Agents of Change
Rethinking Insurance Agency Marketing
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Narrated by:
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Jason Leikam
About this listen
Follow along with fictional insurance agency owner Jim Wakefield as he fights to keep his struggling small business afloat. Slowly and surely, he discovers not only how to find more customers, but also how to retain them for the long-term through loyalty-generating marketing initiatives. During his year of eventual marketing mastery, Jim and his team bond closely as they overcome significant odds to reach a point of growth and sustainability.
For clarity, the authors step in at the end of each chapter to provide further explanation and free valuable resources to help you attain the same success as Jim in your own hometown insurance agency...or any other business.
The discoveries of fictional agency owner, Jim, and his team are factual and footnoted, and matching results from his activities can be found in hundreds of individual successes that Agency Marketing Machine has helped to produce for clients.
©2017 Agency Marketing Machine (P)2017 Agency Marketing MachineListeners also enjoyed...
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- By: Stephanie Palmer
- Narrated by: Judith Brackley
- Length: 6 hrs and 40 mins
- Unabridged
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Business consultant and former MGM director of creative affairs Stephanie Palmer reveals the techniques used by Hollywood's top writers, producers, and directors to get financing for their projects and explains how you can apply these techniques to be more successful in your own high-stakes meetings.
As Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better.
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Much Too General to Be Useful
- By Coldmountain on 05-22-15
By: Stephanie Palmer
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The Dream Chaser
- If You Don't Build Your Dream, Someone Will Hire You to Help Build Theirs
- By: Tony A. Gaskins Jr.
- Narrated by: Tony A. Gaskins Jr.
- Length: 9 hrs and 57 mins
- Unabridged
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Does your daily effort at work build your dream, or someone else's? Do you do your job for the paycheck or the fulfillment? It's possible to have both, and this book shows you how to get there. The key is in following your passion and purpose. You have a natural-born talent - whether you know it or not - that can make the world a better place. You have a unique story and vision that can lead you to the life you love.
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Author says he wrote it in a week. I believe him.
- By Scott on 03-06-23
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O Great One!
- A Little Story About the Awesome Power of Recognition
- By: David Novak, Christa Bourg - contributor
- Narrated by: James Foster
- Length: 4 hrs and 15 mins
- Unabridged
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Based on real experiences that David Novak had as the Chairman and CEO of Yum! Brands, this parable will empower listeners to recognize the contributions of those around them in order to drive bigger and better results. It's not hard, it's not expensive, and you don't need an MBA or even a position of authority to do it. It's a deceptively simple principle that can have a huge impact on both your life and your business.
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Awesome story with great principles
- By Anonymous User on 10-16-18
By: David Novak, and others
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The Power of Being Yourself
- A Game Plan for Success by Putting Passion into Your Life and Work
- By: Joe Plumeri
- Narrated by: Joe Plumeri, Joseph A. Califano Jr.
- Length: 4 hrs and 48 mins
- Unabridged
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Everyone imagines top CEOs as larger-than-life figures who do things no one else could. But deep down every good business leader is an everyman who combines vision and high energy with the ability to connect with all types of people and learn from them
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Go Play in Traffic!
- By Teri Gasper on 01-03-18
By: Joe Plumeri
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Total Focus
- Making Better Decisions Under Pressure
- By: Brandon Webb, John David Mann
- Narrated by: Johnathan McClain, Brandon Webb
- Length: 7 hrs and 38 mins
- Unabridged
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Over his four deployments as a Navy SEAL sniper, Brandon Webb learned all about performing while experiencing heart-pounding stress. After returning to civilian life, he started his first business venture - and failed miserably. He realized that his big mistake was neglecting to apply what he already knew about focus under pressure. By drawing on the lessons of his SEAL training and early business struggles, Webb went on to build a second business, a media network called Hurricane.
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Biography/ sales pitch.
- By Dennis on 01-10-18
By: Brandon Webb, and others
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Go-Givers Sell More
- By: Bob Burg, John Mann
- Narrated by: Bob Burg, John Mann
- Length: 3 hrs and 47 mins
- Unabridged
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Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.
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Do you really not know that you give to get?
- By Sandy on 09-23-10
By: Bob Burg, and others
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Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- By: David Newman
- Narrated by: David Newman
- Length: 8 hrs and 10 mins
- Unabridged
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Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
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GOOD Book. However...
- By ala on 08-03-14
By: David Newman
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Bait and Switch
- The (Futile) Pursuit of the American Dream
- By: Barbara Ehrenreich
- Narrated by: Anne Twomey
- Length: 6 hrs and 50 mins
- Unabridged
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The best-selling author of Nickel and Dimed goes back undercover to do for America's ailing middle class what she did for the working poor. Barbara Ehrenreich's Nickel and Dimed explored the lives of low-wage workers. Now, in Bait and Switch, she enters another hidden realm of the economy: the world of the white-collar unemployed.
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A terrible book - princess Barbara goes undercover
- By Peter on 11-07-05
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Boss Life
- Surviving My Own Small Business
- By: Paul Downs
- Narrated by: Jonathan Hogan
- Length: 12 hrs and 28 mins
- Unabridged
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In 1986, fresh out of college, Paul Downs opened his first and last business: a small company that built custom furniture. With no idea how to run a business or how to build custom furniture, Downs spent a year teaching himself the business, and in 1987 he hired his first employee. That was when things got complicated.
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Just a story
- By Marsha on 12-31-15
By: Paul Downs
What listeners say about Agents of Change
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- nathan
- 11-03-21
Super Heros Exist
Being community focused is great, but what does that mean? How does that focus make you shine or stand out to your clients and your community? Agents of Change will help you understand what it means to take your drive for community and make it a fun and exciting growth based commitment for your team, your community and ultimately your insurance agency.
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- Ryan Matteson
- 06-08-18
buy this book
I have it on repeat and have listened to it a dozen times. Great program
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1 person found this helpful
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- Anonymous User
- 12-19-20
Story with a meaning
Even though it was fiction the meaning was very powerful. In sales there are many ups and downs but when you work as a group to help others, you get back 10 fold. Zig Ziglar has a famous saying, “ help enough people get what they want and you will get what you want.”
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Overall
- Elizabeth
- 06-01-18
something different!
We already have a "give-back" program. I am rethinking our program after reading this book!
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- Sid
- 10-13-24
Practical strategy told through a story
This book hit at the right time for me. California insurance market has been rough for the past 2 years. It’s turning around now and I’m in good shape to take advantage of that. This is a great strategy to propel an agency out of a rut
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- Vic Calloway
- 06-10-18
Thought Provocating
Not initially what I expected. But was brilliant & identified the importance of building a strong relationship helps any business grow & become sustainable.
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2 people found this helpful
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- ChrissieAnne
- 02-21-20
Didn’t listen to the one star review
I almost didn’t jump in on this one due to the one star blah blah blah dramatic review. Im glad i didn’t listen to the white noise. No matter what stage your agency’s life is at this is the book for any agency.
Best to listen while taking notes with undivided attention. Don’t have time or staff resources to do everything that is recommended? They have a solution for that as well.
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3 people found this helpful
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- Arlene Young
- 01-06-18
Inspiring and motivating
Weather you're one person agent, small agency or an seasoned agency needing solutions: this book will help rethink your growth for this coming year.
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2 people found this helpful
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- Kawboy
- 02-24-21
Lovely story
Didn't learn anything any nuggets or concrete information. I was waiting for the lesson, never got it
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- MATTHEW
- 12-15-18
Sales pitch to buy from author
Blah,Blah,Blah small tease why you should buy our product. Blah,Blah,Blah small tease why you should buy our product. Blah,Blah,Blah small tease why you should buy our product. No real value from cover to cover. Don't believe the lie that at the end they will provide useful information about their fake bla, blah story
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2 people found this helpful