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Inside the Tornado
- Narrated by: Geoffrey A. Moore
- Length: 3 hrs and 4 mins
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Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek, shares the ultimate choose-your-own-adventure book - a compilation of tools, tactics, and habits from 130+ of the world's top performers. From iconic entrepreneurs to elite athletes, from artists to billionaire investors, their short profiles can help you answer life's most challenging questions, achieve extraordinary results, and transform your life.
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Maybe not a good format for an audio-book version
- By M. Arthur Cré on 06-13-20
By: Tim Ferriss
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The Creature from Jekyll Island
- A Second Look at the Federal Reserve
- By: G. Edward Griffin
- Narrated by: Mark Bramhall
- Length: 24 hrs and 21 mins
- Unabridged
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This classic expose of the Fed has become one of the best-selling books in its category of all time. Where does money come from? Where does it go? Who makes it? The money magician's secrets are unveiled. Here is a close look at their mirrors and smoke machines, the pulleys, cogs, and wheels that create the grand illusion called money. A boring subject? Just wait. You'll be hooked in five minutes. It reads like a detective story - which it really is, but it's all true.
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Lost confidence in author
- By Amazon Customer on 07-11-20
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The High 5 Habit
- Take Control of Your Life with One Simple Habit
- By: Mel Robbins
- Narrated by: Mel Robbins
- Length: 6 hrs and 57 mins
- Unabridged
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Don't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life. Imagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit. You'd be unstoppable. In this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF.
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Narrator issues.
- By Jesse on 10-05-21
By: Mel Robbins
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F--k Your Feelings: Master Your Mind, Accomplish Anything and Become a More Significant Human
- By: Ryan Munsey
- Narrated by: Ryan Munsey
- Length: 9 hrs and 15 mins
- Unabridged
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95 percent of decisions are based on feelings. Not logic. Not rational thought. Feelings. Can you feel the pull of emotions, hunger, guilt, pain, jealously, depression, and everything else weighing on every decision that you make? Business owners, entrepreneurs, regular people looking to get in shape, anyone with a goal that isn't terrified of tough love - you need to listen to F--k Your Feelings - as soon as possible! In this audiobook you'll learn how to use personal mind control techniques to control the way your brain is wired and much more.
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Science heavy for those of us who want the why
- By Beth T. Irwin on 10-29-18
By: Ryan Munsey
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
- By: MJ DeMarco
- Narrated by: MJ DeMarco
- Length: 12 hrs and 46 mins
- Unabridged
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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Manifest Now
- By: Idil Ahmed
- Narrated by: Idil Ahmed
- Length: 4 hrs and 23 mins
- Unabridged
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Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
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This is my first review of 2 years subscribed!
- By Rodrigo on 02-22-19
By: Idil Ahmed
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Caffeine
- How Caffeine Created the Modern World
- By: Michael Pollan
- Narrated by: Michael Pollan
- Length: 2 hrs and 2 mins
- Original Recording
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Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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Leaves much to be desired
- By Melody H on 02-02-20
By: Michael Pollan
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The Ideal Team Player
- How to Recognize and Cultivate the Three Essential Virtues: A Leadership Fable
- By: Patrick M. Lencioni
- Narrated by: Stephen Hoye
- Length: 5 hrs and 3 mins
- Unabridged
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In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle's company by restoring its cultural commitment to teamwork. Jeff must crack the code on the virtues that real team players possess and then build a culture of hiring and development around those virtues. Beyond the fable, Lencioni presents a practical framework and actionable tools for identifying, hiring, and developing ideal team players.
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Lot of talk about a simple concept
- By Andrea on 09-05-16
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Tools of Titans
- The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
- By: Tim Ferriss
- Narrated by: Ray Porter, Kaleo Griffith, Tim Ferriss, and others
- Length: 22 hrs and 41 mins
- Unabridged
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The latest groundbreaking tome from Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek. For the last two years, I've interviewed more than 200 world-class performers for my podcast, The Tim Ferriss Show. The guests range from super celebs (Jamie Foxx, Arnold Schwarzenegger, etc.) and athletes (icons of powerlifting, gymnastics, surfing, etc.) to legendary Special Operations commanders and black-market biochemists. For most of my guests, it’s the first time they’ve agreed to a two-to-three-hour interview.
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If I could sum it up: too much of a good thing
- By Brian Sachetta on 06-08-20
By: Tim Ferriss
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Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
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- Narrated by: Mike Chamberlain
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Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
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Outdated
- By Rebecca Savage on 01-05-15
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Zone to Win
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Following up on the ferociously innovative Escape Velocity, which served as the basis for Moore's consulting work to such companies as Salesforce, Microsoft, and Intel, Zone to Win serves as the companion playbook for his landmark guide, offering a practical manual to address the challenge large enterprises face when they seek to add a new line of business to their established portfolio.
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A very hard book to read
- By Chai on 10-25-17
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Escape Velocity
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From the world’s leading high-tech strategist comes the definitive road map to help established companies create next-generation growth.
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Voice doesn't match Velocity
- By Jason Comely on 12-24-12
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Attacker's Advantage
- Turning Uncertainty into Breakthrough Opportunities
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In The Attacker's Advantage, Charan reveals the upside of uncertainty for those leaders who are nimbly positioned to anticipate the catalysts of disruption and embrace change. He updates and adapts the principles of his previous best sellers to address the current turbulent business environment, cutting through the veil of complexity to concentrate on the new customer needs and expectations and providing the tools for corporate leaders to take their companies to a higher level.
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Fantastic book - volume lower than usual
- By James Gajewski on 06-14-15
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Dealing with Darwin
- How Great Companies Innovate at Every Phase of Their Evolution
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The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone else - probably better and cheaper. Many companies thrive during the early stages of their life cycle, only to fall slack during periods of inertia and die out while others surge ahead. Geoffrey Moore shows, some notable companies have figured out how to deal with Darwin in their mature years - making changes on the fly while fending off challenges from every quarter.
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Must Read for Business Leaders & Product Managers
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Built to Last
- Successful Habits of Visionary Companies (Good to Great, Book 2)
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- Narrated by: Jim Collins, Jerry I. Porras
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Overall
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Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.
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Worst audio book doesn’t even read the book
- By Bob on 07-20-20
By: Jim Collins
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Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- By: Geoffrey A. Moore
- Narrated by: Mike Chamberlain
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Overall
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Performance
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Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
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Outdated
- By Rebecca Savage on 01-05-15
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Zone to Win
- Organizing to Compete in an Age of Disruption
- By: Geoffrey A. Moore
- Narrated by: Tom Parks
- Length: 4 hrs and 26 mins
- Unabridged
-
Overall
-
Performance
-
Story
Following up on the ferociously innovative Escape Velocity, which served as the basis for Moore's consulting work to such companies as Salesforce, Microsoft, and Intel, Zone to Win serves as the companion playbook for his landmark guide, offering a practical manual to address the challenge large enterprises face when they seek to add a new line of business to their established portfolio.
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A very hard book to read
- By Chai on 10-25-17
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Escape Velocity
- Free Your Company's Future from the Pull of the Past
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- Unabridged
-
Overall
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Performance
-
Story
From the world’s leading high-tech strategist comes the definitive road map to help established companies create next-generation growth.
-
-
Voice doesn't match Velocity
- By Jason Comely on 12-24-12
-
Attacker's Advantage
- Turning Uncertainty into Breakthrough Opportunities
- By: Ram Charan
- Narrated by: Mark Bramhall
- Length: 6 hrs and 8 mins
- Unabridged
-
Overall
-
Performance
-
Story
In The Attacker's Advantage, Charan reveals the upside of uncertainty for those leaders who are nimbly positioned to anticipate the catalysts of disruption and embrace change. He updates and adapts the principles of his previous best sellers to address the current turbulent business environment, cutting through the veil of complexity to concentrate on the new customer needs and expectations and providing the tools for corporate leaders to take their companies to a higher level.
-
-
Fantastic book - volume lower than usual
- By James Gajewski on 06-14-15
By: Ram Charan
-
Dealing with Darwin
- How Great Companies Innovate at Every Phase of Their Evolution
- By: Geoffrey A. Moore
- Narrated by: James Anderson Foster
- Length: 8 hrs and 18 mins
- Unabridged
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Overall
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Performance
-
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The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone else - probably better and cheaper. Many companies thrive during the early stages of their life cycle, only to fall slack during periods of inertia and die out while others surge ahead. Geoffrey Moore shows, some notable companies have figured out how to deal with Darwin in their mature years - making changes on the fly while fending off challenges from every quarter.
-
-
Must Read for Business Leaders & Product Managers
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-
Built to Last
- Successful Habits of Visionary Companies (Good to Great, Book 2)
- By: Jim Collins
- Narrated by: Jim Collins, Jerry I. Porras
- Length: 6 hrs and 16 mins
- Abridged
-
Overall
-
Performance
-
Story
Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.
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Worst audio book doesn’t even read the book
- By Bob on 07-20-20
By: Jim Collins
What listeners say about Inside the Tornado
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Chris Harden
- 01-04-17
Still relevant and slightly confusing
The book has some decent longevity even with some of the companies and examples being a bit dated. The metaphors in the book are not well designed, so it is hard to understand the progression from one stage of the company to the next. However it is still a good read or listen, and it still raises some valuable points.
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1 person found this helpful
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- Jason Comely
- 12-24-12
Good, but not "blown away"
Where does Inside the Tornado rank among all the audiobooks you’ve listened to so far?
Somewhere in the middle. It's the content that counts, and Geoffrey Moore seems to have a vantage point on business that no one else has.
What was one of the most memorable moments of Inside the Tornado?
The little interludes of cheesy music. The music sounded dated.
That said, the information is extremely valuable for business leaders and marketers.
What does Geoffrey A. Moore bring to the story that you wouldn’t experience if you just read the book?
He is the author, so to hear him read it gives it a little extra weight I guess. He also has a friendly voice and talks at a nice tempo. I did not listen to this at 2X speed.
If you were to make a film of this book, what would be the tag line be?
"Rated NA, Nerd Admission Only
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2 people found this helpful
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Overall
- Amazon Customer
- 05-07-11
Another must-read for technologists
I work in the technology industry, and have worked with every "stage" of customer Moore has listed here...from the visionary/enthusiasts to the laggards. His characterization of these customer stages is so spot on that it's actually funny.
Before the next technological marvel product comes around, get your basics right, so you can recognize which stage your particular product is in!
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- RamseyElia
- 06-09-22
Crossing the chasm an inside a tornado or Classics
Unbelievable how old and how relevant these books are because if you think of the technology adoption curve and adapt it to other areas, other industries and other products follow the same patterns and just the level mastery the author has on the subject is unbelievable. Can you imagine what a delight it would have been to be in Silicon Valley in a marketing department of some te h company and all of a sudden Geoffrey Moore comes in as a consultant and starts calling the marketing shots —- 8 ball in the corner pocket off a two band ricochet…. Wow…
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- David
- 11-26-20
Amazing timeless book
Learn everything about your tech growth strategy here.
Thanks for writing this, very interesting read
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1 person found this helpful
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- GottaBFlyin
- 09-16-21
Misses the mark as compared to his Crossing the Chasm book
I was very interested in a follow-up book to Crossing the Chasm, which I thought was a really good book and guide for businesses. This book was painful for me to listen to. Moore loves analogies—nothing wrong with them, they are very helpful. However, one of the best speakers I’ve ever heard said something to the effect of ‘Use analogies sparingly, like a spice. You don’t make a meal out of a spice’ Moore really has tried to make a meal (book) out of spice.
I loved the Beachhead and even Bowling Alley analogies, but Moore in his first book related them to real situations (eg D-Day) which worked well because it helped the reader relate.
Sadly, Moore takes analogies and writes the entire storyline with them and magnifies it way too much in this book. Gorillas, monkeys, chimps, and on and on. There is a point of diminishing return on analogies, and he blew that point out of the water. He used real life examples so sparingly in this book, the points he was trying to cover were totally lost.
Crossing the Chasm I can recommend, sadly I wouldn’t recommend this book at all. I hope he re-works this book with many more real life experiences, case studies and THEM use his favorite analogies to cement it. It would completely change the book. The few examples he uses are older and outdated too and could be brought current at the same time.
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