Lateral Thinking Audiobook By Dr. Edward De Bono MD MA PhD DPhil cover art

Lateral Thinking

Creativity Step by Step

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Lateral Thinking

By: Dr. Edward De Bono MD MA PhD DPhil
Narrated by: Efrem Zimbalist Jr.
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Suffering from writer's block? Wish you were more inventive? Perhaps, like most of us, you were taught to think vertically - to solve problems by going from one logical step to the next. In this international best seller, Dr. de Bono shows how lateral thinking can free your creative mind. Learn to hone your thinking skills and discover powerful yet simple techniques to help you generate idea after idea.Copyright (P)1996 by Dove Audio, Inc. Creativity Creativity & Genius ESP Parapsychology Personal Development Personal Success Psychology Psychology & Mental Health Extrasensory Perception

Critic reviews

"A very useful book...Dr. de Bono does not claim to be able to turn us all into Miltons, da Vincis, and Einsteins...but his techniques provide an alternative to just sitting around waiting for the Muse to appear." (David Cohen, Times Educational Supplement)
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The story and diction are coarse, dictionary like, and indigestible. Hard to listen and absorb.

Topic is great!

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concepts are well explained, easy to follow. liked the practice sections. narration can be improved, sounded VERY robotic.

very interesting concepts, easy to follow

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This book is more useful if u r a teacher and wanna introduce this concept in the class.
To be fair, this was my first book I read about lateral thinking so it helped me understand its concept now I would have liked more juice/material than ways to implement it in a class setting.

An OK read!

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The entire book (at least the 3/4 I listened to) could be summarized by “think outside of the box”. It could have been 1/2 hour long. It reads like a public service film from the 1950’s. I often disagreed with the author, although maybe that’s thinking outside of the box? For example he, claims you can’t dig a second hole by making the first one deeper. I immediately thought of a tunnel. Normally I’d ignore that, but in a book about thinking outside of the box, this matters.

So boring, can be summarized in one sentence.

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this world needs more people reading, understanding, implementing and teaching the contents of this book.

Free yourself from mental slavery

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de Bono may have some good ideas contained in this book but I found Zimbalist's narration so appallingly bad that I could not bear listening right the way through. I have now listened to many audiobooks, with various narrators but this one is the worst! caveat emptor.

Poor narration

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Reads fast
Poor sound quality, a very old recording. I cant concentrate on the subject. I want to return this book but how??!

Very bad performance and sound quality!!

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