Category Leadership

Product List
    • How to Build a Brand That Customers, Employees, and Investors Will Love
    • By: Anthony Kennada, Brian Halligan - foreword
    • Narrated by: James Fouhey
    • Length: 7 hrs and 2 mins
    • Release date: 11-26-19
    • Language: English
    • 4 out of 5 stars 12 ratings
    • Category Creation is the first and only audiobook on the topic written by executives and marketers actively building new categories. It explains how category creation has become the Holy Grail of marketing and, more importantly, how it can be planned and orchestrated....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • How Extraordinary Companies Transcend Commodity and Defy Comparison, 2nd Edition
    • By: Joe Calloway
    • Narrated by: Ax Norman
    • Length: 7 hrs and 34 mins
    • Release date: 07-09-20
    • Language: English
    • 4.5 out of 5 stars 14 ratings
    • Becoming a Category of One reveals how extraordinary companies do what they do so well and gives you the tools and ideas to help your business emulate their success....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    • By: Philip S Donlay
    • Narrated by: Chris Kennedy
    • Series: Donovan Nash, Book 1
    • Length: 9 hrs and 28 mins
    • Release date: 10-25-08
    • Language: English
    • 4.5 out of 5 stars 122 ratings
    • In the Atlantic Ocean, hurricane Helena is gathering strength, becoming the most powerful storm in recorded history....

    Regular price: $18.89 or 1 credit

    Sale price: $18.89 or 1 credit

    • Inside New York's Vogue, House, and Ballroom Community
    • By: Ricky Tucker
    • Narrated by: Ricky Tucker
    • Length: 8 hrs and 48 mins
    • Release date: 01-25-22
    • Language: English
    • 4 out of 5 stars 15 ratings
    • What is Ballroom? Not a song, a documentary, a catchphrase, a TV show, or an individual pop star. It is an underground subculture founded over a century ago by LGBTQ African American and Latino men and women of Harlem....

    Regular price: $18.00 or 1 credit

    Sale price: $18.00 or 1 credit

    • How to Plan an Annual Marketing Strategy that Solidifies Your Leadership Position
    • By: Category Pirates, Nicolas Cole, Christopher Lochhead, Eddie Yoon
    • Narrated by: Jason DeFillippo
    • Length: 1 hr and 13 mins
    • Release date: 01-17-23
    • Language: English
    • Not rated yet
    • Short, sweet, and jam-packed with incredibly valuable insights, this audiobook explains why year-long marketing should not be your dominant focus, and explains the exponential benefits of mattering to your most loyal customers just a few times per year....

    Regular price: $6.95 or 1 credit

    Sale price: $6.95 or 1 credit

    • Why Sailing for Blue Ocean Is a Ticket on the Titanic
    • By: Category Pirates, Nicolas Cole, Christopher Lochhead, Eddie Yoon
    • Narrated by: Christopher Lochhead
    • Length: 1 hr and 5 mins
    • Release date: 10-21-22
    • Language: English
    • 3 out of 5 stars 2 ratings
    • In 2005, a little book called Blue Ocean Strategy grew into a global best seller. With over four million copies sold and industry recognition as “one of the most iconic and impactful strategy books ever written”, Blue Ocean Strategy changed the way many people thought about business....

    Regular price: $6.95 or 1 credit

    Sale price: $6.95 or 1 credit