How do magicians make us see the impossible? The Illusionist Brain takes you on an unforgettable journey through the inner workings of the human mind, revealing how magicians achieve their spectacular and seemingly impossible effects by interfering with your cognitive processes. Along the way, this lively and informative book provides a guided tour of modern neuroscience, using magic as a lens for understanding the unconscious and automatic functioning of our brains.

The door to magic is closed, but it’s not locked. And now Joshua Jay, one of the world’s most accomplished magicians, not only opens that door but brings us inside to reveal the artistry and obsessiveness, esoteric history, and long-whispered-about traditions of a subject shrouded in mystery. In 52 short, compulsively listenable essays, Jay describes how he does it, whether it’s through the making of illusions, the psychology behind them, or the way technology influences the world of magic.

In this personal journey through a unique performing art, David Copperfield profiles some of the world’s most groundbreaking magicians. From the 16th-century magistrate who wrote an early book on conjuring, to the Roaring Twenties and the man who fooled Houdini, to the woman who levitated, vanished, and caught bullets in her bare hands, David Copperfield’s History of Magic takes you on a wild journey through the remarkable feats of some of the greatest magicians in history.

If you read a standard history of magic, you learn that it begins in ancient Egypt with the resurrection of a goose in front of the Pharaoh. You discover how magicians were tortured and killed during the age of witchcraft. You are told how conjuring tricks were used to quell rebellious colonial natives. The history of magic is full of such stories, which turn out not to be true. Behind the smoke and mirrors, however, lies the real story of magic.

In this funny, irreverent, unique, eccentric memoir, magician Steve Spill reveals how he managed to survive decades inside a rarely profitable, sometimes maddening, but often deliciously rewarding offbeat showbiz profession - magic!

In the vein of Neil Strauss’ The Game and Joshua Foer’s Moonwalking with Einstein comes the fascinating story of one man’s colorful, mysterious, and personal journey into the world of magic and his unlikely invitation into an underground secret society of revolutionary magicians from around the world.

Handcuff King. Escape Artist. International Superstar. Since his death in 1926, Harry Houdini's life has been chronicled in books, in films, and on television. Now, in this groundbreaking biography, renowned magic expert William Kalush and best-selling writer Larry Sloman team up to find the man behind the myth.

How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach. In The Science of Storytelling, Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can tell better stories, revealing, among other things, how storytellers - and also our brains - create worlds by being attuned to moments of unexpected change.

Award-winning journalist and New York Times best-selling author Joe Posnanski enters the world of Harry Houdini and his legions of devoted fans in an immersive, entertaining, and magical work on the illusionist’s impact on American culture - and why his legacy endures to this day.

Have you ever wondered how a magician saws a woman in half? Or makes coins materialize out of thin air? Or reads your mind? Magic tricks work because humans have a hardwired process of attention and awareness that is hackable. A good magician uses your mind's intrinsic properties against you in a form of mental jujitsu, to fool you every time, even when you know full well that you are being tricked.

In this eye-opening account, Cal Newport debunks the long-held belief that "follow your passion" is good advice. Not only is the cliché flawed - preexisting passions are rare and have little to do with how most people end up loving their work - but it can also be dangerous, leading to anxiety and chronic job hopping. After making his case against passion, Newport sets out on a quest to discover the reality of how people end up loving what they do.

We have been spoon-fed the notion that creativity is the province of genius - of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not geniuses, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen Gannett shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.

The author of the legendary best seller Influence, social psychologist Robert Cialdini, shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself but in the key moment before that message is delivered.

Exceeding expectations rather than simply satisfying them is the cornerstone of the Disney approach to customer service. Now, in honor of the 10th anniversary of the original Be Our Guest, the Disney Institute, which specializes in helping professionals see new possibilities through concepts not found in the typical workplace, is revealing even more of the business behind the magic of quality service.

Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life. Study after study confirms that stories have unparalleled power to break down walls, build trust, and influence people to act. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs and getting the results we want.