No B.S. Trust Based Marketing Audiobook By Dan S Kennedy cover art

No B.S. Trust Based Marketing

The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World

Preview

Try for $0.00
Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

No B.S. Trust Based Marketing

By: Dan S Kennedy
Narrated by: Tom Gallagher
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $20.00

Buy for $20.00

Confirm purchase
Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.
Cancel

About this listen

“My research shows we are heading into a major shake-out in business that will determine the leaders for decades to come. This will REQUIRE creative marketing and positioning, and there is no better source than Dan Kennedy on this topic. His book No B.S. Guide to Trust-Based marketing is rich with vital insights.”—Harry S. Dent, Jr., author, The Great Crash Ahead

Trust Between Consumers and Businesses is Gone

Here's How to Fix It

Internationally recognized “millionaire maker,” Dan S. Kennedy, joined by entrepreneur and financial consultant, Matt Zagula, show you how to break down the barriers caused by the “trust no one” mantra invading every customer’s mind today.

They deliver an eye-opening look at the core of all business—trust, and teach you the secrets to gaining it, keeping it, and using it to build competitive differentiation, create price elasticity, attract more affluent clients, and inspire referrals. You'll get the essential strategies required to build trust in an understandably untrusting world, and in turn, attract both business and profits.

Covers

• 8 ways to demonstrate trustworthiness to prospective clients

• The #1 secret desire of today’s untrusting prospects—how to understand it, respond to it, and use it to transform marketing, prospecting, and presentations

• How to avoid dumb mistakes that scream “salesman” to prospects

• Why “Where can I find clients?” is the wrong question. The right question is: How can I construct a business persona and life so that clients seek me out, with trust in place in advance?

• How to keep products, services and prospects away from the avalanche of competitive and confusing information online

• The incorrect assumption that trust is built by imparting information and knowledge and a breakthrough technique to replace this mistake

©2012 Dan S Kennedy (P)2022 Nightingale-Conant
Marketing Marketing & Sales Advertising Customer Service Business
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about No B.S. Trust Based Marketing

Average customer ratings
Overall
  • 5 out of 5 stars
  • 5 Stars
    6
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    5
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    1
  • 1 Stars
    0
Story
  • 5 out of 5 stars
  • 5 Stars
    6
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.