Preview
  • Make Your Idea Matter

  • Stand Out with a Better Story
  • By: Bernadette Jiwa
  • Narrated by: Bernadette Jiwa
  • Length: 1 hr and 57 mins
  • 4.3 out of 5 stars (156 ratings)

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Make Your Idea Matter

By: Bernadette Jiwa
Narrated by: Bernadette Jiwa
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Publisher's summary

Make Your Idea Matter is a call to action for entrepreneurs, emerging brands, and anyone with a great idea, who knows that to stand out in today's noisy world they need to tell a better story. It is full of bite-sized business and brand storytelling ideas originally sparked on Bernadette Jiwa's award-winning business blog TheStoryofTelling.com.

Use this audiobook as both inspiration and guide to help you tell the best stories you can tell about your business, your ideas, and the work that matters to you. Reawaken a thought or an idea you've already had. Spark new ones. Discover different ways of thinking about your business, what you do and how you tell your story. Then go make your idea matter.

©2012 Bernadette Jiwa (P)2012 Gildan Media LLC
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Critic reviews

"A little audiobook with a very big message. Your idea is worth a great story, well told." (Seth Godin, author of All Marketers Tell Stories)

What listeners say about Make Your Idea Matter

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  • Overall
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Wisdom in every sentence

If you could sum up Make Your Idea Matter in three words, what would they be?

Buy it Now

What does Bernadette Jiwa bring to the story that you wouldn’t experience if you just read the book?

Bernadette gives off a great vibe verbally which makes it great to listen to while on the treadmill.

Any additional comments?

You won't be disappointed unless you are sleeping. I have truly enjoyed this book and have bought all Bernadette's Audible works. As CEO of a major startup, I highly recommend Make Your Idea Matter: Stand Out with a Better Story.

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  • Overall
    5 out of 5 stars
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Phenomenal

This book is mind blowing! So simple and straight forward yet it teaches so much! Every company; entrepreneur or start up should read this! This is a MUST!!!

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

Succinct and very good information

Great practical information about not just how but also why as it relates to one's business.

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  • Overall
    4 out of 5 stars
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    3 out of 5 stars
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    5 out of 5 stars

Great content.. But not well told

Great ideas, but i didnt like the way they are told. I felt like in a class at university

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  • Overall
    5 out of 5 stars
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God bless you

This is such a great book that that's all I can say about it. God bless you

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    5 out of 5 stars
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Highly recommend

What did you like best about this story?

Listened to this several times and will listen again

Any additional comments?

Thanks for a great book - recommend you get this one

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Great book



I have learned a lot, and I look forward to applying it. Thank you very much

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  • Overall
    5 out of 5 stars
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A MUST LISTEN Book To Improve Your Marketing!

This is a Absolute Gem of a book on marketing. Bernadette challenges all of us who own businesses to question and improve the way we market. What she says makes sense, and is a roadmap for how we should be working with our clients. Over and over she provides examples of the importance of stories for our marketing.

This is an Audible book that will stay on my iPad for a long time - I will listen to it over and over and get new gems out of it each time I do.

Thanks for creating this Audible book!

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1 person found this helpful

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    4 out of 5 stars
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Robotic, but helpful!

The usefulness of the material makes up for the "clear eyes" Ben Stein reading performance. :)

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    5 out of 5 stars
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Amazing and insightful!

A book filled with learnings and great keys for building your idea ! Thank you for this knowledge

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