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Persuasion
- The Science of Selling
- Narrated by: Ted Warren
- Length: 1 hr and 30 mins
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Publisher's summary
Persuasion is a seductive and elusive skill to master, and one that comes with tremendous power. Who wouldn't want to be able to talk anyone into doing anything they want? Well, there's good news about that!
The good news is persuasion is something you can learn with the help of this book!
This book contains fundamentals, techniques, tricks, and basic skills regarding the persuasion of selling and how they can be applied to any conversation, mostly when you need to overcome objections. This knowledge will give you a fair advantage!
The biggest key point to a sales conversation is persuasion. You need to be able to convince your customer that what you have to sell is the best thing that they could possibly get, or that they can't be happy unless they purchase that item from you.
This book contains:
- How to capitalize and utilize people positively
- The best up to date negotiation and persuasion techniques
- How to close a sale every time using applied psychology and overcome objections
This book teaches you the psychology behind the science of selling. You'll learn how to apply techniques to your own business and life so that you can influence people's thoughts, emotions, and trigger sells in any situation.
If you want immediate results, get your own copy of Persuasion: The Science of Selling now!
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Story
When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million—and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.
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Good Guidance!
- By Anonymous User on 10-31-24
By: Oren Klaff
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Start with No
- The Negotiating Tools that the Pros Don't Want You to Know
- By: Jim Camp
- Narrated by: Robert Jordan
- Length: 7 hrs and 58 mins
- Unabridged
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For years now, win-win has been the paradigm for business negotiation. But today, win-win is just the seductive mantra used by the toughest negotiators to get the other side to compromise unnecessarily, early, and often. Win-win negotiations play to your emotions and take advantage of your instinct and desire to make the deal. Start with No introduces a system of decision-based negotiation that teaches you how to understand and control these emotions.
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Thanks Chris Voss!
- By Dennis Hettema on 10-03-20
By: Jim Camp
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Ditch the Pitch
- By: Steve Yastrow
- Narrated by: Steve Yastrow
- Length: 3 hrs and 41 mins
- Unabridged
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In today's world, customers don't want to hear sales pitches, but many salespeople still rely on them. In this breakthrough audiobook, Steve Yastrow, founder of a successful business strategy consulting firm, asks us to throw out everything we've been taught about pitching to customers. His advice: "Tear up your sales pitch and instead improvise persuasive conversations."
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A bad strawman pitch on why pitching doesn't work
- By Jeff Gibbard on 01-09-21
By: Steve Yastrow
What listeners say about Persuasion
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- patrick
- 10-09-17
Wonderful book
This guide shares proven steps and strategies on how we'll improve our communication skills and how to use those skills to achieve our goals and live our dreams. It will help us understand why communication is so important in our life and will makes you more productive, happier, and less stressed. This is a wonderful sets of book to improve our communication skills!
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- muzainah
- 10-01-17
Knowledge about persuasion
As what i learned, Persuasion is achieved through written or spoken communication that conveys information, thoughts, emotions, logic, and arguments. I learned here also that an effective communication often involves persuasion. Sometimes a message is meant to convince an audience of the rightness of a certain choice or course of action. This often involves getting people to change their minds. This book is truly informative and very helpful. I liked how the author shared his knowledge about persuasion.
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- mashaziya
- 09-30-17
Increase your sales and sales technique.
s what i learned, Persuasion is achieved through written or spoken communication that conveys information, thoughts, emotions, logic, and arguments. I learned here also that an effective communication often involves persuasion. Sometimes a message is meant to convince an audience of the rightness of a certain choice or course of action. This often involves getting people to change their minds. This book is truly informative and very helpful. I liked how the author shared his knowledge about persuasion.
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- GH
- 10-28-17
Shatner-esque performance detracts from content.
It's as though the Earth was the narrator's second planet.
Too many platitudes — tigers, destiny, ivory towers, oh, my!
"Ask good questions." Well, if you're an idiot, this is kind of tough, isn't it? **What** is a good question?
Astrology logic: "You have determination and grit, but aren't pushy. You are passionate, but have self control. Look for romance when Taurus crosses Saturn."
Incoherent structure.
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- jency
- 10-03-17
Persuasion
It's a very interesting read on persuasive techniques and how to use them in a positive way to drive and increase sales. I thought the chapters on the actual science and psychology behind the sales were extremely beneficial. Overall, an informative read.
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- Michael
- 05-19-19
Great book, horrible narration
It is a great nook but the narration is so bad and distracting it hurts.
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- SalesMarketingPro79
- 03-23-19
Not truly science-based.
If you’re looking for a VERY basic book on persuasion or you’ve never read another book on the topic, I guess this might get you started. If you’re already in the sales profession or you’ve read any other books on the subject, you’ll likely be disappointed. I was...
While the book title includes “The Science of Selling”, this book was completely void of any real scientific evidence to support the author’s claims and narrative. Mostly you’ll just hear opinion, generalizations, and over-used cliches, e.g. “People buy from people they like.”, etc.
If you’re going to spend time and money on the subject, spend a little more and get “Influence” by Dr. Robert Cialdini because that book really is science-based.
The narrator is also extremely distracting and choppy, so between that and the lackluster content, this book was difficult to finish.
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