
It's Not Luck
Marketing, Production, and the Theory of Constraints
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Narrated by:
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Rick Adamson
About this listen
Using the unique business-novel format, It's Not Luck continues the story of The Goal protagonist Alex Rogo as he navigates a new set of challenges facing the now over-diversified and under-profitable UniCo, where he has risen to the rank of division manager.
With an engaging voice and dynamic plot, Goldratt shows how to apply his Theory of Constraints (TOC) to achieve ongoing improvement in sales and marketing, inventory control, and production distribution. In addition, he introduces techniques for successful conflict resolution on both a business and a personal level.
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Microsoft project veteran Scott Berkun offers a collection of essays on field-tested philosophies and strategies for defining, leading, and managing projects. Each essay distills complex concepts and challenges into practical nuggets of useful advice, and the new edition now adds more value for leaders and managers of projects everywhere.
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The deep analysis and vivid examples.
- By Amazon Customer on 10-27-24
By: Scott Berkun
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Confessions of the Pricing Man
- How Price Affects Everything
- By: Hermann Simon
- Narrated by: Richard Elwood
- Length: 10 hrs and 21 mins
- Unabridged
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The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.
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Excellent Business Book
- By Ben on 02-08-25
By: Hermann Simon
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Good Luck
- Create the Conditions for Success in Life and Business
- By: Alex Rovira, Fernando Trias de Bes
- Narrated by: Richard Poe
- Length: 1 hr and 42 mins
- Unabridged
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Esteemed business school professors and renowned marketing consultants Alex Rovira and Fernando Trías de Bes have advised such multinational corporations as Bayer, Mercedes-Benz, Microsoft, Pepsi, and Sony. Written to counter the belief in blind chance, this international best seller is a simple yet profound fable that teaches us to stop waiting for good luck but to start cultivating the conditions that make success possible.
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Everlasting
- By Oliver Nielsen on 08-24-08
By: Alex Rovira, and others
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The No Complaining Rule
- Positive Ways to Deal with Negativity at Work
- By: Jon Gordon
- Narrated by: Jon Gordon
- Length: 2 hrs and 1 min
- Unabridged
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In the spirit of his international best seller, The Energy Bus, Jon Gordon once again shares an inspiring and enlightening story that reveals a powerful way to tackle the biggest problem in business and life - the negativity that costs organizations billions of dollars and impacts the morale, productivity, and health of individuals and teams.
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A Great Message!
- By morton on 12-17-08
By: Jon Gordon
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Accelerate: Building and Scaling High Performing Technology Organizations
- By: Nicole Forsgren PhD, Jez Humble, Gene Kim
- Narrated by: Nicole Forsgren
- Length: 4 hrs and 58 mins
- Unabridged
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How can we apply technology to drive business value? For years we've been told that the performance of software delivery teams doesn't matter - that it can't provide a competitive advantage to our companies. Through four years of groundbreaking research to include data collected from the State of DevOps reports conducted with Puppet, Dr. Nicole Forsgren, Jez Humble, and Gene Kim set out to find a way to measure software delivery performance - and what drives it - using rigorous statistical methods.
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Only if you have nothing else to do
- By Gvido on 07-24-18
By: Nicole Forsgren PhD, and others
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The Checklist Manifesto
- How to Get Things Right
- By: Atul Gawande
- Narrated by: John Bedford Lloyd
- Length: 6 hrs and 9 mins
- Unabridged
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We live in a world of great and increasing complexity, where even the most expert professionals struggle to master the tasks they face. Longer training, ever more advanced technologies - neither seems to prevent grievous errors. But in a hopeful turn, acclaimed surgeon and writer Atul Gawande finds a remedy in the humblest and simplest of techniques: the checklist.
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Riveting!
- By Tad Davis on 01-11-10
By: Atul Gawande
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Nudge: The Final Edition
- Improving Decisions About Money, Health, and the Environment
- By: Richard H. Thaler, Cass R. Sunstein
- Narrated by: Sean Pratt
- Length: 11 hrs and 33 mins
- Unabridged
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Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.
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Doesn’t include a Pdf of the images the book calls out
- By John O'Connell on 08-03-21
By: Richard H. Thaler, and others
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How to Win Friends and Influence People
- Updated for the Next Generation of Leaders
- By: Dale Carnegie
- Narrated by: Robert Petkoff, Donna Dale Carnegie
- Length: 8 hrs and 18 mins
- Unabridged
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One of the best-known motivational guides in history, Dale Carnegie’s groundbreaking book has sold tens of millions of copies, been translated into almost every known language, and has helped countless people succeed.
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Worth A Second Purchase???
- By Donald Arteaga on 06-10-22
By: Dale Carnegie
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$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- By: Alex Hormozi
- Narrated by: Alex Hormozi
- Length: 6 hrs
- Unabridged
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This audiobook contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.
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Better than $100M Offers, But Read Both in Order
- By Jonathan and Hannah on 09-13-23
By: Alex Hormozi
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Leaders Eat Last
- Why Some Teams Pull Together and Others Don't
- By: Simon Sinek
- Narrated by: Simon Sinek
- Length: 9 hrs and 23 mins
- Unabridged
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Too many workplaces are driven by cynicism, paranoia, and self-interest. But the best ones foster trust and cooperation because their leaders build what Sinek calls a "Circle of Safety" that separates the security inside the team from the challenges outside. Sinek illustrates his ideas with fascinating true stories that range from the military to big business, from government to investment banking.
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Very Disappointed
- By Jackson F. on 10-16-20
By: Simon Sinek
What listeners say about It's Not Luck
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- Mandar Mulekar
- 11-16-18
A gem by The Guru Mr. Goldratt...
Love this book... a must listen/read and repeat read for everyone... don't forget The Goal where Alex Rogo turns around a loss making plant into a star with each step of improvement explained by Mr. Goldratt... True masterpieces on continuous improvement...
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- Dion Davidson
- 06-11-15
In depth
I like the detail the author walks through for each scenario both in business and home life.
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- corina marquardt
- 04-04-22
important book
Delves more into the thinking processes needed to successfully implement change in any segment of life.
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- Gregg
- 04-27-14
Great book. Poor narration.
It's Not Luck is a wonderful book that provides an approachable introduction to the Theory of Constraints and the thinking processes. It is one of my favorite books.
When I first read it twenty years ago, I thought: "Here we go. Another author found one solution and thinks it solves all problems." But, I was wrong. Goldratt -- who I had the honor to meet later - did have something new that can help almost anyone analyze almost any problem. I can't recommend this book (in print form) highly enough.
So, I've been waiting for 20 years for the audiobook. Unfortunately, the narration is not up tot the standards I had hoped for.
The main problem is that pretty much all the characters other than Rogo sound like they are whining all the time, especially the women and children. Many characters sound alike, including the two board members and the plant managers. Even when one character is identified as having a British accent in the text, he has no accent in the narration. UGH!
Finally -- and I know this may be petty -- he pronounces Hilton Smyth's name wrong. I guess I was spoiled by the wonderful narration (dramatization, really) in The Goal.
To give the narrator a little credit, somehow he does describe the diagrams in the book such that you can visualize them. Not an easy feat.
OK. I still highly recommend this book based on it's content. Narration could be improved. You may want a non-audio edition nearby to review the diagrams, but it's really not necessary.
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- Jesse
- 09-13-17
Amazing! Enjoyed every moment.
The story was engaging and fun. The principles in this book should be abbsessed over in my personal view. I Highly recommend this to any one with a drive to change and do it effectively.
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- John Eccles
- 07-19-20
A book about how to think
Being a story, this book is a really easy listen. I found myself engrossed in the story and learning about problem-solving at the same time.
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- Joseph Pangilinan
- 01-12-20
Thinking Processes.
Eliyahu Goldratt's brilliant. His generic Thinking Processes must be required learning at ALL school levels.
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- Eduardo
- 01-29-20
Great content and great listening experience
The book is very worth listening. Like other Goldratt's business novels (e.g. The Goal and Critical Chain) the listening experience is so good that it is hard to interrupt listening.
Different from his other novels (which focus more on his findings in applied contexts), this book focuses on his the thinking process and how to apply it in different contexts, such as enterprise management and personal life conflicts.
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- Sobhi Akbik
- 09-25-17
Another Excellent Masterpiece by Mr. Goldratt
Would you recommend this audiobook to a friend? If so, why?
Yes,
What other book might you compare It's Not Luck to and why?
Other books of the author
What about Rick Adamson’s performance did you like?
His Intonation was amazing
Was there a moment in the book that particularly moved you?
Logical Thinking and Reality Tree
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- Matthew Turco
- 03-01-24
Better Than The Goal
The Goal is far more popular, but this is the book that introduces the thinking processes, which are more applicable, especially to those outside of production environments. However, like the goal, it doesn’t really tell you how to do the processes. It just serves as nice and introduction. But there are many other books that then get into the details.
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