles to Grow Your Business and Get Your Life Back
- By: Jeff Hoffman, David Finkel
- Narrated by: David Finkel
- Length: 7 hrs and 14 mins
- Unabridged
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Business owners want growth but fear it will take over their lives. Surprisingly, the only way to truly grow your company is to reduce its reliance on you - to scale. Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your business while also gaining more freedom. Based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, they provide seven clear principles that will help you determine the best strategy for growth in your company.
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All stuff no fluff
- By Jonathan Bonanno on 05-25-21
By: Jeff Hoffman, and others
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Very enlightening
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Nothing to learn from this book
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Not good as an Audiobook
- By Carlos E. on 02-20-17
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The Art of Startup Fundraising
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Startup money is moving online, and this guide shows you how it works. The Art of Startup Fundraising takes a fresh look at raising money for startups, with a focus on the changing face of startup finance. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. These new waters are all but uncharted—and founders need an accessible guide. This book helps you navigate the online world of startup fundraising with easy-to-follow explanations and expert perspective on the new digital world of finance.
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Essential
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Venture Deals, 4th Edition
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Must read for entrepreneurs trying to raise fund
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Startup CEO
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Being a startup CEO is a job like no other: it's difficult, risky, stressful, lonely, and often learned through trial and error. As a startup CEO seeing things for the first time, you're likely to make mistakes, fail, get things wrong, and feel like you don't have any control over outcomes. Author Matt Blumberg has been there, and in Startup CEO he shares his experience, mistakes, and lessons learned as he guided Return Path from a handful of employees and no revenues to over $100 million in revenues and 500 employees.
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Great read for start up CEO
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Very enlightening
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Not good as an Audiobook
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Essential
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interesting but not life changing
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What listeners say about Crack the Funding Code
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Anonymous User
- 05-18-21
Valuable!!!
Loved it so much that I will use it as a reference guide for all my funding and investment approaches.
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- profcpa
- 02-27-19
Indispensable advice for start-up founders
Easy to understand and apply. Indispensable information for all new start-up founders and investors.
I have more than two decades of professional experience, performing due diligence on behalf of angel investors. I wish every founder would take this information to heart. The way you start an enterprise is the way you will finish. Following Judy’s guidelines will increase your chance of successfully finding funding and increase your multiple when you find an investor. Start strong and finish strong.
Listen to the book in small bites so you have time to digest all the valuable information packed into this book.
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1 person found this helpful
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- Marshawn G.
- 05-25-19
Great eBook
good ebook enjoyed l iui sting to the speaker. Shared alot of information on raining capital
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- Jose Cirne Castro
- 04-21-21
Very complete book
Touched every points needed to a Startup vision. I recomend to other readers. I am very satisfied.
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- Jeff Miller
- 03-27-19
Quality all around
The book is full of great information . Networking, what investors want to see and more importantly what they don't want to see or find out on their own.
The readers voice is pleasant which is huge on an audio-book.
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Overall
- Yana
- 03-06-21
The best book I have listened about funding
1. Relevent information
2. Good structure
3. Fresh :)
I enjoyed each section of this book.
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- T. Goddard
- 11-03-19
Wow! This book is amazing.
I love the guided steps. So detailed and easy to follow with real world examples.
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- Ramon Sanchez
- 03-02-19
A Must for Anyone Seeking to Raise Funds!
A very comprehensive book with amazing content that will help you understand the mindset of investors and how to best approach them for raising funds. A well written book with tons of valuable information, I learned more half way through than I have in anything else I have read. I am so glad Judy Robinett wrote this book!
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3 people found this helpful
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- Amazon Customer
- 10-06-20
Good, but I want more details.
Great book, bit I feel it's incomplete. Please fill the gaps in a single book like you did in power connector.
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- Jeffrey Rasner
- 10-16-24
cracking the funding code
I'll save it to my favorites list. it was good and pretty detailed. would recommend it.
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