The New Chardonnay
The Unlikely Story of How Marijuana Went Mainstream
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Narrated by:
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Heather Cabot
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By:
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Heather Cabot
About this listen
"The inside scoop on how marijuana landed on Main Street...and why it’s coming soon to a city near you." (Katie Couric)
From gleaming dispensaries stocked with elegantly wrapped edibles to the array of CBD lotions and oils for sale at your local drugstore to tastemaker Martha Stewart cooking up marijuana munchies on prime-time television, one thing is clear: Pot has fully shed its stoner image.
In this deeply reported journey into the new world of legal cannabis, award-winning reporter Heather Cabot takes listeners on the road with Snoop Dogg and his business partner, Ted Chung, as they roll out the star’s own brand of bud; to California wine country, where chefs and vintners are ushering in a new age of elevated dining; on wild adventures with marijuana mogul Beth Stavola, for whom fending off shady characters is just another day at the office; and to rural Canada to meet the Willy Wonka of Weed.
Drawing on exclusive interviews with some of the biggest names in the world of cannabis, Cabot’s book explores the confluence of social, economic, and political forces that have brought marijuana into the mainstream. Among them, outrage over the racial injustice of US drug laws, the booming self-care industry catering to stressed-out professionals and busy parents in search of better sleep and more sex, seniors clamoring for natural alternatives to opioids to manage their aches and pains, and tens of millions of investor dollars fueling a frenetic "green rush" mentality.
The story of an astonishing rebranding, The New Chardonnay explores how a plant that was once the subject of multimillion-dollar public service announcements came to spark new culinary trends; inspire new uses for health, beauty, and wellness; and generate hundreds of thousands of jobs and untold tax revenue - all while remaining federally illegal in America.
©2020 Heather Cabot (P)2020 Random House AudioListeners also enjoyed...
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Critic reviews
"The recasting of the cannabis consumer from stoner on the sofa to yoga-mat-toting Whole Foods shopper is delightfully chronicled in Heather Cabot’s book The New Chardonnay." (Financial Times)
“Filled with thought-provoking interviews and a cast of characters including Snoop Dogg and his business partner Ted Chung...this fun and enlightening read accurately summarizes the forward momentum that the cannabis industry has enjoyed these past few years, and provides an in-depth look at the movement's influence on social justice, modern cultural norms, and politics.” (Booklist)
"The New Chardonnay reads more like a novel than investigative journalism as Cabot presents the fascinating tale of how cannabis went mainstream. From ruthless Las Vegas kingpins vying to open the first pot shops in the state to the senior citizens riding a cannabis shuttle to stock up on staple and THC tea parties for Bay Area mommies, this well-researched story of how the once ‘evil weed’ became a multibillion-dollar industry is a page-turner.” (Lee Woodruff, New York Times best-selling author of Those We Love Most)
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Story
Based on years of reporting on Samsung for The Economist, The Wall Street Journal, and Time, from his base in South Korea, and his countless sources inside and outside the company, Geoffrey Cain offers a penetrating look behind the curtains of the biggest company nobody in America knows. Seen for decades in tech circles as a fast follower rather than an innovation leader, Samsung today has grown to become a market leader in the United States and around the globe.
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Misleading title
- By Kevin on 02-25-21
By: Geoffrey Cain
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How to Smoke Pot (Properly)
- A Highbrow Guide to Getting High
- By: David Bienenstock
- Narrated by: Graham Halstead
- Length: 7 hrs and 36 mins
- Unabridged
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Once literally demonized as "the Devil's lettuce" and linked to all manner of deviant behavior by the establishment's shameless antimarijuana propaganda campaigns, Cannabis sativa has lately been enjoying a long-overdue Renaissance. So now that the squares at long last seem ready to rethink pot's place in polite society, how, exactly, can members of this vibrant, innovative, life-affirming culture proudly and properly emerge from the underground - without forgetting our roots or losing our cool?
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Great
- By Alejandro on 04-25-16
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In-N-Out Burger
- A Behind-the-Counter Look at the Fast-Food Chain That Breaks All the Rules
- By: Stacy Perman
- Narrated by: Loren Lester
- Length: 10 hrs and 13 mins
- Unabridged
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It's the untold story of the renegade burger chain that evokes a passionate following unlike any other. In fast-food corporate America, In-N-Out Burger stands apart. Begun in a tiny shack in the shadow of World War II, this family-owned chain has steadfastly refused to franchise or be sold. It is a testament to old-fashioned values and reminiscent of a simpler time when people, loyalty, and a freshly made, juicy hamburger meant something.
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Flowery Promo Piece
- By Melissa on 02-22-10
By: Stacy Perman
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A Man and His Mountain
- The Everyman Who Created Kendall-Jackson and Became America's Greatest Wine Entrepreneur
- By: Edward Humes
- Narrated by: Mel Foster
- Length: 12 hrs and 30 mins
- Unabridged
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A Pulitzer Prize-winning journalist tells the story of the self-made billionaire who built the Kendall-Jackson empire from nothing into the biggest-selling brand of premium wines in the U.S. Jess Stonestreet Jackson was one of a small band of pioneering entrepreneurs who put California's wine country on the map. His life story is a compelling slice of history, daring, innovation, feuds, intrigue, talent, mystique, contrarianism, and luck, offering a unique window on the elegant, adventurous, and cut-throat worlds of Jackson's two passions: wine and horseracing.
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Required listening for any wine maker
- By Michael Carr on 01-10-15
By: Edward Humes
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Tokyo Underworld
- The Fast Times and Hard Life of an American Gangster in Japan
- By: Robert Whiting
- Narrated by: Oliver Wyman
- Length: 12 hrs and 14 mins
- Unabridged
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In the ashes of postwar Japan lay a gold mine for certain opportunistic, expatriate Americans. Addicted to the volatile energy of Tokyo's freewheeling underworld, they formed ever-shifting but ever-profitable alliances with warring Japanese and Korean gangsters. At the center of this world was Nick Zappetti, an ex-marine from New York City who arrived in Tokyo in 1945 and whose restaurant soon became the rage throughout the city and the chief watering hole for celebrities, diplomats, sports figures, and mobsters.
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A Man with a fork in a world of soup
- By Kindle Customer on 09-01-20
By: Robert Whiting
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High-Hanging Fruit
- Build Something Great by Going Where No One Else WIll
- By: Mark Rampolla
- Narrated by: Mark Rampolla
- Length: 6 hrs and 51 mins
- Unabridged
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When Mark Rampolla filled a notebook with potential start-up ideas, his wife asked him some tough questions. What about this idea is exciting, beyond the possibility of a profit? How will it fit into a life that makes you and your family happy? How will it change the world? Eventually Mark found his great idea: coconut water. He had seen the developing world use coconut water, but this valuable resource was being discarded in the US. While taking on the beverage industry was a big goal - high-hanging fruit - it was worth the risk.
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10 Chapter Infomercial
- By KIM WILLIAMSON on 02-16-20
By: Mark Rampolla
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Richistan
- A Journey Through the American Wealth Boom and the Lives of the New Rich
- By: Robert Frank
- Narrated by: Dick Hill
- Length: 7 hrs and 32 mins
- Unabridged
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The rich have always been different from you and me, but this revealing and funny journey through Richistan entertainingly shows that they are more different than ever. Richistanis have 400-foot-yachts, 30,000-square-foot homes, house staffs of more than 100, and their own "arborists". They're also different from Old Money, and have torn down blue-blood institutions to build their own shining empire.
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Ho Hum....being rich is work!
- By Scarlett on 06-16-07
By: Robert Frank
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You Only Have to Be Right Once
- The Unprecedented Rise of the Instant Tech Billionaires
- By: Randall Lane
- Narrated by: Walter Dixon
- Length: 5 hrs and 36 mins
- Unabridged
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Over the last three years, Forbes has published in depth profiles of this new batch of billionaires, including the founders of Spotify, Dropbox, Tumblr, and Twitter. Now, in a compilation introduced and updated by Forbes editor Randall Lane, fans and critics alike will get a comprehensive look at who these super-entrepreneurs are and what they say about their own success and their plans for the future.
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Awesome book!
- By Jamal Love on 06-17-15
By: Randall Lane
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The Art of Business Wars
- Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries
- By: David Brown
- Narrated by: David Brown
- Length: 11 hrs and 56 mins
- Unabridged
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Based on the chart-topping Business Wars podcast, stories, and lessons from history’s greatest business rivalries, interspersed with audio clips from the podcast. Using Chinese military genius Sun Tzu’s strategies as a guide, Brown examines why some companies triumph while others crumble....
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Just a repeat of the pod cast…..
- By Vm2008 on 02-01-22
By: David Brown
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New York, New York, New York
- Four Decades of Success, Excess, and Transformation
- By: Thomas Dyja
- Narrated by: Jacques Roy, Thomas Dyja - introduction
- Length: 17 hrs and 23 mins
- Unabridged
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Dangerous, filthy, and falling apart, garbage piled on its streets and entire neighborhoods reduced to rubble; New York’s terrifying, if liberating, state of nature in 1978 also made it the capital of American culture. Over the next thirty-plus years, though, it became a different place - kinder and meaner, richer and poorer, more like America and less like what it had always been.
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OMG...right on 👍👍👍👍👍
- By howie wine on 04-04-21
By: Thomas Dyja
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Bitter Brew
- The Rise and Fall of Anheuser-Busch and America's Kings of Beer
- By: William Knoedelseder
- Narrated by: Peter Berkrot
- Length: 12 hrs and 12 mins
- Unabridged
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The engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce—a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success. This engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.
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Couldn't stop listening...
- By Jeremy McGough on 11-09-12
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The Unwinding
- An Inner History of the New America
- By: George Packer
- Narrated by: Robert Fass
- Length: 18 hrs and 4 mins
- Unabridged
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In The Unwinding, George Packer, author of The Assassins’ Gate: America in Iraq, tells the story of the United States over the past three decades in an utterly original way, with his characteristically sharp eye for detail and gift for weaving together complex narratives. The Unwinding portrays a superpower in danger of coming apart at the seams, its elites no longer elite, its institutions no longer working, its ordinary people left to improvise their own schemes for success and salvation.
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Can't understand the low ratings!
- By Janet Pittman Henley on 05-27-13
By: George Packer
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Boom, Bust, Exodus
- The Rust Belt, the Maquilas, and a Tale of Two Cities
- By: Chad Broughton
- Narrated by: Stephen McLaughlin
- Length: 15 hrs and 34 mins
- Unabridged
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In 2002, the town of Galesburg, a slowly declining Rustbelt city of 33,000 in western Illinois, learned that it would soon lose its largest factory, a Maytag refrigerator plant that had anchored Galesburg's social and economic life for decades. Workers at the plant earned $15.14 an hour, had good insurance, and were assured a solid retirement. In 2004, the plant was relocated to Reynosa, Mexico, where workers sometimes spent 13-hour days assembling refrigerators for $1.10 an hour.
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A Story I thought I Knew
- By Meek84 on 07-08-18
By: Chad Broughton
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Chicken Soup for Entrepreneur's Soul: Advice and Inspiration for Fulfilling Dreams
- By: Jack Canfield, Mark Victor Hansen
- Narrated by: Alan Robertson
- Length: 8 hrs and 21 mins
- Unabridged
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Chicken Soup for the Entrepreneur's Soul is a compilation of short stories from entrepreneurs, both large and small, who share their experiences of success, failure and courage, with a little helpful advice mixed in. Many of these stories, told for the first time here, will enlighten you to new methods of entrepreneurship or simply help you believe in the possibilities of getting started.
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Great!
- By Anonymous User on 03-01-20
By: Jack Canfield, and others
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How Money Became Dangerous
- The Inside Story of Our Turbulent Relationship with Modern Finance
- By: Christopher Varelas, Dan Stone
- Narrated by: Roger Wayne
- Length: 14 hrs and 43 mins
- Unabridged
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From a veteran of the trade, a provocative and entertaining voyage into the turbulent heart of modern money that sheds new light on the rise of our threatening and complicated financial system, how money became our adversary, and why finding a new course is crucial to a healthy society.
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Many-sided, thoughtful, very listenable
- By Philo on 02-06-20
By: Christopher Varelas, and others
What listeners say about The New Chardonnay
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Cindy Yam Rentala
- 08-31-20
Incredible story about the growth of the cannabis industry
Great book on the rise of the cannabis industry and its pioneers in the US and Canada. Heather is proven again to be a wonderful storyteller.
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- Barbara
- 08-30-20
Great to hear the stories behind this booming, complicated market
I didn’t know much about the business of cannabis when I decided to read this book. What works really well is Cabot’s combination of journalistic style along with her great storytelling ability. The book has everything from celebrities like Snoop Dogg and Martha Stewart to unknown entrepreneurs who go from zero to billions. Really engaging stories. I listened to the audiobook which made it even better.
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- Alix Farhat
- 10-17-20
Interesting but badly narrated
It is an interesting book if you dont know anything about Cannabis, but the Narrator was driving me bunkers.
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