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The Undefeated Marketing System
- How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents
- Narrated by: Jay Aaseng
- Length: 6 hrs and 53 mins
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Publisher's summary
You hate politicians. Who doesn’t in today’s world? But you have more in common with politicians than you may think: You both need a proven, foolproof marketing system to succeed in today’s tumultuous marketplace.
The stakes have always been high, but with so much economic disruption in the world, they’re even higher now - and you can feel it. What if the key to future success lies in a simple and secret marketing approach that presidents use to get elected and start-up companies use to become billion-dollar unicorns? What if you could use this approach to convert customers in half the time, eliminate your financial risk, and secure huge profits? Now you can.
In The Undefeated Marketing System, best-selling author Phillip Stutts shows you how his groundbreaking five-step marketing formula used by winning presidents and successful companies will also grow your business. With more than 25 years of campaign and research experience, Phillip will reveal, for the first time ever, his system that elects presidents and builds billion-dollar companies. If you’re a small business owner, entrepreneur, executive, or marketing professional determined to beat the competition in any economic environment, this is your next must-listen book.
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- The Next Big Marketing Idea
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Unabridged
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Purple Cow taught marketers the value of standing out from the herd, which is how companies like Krispy Kreme and JetBlue made it big. But it left readers hungry for more: How do you actually think up new Purple Cows? And how do you get them adopted by risk-averse Brown Cow companies? Free Prize Inside delivers those answers and much more.
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Another gem from Seth
- By Daryl on 12-29-09
By: Seth Godin
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All In
- How Great Leaders Build Unstoppable Teams
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 7 hrs and 39 mins
- Unabridged
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ALL IN is the pinnacle book in Mike Michalowicz's Entrepreneurship Simplified series, setting the standard for building high-performing teams in today’s challenging work environment. Whether dealing with remote work, flex schedules, or generational divides, ALL IN provides a proven framework for recruiting top talent, transforming underperformers into superstars, and cultivating a culture where every employee is as dedicated as an owner.
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Outstanding
- By Lance Lawshe on 06-27-24
By: Mike Michalowicz
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Shark Tank Jump Start Your Business
- How to Launch and Grow a Business from Concept to Cash
- By: Michael Parrish DuDell, Mark Cuban, Barbara Corcoran, and others
- Narrated by: Michael Parrish DuDell
- Length: 6 hrs and 5 mins
- Unabridged
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From the ABC hit show Shark Tank, this book - filled with practical advice and introductions from the Sharks themselves - will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show.
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Middle School material. Vague, no depth.
- By nate on 12-22-13
By: Michael Parrish DuDell, and others
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Traffic Secrets
- The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 58 mins
- Unabridged
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Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless work from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Slow Down Bro!!!
- By Terence Fisher on 10-18-20
By: Russell Brunson
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The Barefoot Executive
- The Ultimate Guide to Being Your Own Boss and Achieving Financial Freedom
- By: Carrie Wilkerson
- Narrated by: Carrie Wilkerson
- Length: 6 hrs and 26 mins
- Unabridged
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Don't think you have what it takes to run a business? It's time to reconsider. Carrie Wilkerson offers the opportunity to live life on your terms. Want to start your workday with e-mail and coffee on the back patio? Want the flexibility of joining your fourth grader on an all-day field trip? Are you ready to take that vacation you’ve been planning for years? Then you have a choice to make, and The Barefoot Executive will help jump-start your transition. You’ll learn: Your “why.” The most important question.
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Where is the substance?
- By David on 06-21-12
By: Carrie Wilkerson
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Choose
- The Single Most Important Decision Before Starting Your Business
- By: Ryan Levesque
- Narrated by: Ryan Levesque
- Length: 4 hrs and 32 mins
- Unabridged
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What type of business should you start? For the past 10 years, Inc. 500 CEO and number-one national best-selling author, Ryan Levesque - featured for his work in the Wall Street Journal, USA Today, Forbes, and Entrepreneur - has guided thousands of entrepreneurs through the journey of answering this question. One of the biggest reasons why so many new businesses fail is because in the quest to decide what business to start, most of the conventional wisdom is wrong.
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Powerful Framework - Wish it was written sooner!
- By Audible 'Reader' on 05-02-19
By: Ryan Levesque
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Total Focus
- Making Better Decisions Under Pressure
- By: Brandon Webb, John David Mann
- Narrated by: Johnathan McClain, Brandon Webb
- Length: 7 hrs and 38 mins
- Unabridged
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Over his four deployments as a Navy SEAL sniper, Brandon Webb learned all about performing while experiencing heart-pounding stress. After returning to civilian life, he started his first business venture - and failed miserably. He realized that his big mistake was neglecting to apply what he already knew about focus under pressure. By drawing on the lessons of his SEAL training and early business struggles, Webb went on to build a second business, a media network called Hurricane.
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Biography/ sales pitch.
- By Dennis on 01-10-18
By: Brandon Webb, and others
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UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- By: Scott Stratten, Alison Stratten
- Narrated by: Allison Stratten, Scott Stratten
- Length: 6 hrs and 51 mins
- Unabridged
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UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
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Authentic and genuine people
- By Karin Bertelsen on 06-30-20
By: Scott Stratten, and others
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The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- By: Chris Brogan, Julien Smith
- Narrated by: Chris Brogan, Julien Smith
- Length: 6 hrs and 41 mins
- Unabridged
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Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
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Almost as good as Contagious
- By Bruce on 05-15-13
By: Chris Brogan, and others
What listeners say about The Undefeated Marketing System
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- The Mixmaster
- 05-03-21
Great 5 step concept applicable to live as well
Saw Phillip Stutts on Adam Carolla's YouTube / Podcast. My initial reaction was great another full of $hit digital marketer (I've had the unfortunate task of firing at least eight from his industry). However, I figured if he went too off the rails that it would be entertaining to hear the host call him out.
Glad I stuck with it, as I was really impressed with Phillip's ability to simplify things down to five common sense steps. Overall he was a pretty interesting guest and earned enough credibility for me to invest the time and audible credit into his book. Glad I did that as well as my company is strongly considering hiring his firm to handle our marketing needs.
P.S. he does share enough information to handle ALL of your marketing yourself, so if you have more time / energy than capital this book is an excellent resource
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3 people found this helpful
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- R. P.
- 06-17-21
Marketing to Win
It always helps when someone at the top lays out a clear road map for success. Like most huber successful people, the author has a great understanding of deeper strategies and is fluid with his tactics, matching the medium to the market.
It's great to see that marketing fundamentals like testing and retargeting are respected at the higher levels but there's also room for greatness in his system. I think the author does a great job of illustrating that data collection and analysis are a real separator in the game, and if you can find what is important to your market you can have a monster campaign.
Well done.
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1 person found this helpful
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- Enfenn
- 06-09-21
Superb and straight to the point
I've enjoyed both of Philips books because, just like what he's teaching, he removes the bull, although that will challenge many!
These are concepts most know already but very few use, packaged in a very tangible and easy format.
The key to all this is... do it.
thankfully I read this book right at the time of an overhaul of our business and I pressed pause to implement some strategies which are having an enormous impact.
read it. do it.
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1 person found this helpful
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- Mike Spina
- 04-27-21
Real life advice and stories.
I really enjoyed the real world examples and stories. I will use this as a playbook for our marketing to start and then our clients marketing efforts.
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1 person found this helpful
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- Jesse Childs
- 01-17-23
Great Listen On How To Find Your Customer
This audio book is a great listen for those who have both an interest in politics and business. You don’t have to lean right or left to get the most out of this book.
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- Anonymous User
- 06-19-21
How to Market
You will miss the point if you read this as a political book.
It’s a book about how to market to your customers by knowing how they think.
Using data is infinitely more accurate than guessing.
Guessing is the most popular tool these days.
The book is a 5 step method to yield way better results.
Every marketer should read it or be beaten by a competitor employing these tactics
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2 people found this helpful
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- Dinos S.
- 06-08-21
A phenomenal book that is a must for entrepreneurs
Whether you're new to marketing or have been in the game for years, you'll gain critical insights into what to look for and how to approach your customer data. Many marketers and agencies are nothing more than charlatans who tell you what you'd like to hear when it comes to marketing and promise the world. I truly enjoyed Phillip's refreshing approach to a carefully calculated marketing system. He points out how the big guys use critical data points to drive a lot of their decisions and how, unless you're focused on WHO your customers really are, you're playing a rigged game. The book is well laid out and clearly written in a way that makes listening to it a breeze. I would highly recommend this book if you're someone who wants to go deeper into the world of how to market effectively so you can create a real connection with your customers.
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- Dan Belair
- 12-05-22
Great advice
Great advice. The 5 steps are great.
Only thing I wish I had access to the data or knew where get more of it.
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- Antonio
- 05-06-21
Good
This is a great book if you are just starting to market and need some inspiration on how a marketer should think. Or if you are a business owner and not really wanting to do your own marketing.
Not enough practical info for you to start doing on your own right away.. I heard a bunch of great stories with awesome achievements and the high level concepts, but lacks clear direction on the best way to implement the steps.
Maybe thats because he is selling his company's services.. Great concepts. I desired more detail.
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- Holbie
- 07-27-21
What System?
This book is all personal stories and seems to be a super long-form copy of promoting the author's own business. There is no true system of marketing presented. A few cliches that any beginner marketer can relate to are included but there is no critical analysis of them. There is no discussion of how to conduct research other than pay for it, and the title down right lies. Officials are selected by people and while I'm sure political marketing may help a little I'm not convinced it is measurable the same as traditional retail marketing.
To your message in your incessant emails... you book got 'canceled' because you said it gets presidents elected. This is unsubstantiated and unproveable. Follow your own system and maybe the book will have more credibility.
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