Make It Clear
Speak and Write to Persuade and Inform
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Narrated by:
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Peter Lerman
About this listen
Do you give presentations at meetings? Do you ever have to explain a complicated subject to audiences unfamiliar with your field? Do you make pitches for ideas or products? Do you want to interest a lecture hall of restless students in subjects that you find fascinating? Then you need this book. Make It Clear explains how to communicate - how to speak and write to get your ideas across. Written by an MIT professor who taught his students these techniques for more than 40 years, the book starts with the basics - finding your voice, organizing your ideas, making sure what you say is remembered, and receiving critiques ("do not ask for brutal honesty") - and goes on to cover such specifics as preparing slides, writing and rewriting, and even choosing a type family.
The book explains why you should start with an empowerment promise and conclude by noting you delivered on that promise. It describes how a well-crafted, explicitly identified slogan, symbol, salient idea, surprise, and story combine to make you and your work memorable. The book lays out the VSN-C (Vision, Steps, News-Contributions) framework as an organizing structure and then describes how to create organize your ideas with a "broken-glass" outline, how to write to be understood, how to inspire, how to defeat writer's block - and much more.
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-
Story
In Joel's Schwartzberg's 10-plus years as a strategic communications trainer, the biggest obstacle he's come across - one that connects directly to nervousness, stammering, rambling, and epic fail - is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.
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Made me a better communicator.
- By Mr. Davis on 08-15-20
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The Science of Storytelling
- By: Will Storr
- Narrated by: James Clamp
- Length: 6 hrs and 51 mins
- Unabridged
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Overall
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Performance
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Story
How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach. In The Science of Storytelling, Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can tell better stories, revealing, among other things, how storytellers - and also our brains - create worlds by being attuned to moments of unexpected change.
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A great portal into human psychology
- By Stephanie Romer on 02-13-21
By: Will Storr
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Think Faster, Talk Smarter
- How to Speak Successfully When You're Put on the Spot
- By: Matt Abrahams
- Narrated by: Matt Abrahams
- Length: 7 hrs and 11 mins
- Unabridged
-
Overall
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Performance
-
Story
Many of us dread having to convey our ideas to others, often feeling ill-equipped, anxious, and awkward. Public speaking experts help by focusing on planned communication experiences such as slide presentations, pitches, or formal talks. Yet, most of our professional and personal communication occurs in spontaneous situations that creep up on us and all too often leave us flustered and stumbling for words. Stanford lecturer, podcast host, and communication expert Matt Abrahams provides tangible, actionable skills to help even the most anxious of speakers succeed when speaking spontaneously.
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For beginners
- By KnowlegeIsPower on 09-28-24
By: Matt Abrahams
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Never Split the Difference
- Negotiating as if Your Life Depended on It
- By: Chris Voss
- Narrated by: Michael Kramer
- Length: 8 hrs and 7 mins
- Unabridged
-
Overall
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Performance
-
Story
After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI's lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss' head.
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Needs PDF companion file
- By John L. Pinkowski on 03-07-17
By: Chris Voss
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How We Learn
- Why Brains Learn Better Than Any Machine...for Now
- By: Stanislas Dehaene
- Narrated by: Kaleo Griffith
- Length: 10 hrs
- Unabridged
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Overall
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Performance
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Story
The human brain is an extraordinary machine. Its ability to process information and adapt to circumstances by reprogramming itself is unparalleled and it remains the best source of inspiration for recent developments in artificial intelligence. In How We Learn, Stanislas Dehaene decodes the brain's biological mechanisms, delving into the neuronal, synaptic, and molecular processes taking place. He explains why youth is such a sensitive period, but assures us that our abilities continue into adulthood and that we can enhance our learning and memory at any age.
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Too pedantic, too didactic
- By RickyF on 12-05-21
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Simply Said
- Communicating Better at Work and Beyond
- By: Jay Sullivan
- Narrated by: Jay Sullivan
- Length: 5 hrs and 46 mins
- Unabridged
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Overall
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Performance
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Story
Simply Said is the essential handbook for business communication. Do you ever feel as though your message hasn't gotten across? Do details get lost along the way? Have tense situations ever escalated unnecessarily? It all comes down to communication. We all communicate, but few of us do it well. From tough presentations to everyday transactions, there is no scenario that cannot be improved with better communication skills. This book presents an all-encompassing guide to improving your communication.
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Everyone who presents or is in a sales position should read this book!!
- By Ben Daughdrill on 12-04-17
By: Jay Sullivan
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Get to the Point!
- Sharpen Your Message and Make Your Words Matter
- By: Joel Schwartzberg
- Narrated by: Jeff Hoyt
- Length: 1 hr and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
In Joel's Schwartzberg's 10-plus years as a strategic communications trainer, the biggest obstacle he's come across - one that connects directly to nervousness, stammering, rambling, and epic fail - is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.
-
-
Made me a better communicator.
- By Mr. Davis on 08-15-20
-
The Science of Storytelling
- By: Will Storr
- Narrated by: James Clamp
- Length: 6 hrs and 51 mins
- Unabridged
-
Overall
-
Performance
-
Story
How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach. In The Science of Storytelling, Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can tell better stories, revealing, among other things, how storytellers - and also our brains - create worlds by being attuned to moments of unexpected change.
-
-
A great portal into human psychology
- By Stephanie Romer on 02-13-21
By: Will Storr
-
Think Faster, Talk Smarter
- How to Speak Successfully When You're Put on the Spot
- By: Matt Abrahams
- Narrated by: Matt Abrahams
- Length: 7 hrs and 11 mins
- Unabridged
-
Overall
-
Performance
-
Story
Many of us dread having to convey our ideas to others, often feeling ill-equipped, anxious, and awkward. Public speaking experts help by focusing on planned communication experiences such as slide presentations, pitches, or formal talks. Yet, most of our professional and personal communication occurs in spontaneous situations that creep up on us and all too often leave us flustered and stumbling for words. Stanford lecturer, podcast host, and communication expert Matt Abrahams provides tangible, actionable skills to help even the most anxious of speakers succeed when speaking spontaneously.
-
-
For beginners
- By KnowlegeIsPower on 09-28-24
By: Matt Abrahams
-
Never Split the Difference
- Negotiating as if Your Life Depended on It
- By: Chris Voss
- Narrated by: Michael Kramer
- Length: 8 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI's lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss' head.
-
-
Needs PDF companion file
- By John L. Pinkowski on 03-07-17
By: Chris Voss
-
Awaken the Giant Within
- By: Anthony Robbins
- Narrated by: Anthony Robbins
- Length: 1 hr and 31 mins
- Abridged
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Overall
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Performance
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Story
Anthony Robbins has already unlocked the personal power inside millions of people worldwide. Now, in this revolutionary new audio production based on his enormously popular Date with Destiny seminars, Robbins unleashes the sleeping giant that lies within all of us, teaching us to harness our untapped abilities, talents and skills.
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Smoke Signals
- By Brett on 12-30-09
By: Anthony Robbins
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Zero to One
- Notes on Startups, or How to Build the Future
- By: Peter Thiel, Blake Masters
- Narrated by: Blake Masters
- Length: 4 hrs and 50 mins
- Unabridged
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Overall
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Performance
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Story
The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.
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Seems Insightful Until You Think A Little Deeper
- By Mark Brandon on 10-31-14
By: Peter Thiel, and others
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Meditations for Mortals
- Four Weeks to Embrace Your Limitations and Make Time for What Counts
- By: Oliver Burkeman
- Narrated by: Oliver Burkeman
- Length: 4 hrs and 4 mins
- Unabridged
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Overall
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Performance
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Story
Addressing the fundamental questions about how to live, Meditations for Mortals offers a powerful new way to take action on what counts: a guiding philosophy of life Oliver Burkeman calls “imperfectionism.” It helps us tackle challenges as they crop up in our daily lives: our finite time, the lure of distraction, the impossibility of doing anything perfectly.
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Surprisingly profound
- By JG on 10-24-24
By: Oliver Burkeman
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Why We Sleep
- Unlocking the Power of Sleep and Dreams
- By: Matthew Walker
- Narrated by: Steve West
- Length: 13 hrs and 52 mins
- Unabridged
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Overall
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Performance
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Story
Sleep is one of the most important but least understood aspects of our life, wellness, and longevity. Until very recently, science had no answer to the question of why we sleep, or what good it served, or why we suffer such devastating health consequences when we don't sleep. Compared to the other basic drives in life - eating, drinking, and reproducing - the purpose of sleep remained elusive.
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I recommend this to EVERYONE
- By M. Balfour on 12-11-17
By: Matthew Walker
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The 7 Habits of Highly Effective People
- Powerful Lessons in Personal Change
- By: Stephen R. Covey
- Narrated by: Stephen R. Covey
- Length: 13 hrs and 4 mins
- Unabridged
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Overall
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Performance
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Story
Stephen R. Covey's book, The 7 Habits of Highly Effective People, has been a top seller for the simple reason that it ignores trends and pop psychology for proven principles of fairness, integrity, honesty, and human dignity. Celebrating its 15th year of helping people solve personal and professional problems, this special anniversary edition includes a new foreword and afterword written by Covey that explore whether the 7 Habits are still relevant and answer some of the most common questions he has received over the past 15 years.
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I don't understand these other reviews
- By Scott on 08-29-10
By: Stephen R. Covey
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Talk Like TED
- The 9 Public Speaking Secrets of the World's Top Minds
- By: Carmine Gallo
- Narrated by: Carmine Gallo
- Length: 7 hrs and 42 mins
- Unabridged
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Overall
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Performance
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Story
Many people have a fear of public speaking or are insecure about their ability to give a successful presentation. Now public speaking coach and best-selling author Carmine Gallo explores what makes a great presentation by examining the widely acclaimed TED Talks, which have redefined the elements of a successful presentation and become the gold standard for public speaking. TED - which stands for technology, entertainment, and design - brings together the world's leading thinkers.
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Gallo cuts to the chase...
- By Carol Crouse on 03-05-14
By: Carmine Gallo
What listeners say about Make It Clear
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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Performance
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- ChrisH
- 05-30-23
Boring
Long boring read. No real useful information. I would not recommend this book. Author just boasts about himself.
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