Product Growth

Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.

Maybe you’re a marketing manager or executive who is responsible for SEO growth but do not fully understand how it works. Or maybe you are a seasoned SEO pro looking to optimize further. Either way, this book is your behind-the-scenes guide to online visibility. When it comes to SEO, success often depends not on what you do but on how you do it. That is why product-led SEO digs deep into the logic and theory of SEO instead of offering step-by-step guidelines and techniques. If your main goal is driving traffic, you are leaving sales on the table.

The real-world, battle-tested concepts in this book focus heavily on influencing your buyer’s psyche (i.e. their “operating system”) so that you enjoy: Faster conversion of prospects.

There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive, and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in a digital-first world.

THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS Do you have a great app idea but no coding skills? ‘How to Make an App Business’ contains no get-rich-quick talk, but just exactly what you need to go from idea to app business. ‘How to Make an App Business’ guides you all the way from idea to launching your app and making a business out of it. The book covers proven and essential steps to build a killer app, get your app off the ramp with solid marketing, and make a viable business. From this book you will learn how to: Build and test early prototypes before starting programming ...

Death, even for a moment, changes everything. In Life After Breath, Jacob’s near-death experience as a child ripped an opening between him and the spirit world. He lived, but was forever changed. As he grew, darkness and light led him on a roller coaster ride of turmoil, loss, discovery, and renewal. He now shares this mystical journey with those brave enough to explore the “other side,” understand the beings there, and hear the wisdom gleaned. He faces the question of the hereafter, looks at life lessons, and examines what a connected awareness can mean to the human experience.

An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks listeners through the process of creating and executing their own custom-made growth hacking strategy. It is a must listen for any marketer, entrepreneur, innovator or manager looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.

Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves. They expect the product to be intuitive, easy, and fast. What’s more, they want more than they paid (or didn’t pay) for, and they want it now.

Make Authentic Connections, Stand Out, and Drive Real Results “Selling with Stories” reveals the secrets behind using storytelling to build trust, make genuine connections, and boost your business success. Whether you’re an entrepreneur, marketer, or salesperson, this book will show you how to leverage your unique life experiences to stand out and succeed. No fluff—just effective storytelling strategies to transform your sales game. The techniques in this book have helped professionals at top companies connect with their audience and win more business. What You’ll Learn In this ...

A book that actually teaches you how to create growth in a product business Solving Product is not a big idea book. It's a book entrepreneurs and product teams are using to drive real results in their organizations. The book helps them: Reveal the gaps in their business models Clarify the challenges they’re facing Carefully weigh alternative solutions for addressing blockers and driving new growth Learn from their prospects and customers with the right customer research techniques Lay out clear action plans to address the issues Make their organizations more customer-centric It's ...

Translating God serves as an inspirational guide book that puts God's great love back into prophetic ministry as a primary goal full of real life stories that articulate the culture of love behind God's heart for the prophetic. So much of the prophetic ministry is esoteric, but this book brings balance without taking away the desire to see the powerful nature of God displayed. On top of that, it's biblically based and is supported by scripture throughout each story.

An indispensable guide for individuals seeking to gain a comprehensive understanding of the core concepts of marketing. The goal of this book is to provide a clear and concise overview of key frameworks and models that are essential for developing effective marketing strategies, making it an ideal resource for students, entrepreneurs, managers, and educators. Written in a crisp and easy-to-read format, the book covers a wide range of topics, including branding, product development, pricing strategies, and more. Besides covering the core marketing concepts, we show you how to leverage the ...

INTERNATIONAL BEST SELLER OF "AMAZON FBA MASTERY" A-Z OF AMAZON PRODUCT RESEARCH Prepare to immerse yourself in the dynamic realm of Amazon FBA and product research with this comprehensive guide. Whether you're a newcomer venturing into Amazon selling or a seasoned seller seeking innovative strategies, this book is your ultimate resource. Understanding Amazon Selling: Before delving into product research, grasp the fundamentals. Explore diverse Amazon business models, navigate product restrictions, and identify categories to avoid. This knowledge lays the foundation for your journey ...

Is your hair damaged from years of harmful styling habits? Are you overwhelmed by the amount of hair products available on the market and want to learn what’s best for YOU? Well then... It's time to take the guessing game out of your hair care routine and start working on getting the hair of your dreams! Dr. Crystal Aguh, Johns Hopkins dermatologist and renowned hair care expert, walks you through 50 easy steps to transform your hair, right now!

¿Conoces las estrategias adecuadas para impulsar el crecimiento de tu organización? ¿Sabes cómo combinarlas, secuenciarlas e implementarlas para tener éxito? Determinar la mejor manera de impulsar el crecimiento de una organización puede parecer una tarea ardua. Según Tiffani Bova, no existe un único secreto, pero sí hay diez estrategias de crecimiento que cualquier empresario o directivo debería conocer y ser capaz de combinar y secuenciar con acierto, en función del contexto en el que opere.

In 2008, Steven Haines started a global shift toward the professionalization of product management with his groundbreaking books about product management. Starting with The Product Manager’s Desk Reference, The Product Manager’s Survival Guide, and Managing Product Management. Since then, more than 100,000 readers around the world have referred to Steven’s books to raise the bar on product management excellence. Leading Product Management is the 2nd edition (retitled) of Managing Product Management to encompass a broad array of practices needed to organize any company to focus on ...

This book explains why you should be bartering, but more importantly, HOW you should be bartering. I’ve broken the process down step by step with the intent of inspiring and motivating you to start trading now, and I will explain the math behind the science of bartering. Barter is about making more money, more money than you're making now by improving your bottom line, making larger profits, improving your balance sheet and acquiring new assets with lower costs than other businesses or your competition. Bartering will also allow you to improve your personal lifestyle, through the bottom ...

People are paying millions of dollars for information and understanding on matters like business, economics, and politics. God has the answers, and he has made his secrets discoverable to every seeking believer in a close relationship with him.

A theological and experiential reformation on prophecy! Prophecy is not just about hearing God's voice, but administering God's will in every area of life. Much of the prophetic today is elusive and unapproachable. Practical tools of healthy theology are changing everything. The dreams and desires of God for every person are made available through prophecy. Business plans are perfected, kidnapped victims are discovered, government officials elected by means of this gift. The benefits are truly endless. It’s time we become Modern Prophets.

Selling is about taking the money. Selling is cash. Marketing works on the big structure to make your service or your product known. It involves a lot of the activities that the product. We must develop our own sales processes and protocols. Systems are required for success and continuity in any sphere and so success in sales requires systems as well. Sales systems would have to include our sales targets, our sales skills, our sales team, our sales culture, our customers and product knowledge, and our ability to use technology, especially social media, to sell our products. Proper sales ...