So You Want to Start a Podcast
Finding Your Voice, Telling Your Story, and Building a Community That Will Listen
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Narrated by:
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Kristen Meinzer
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By:
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Kristen Meinzer
About this listen
2020 Audie Awards® Winner - Business/Personal Development
A comprehensive step-by-step guide to creating a hit show, So You Want to Start a Podcast covers everything from hosting and guest booking to editing and marketing - while offering plenty of encouragement and insider stories along the way.
Though they are the fastest-growing form of media, podcasts are actually difficult to create - and even harder to sustain. Few know the secrets of successfully creating a knockout podcast better than Kristen Meinzer. An award-winning commentator, producer, and former director of nonfiction programming for Slate’s sister company, Panoply, Meinzer has also hosted three successful podcasts, reaching more than 10 million listeners. Now, she shares her expertise, providing aspiring podcasters with crucial information and guidance to start their own audio forum.
Meinzer believes that we each have a unique voice that deserves to be heard. But many of us may need some help transforming our ideas into reality. So You Want to Start a Podcast asks the tough questions to help budding podcasters define and achieve their goals, including:
Why do you want to start a podcast?
Think about specifically why you want to start a podcast versus a blog, zine, YouTube channel, Instagram feed, or other media outlet. Find out if a podcast is really the best way to tell your story.
What is your show about?
For any advertiser, corporate partner, or press outlet, you need a snappy pitch. How would you describe what you want to do in two to three sentences?
Who is your podcast for?
Who are you trying to reach? How will your content and tone appeal to those listeners?
How is your show going to be structured?
Create a step-by-step map planning the show out. Think about length, segments, interviews, advice, news reads, and other aspects of successful podcasts you can adapt for your own.
With this motivational how-to guide - the only one on the subject available - you’ll find the direction you need to produce an entertaining and informative podcast and promote it to the right audience. So You Want to Start a Podcast gives you the tools you need to start a podcast - and the insight to keep it thriving.
©2019 Kristen Meinzer (P)2019 HarperCollins PublishersListeners also enjoyed...
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Featured Article: How to Start a Podcast
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UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- By: Scott Stratten, Alison Stratten
- Narrated by: Allison Stratten, Scott Stratten
- Length: 6 hrs and 51 mins
- Unabridged
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UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
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Authentic and genuine people
- By Karin Bertelsen on 06-30-20
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Harry, a History
- The True Story of a Boy Wizard, His Fans, and Life Inside the Harry Potter Phenomenon
- By: Melissa Anelli
- Narrated by: Renée Raudman
- Length: 10 hrs and 58 mins
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With remembrances from J. K. Rowling's editors, agents, publicists, fans, and Rowling herself, Melissa Anelli takes us on a personal journey through every aspect of the Harry Potter phenomenon - from his very first spell to his lasting impact on the way we live and dream.
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Relive the magic!
- By Heather on 03-19-09
By: Melissa Anelli
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Rachel Maddow
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- Narrated by: Kirsten Potter
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Rachel Maddow has beaten the odds in a way that's novel in today's America: She uses her brain. In a world of banal and opinionated soundbites, she regularly crushes Sean Hannity's ratings thanks to her deeply researched reports. And in our highly polarized world, Maddow amiably engages the staunchest conservatives, while never hesitating to expose their light-on-facts defenses.
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Absolute Pablum.
- By mj on 02-03-20
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Good in a Room
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- Narrated by: Judith Brackley
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Business consultant and former MGM director of creative affairs Stephanie Palmer reveals the techniques used by Hollywood's top writers, producers, and directors to get financing for their projects and explains how you can apply these techniques to be more successful in your own high-stakes meetings.
As Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better.
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Much Too General to Be Useful
- By Coldmountain on 05-22-15
By: Stephanie Palmer
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I Shouldn't Be Telling You This
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- By: Kate White
- Narrated by: Cassandra Campbell
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A witty, wise, straight-talking career guide for women, I Shouldn't Be Telling You This is the perfect book for the current economic climate, whether you're just starting out, re-entering the workforce after maternity leave, or simply looking for a career change; it contains essential tips and bold strategies from a gutsy innovator who helped increase Cosmo's circulation by half a million copies per month.
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AMAZING
- By valarie on 01-21-14
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Crystal Clear Communication
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- Length: 4 hrs and 18 mins
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With this program, you'll have the tools, the techniques, and, just as importantly, the unflinching confidence to influence your readers and listeners decisively - both at work and at home.
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Largely Sales-Oriented, and Instantly Usable
- By Troy on 01-26-15
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Break Through the Noise
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- Narrated by: Luis Moreno
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The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
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NOT A GOOD BOOK TO BE
- By FABIO HART on 05-08-22
By: Tim Staples, and others
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Profitable Podcasting
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The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue - one with far less competition. Podcasting offers rich opportunities, especially if you get in early and do it right.
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Half way thru, nothing worth any of my $$$
- By John Kiz on 12-20-18
By: Stephen Woessner
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Very well done
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its fine, but full of vagueness
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Excellent, thought provoking.
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This is an Advertisement for his Website
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In our rapidly evolving digital age, mastering the landscape is more than just beneficial—it's essential. "Social Media Marketing for Beginners 2024" is crafted specifically with beginners in mind, providing a clear path through the complexity of social media marketing. This book offers step-by-step strategies, practical tips, and comprehensive case studies to elevate you from a novice to a marketing maestro swiftly.
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What listeners say about So You Want to Start a Podcast
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Shannon Cubby
- 08-28-23
Loads of Helpful Info!
Kristen really lets you know exactly what you’ll need and what you won’t need to start a podcast! So much useful information! She made me feel like I could actually do this!!
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- gideon osei
- 10-16-20
WOW I'm going to start a podcast
I am thankful for her raw and honest reflection of what her podcasting life has been about. I was glad it wasn't an all roses story. she went through and touched on the main topics needed to start a podcast and I also think if someone already has a podcast, this could benefit them greatly as well. I am glad she came to the self realization that her voice is her voice, and the haters are the haters. I really loved the summaries of the things she recommends doing, but that she didn't go into insane detail about things that we could research on our own amazing book, I feel like she's my friend hahaha.
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3 people found this helpful
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- happycustomeryay
- 09-04-19
best podcasting book I've come across
this book is unlike any other podcasting book I've read (currently at 10 podcasting books I've read this summer and this is my #1 so far)
it is like having a mentor sit down and tell you everything you need to know about how to thrive in the industry and establish a community for your podcast
kristen meinzer, the author, narrates the book and she does an amazing job at it. she has a voice I could listen to endlessly, i was sad when it was over and it had me continuing on to seek more of kristen meinzers interviews and work
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5 people found this helpful
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- iLikeTurtles
- 09-15-20
Practical and Inspiring
Kristen is a great storyteller and the book reads like a long podcast. Kristen narrates it herself and you really feel connected to her. She is kind, genuine and insightful. I have a lot of things to revisit since there were good references I didn't write down. Keep a notebook for this one. Definitely some gems of advice and practical things you'll want to look up and buy. I feel ready to start my podcast now!
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2 people found this helpful
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- Brandon Clift
- 06-24-21
Perfect Balance of Insightful and Practical
Loved just how much this book gives both experience-driven practicality as well as fantastic anectodes which line up awesome podcasting insights.
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- Micaela
- 04-24-20
Encouraging and Informative
The author has the gift of being encouraging, gentle, and honest! Excellent piece of work.
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3 people found this helpful
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- TD
- 06-26-22
Practical, inspiring, and delightful
This book was a breath of fresh air! The content was all super practical with no fluff. And Kristen’s delivery is so fun and refreshing.
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- Mims Athome
- 01-24-22
Best Advice Ever
I'm just getting started in the podcast world and I've read a lot of "how-to" books. This book is small (in size) but mighty. I learned so much from this book that I bought all three versions, hardcover, Audible, and Kindle. No nonsense approach and lots of good advice.
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- pepperminttea
- 08-29-19
Helpful, kind, and thorough.
You can tell Kristen is a pro. I’m a podcaster of over two years and I can’t believe how much I learned from this book!! Stick around for the audio bonuses at the end.
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5 people found this helpful
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- Amy the Deal Huntress
- 03-17-22
Like a best friend is helping me start a podcast
I love all the behind the scenes tips from real experience on how to format a podcast. It isn’t a mess of marketing and technology tips. It’s a guide on how to structure and craft an audio show and tell a great story.
Full disclosure: I’ve been a By the Book fan since episode 1. Most podcasts The author touches, I enjoy, which is why I sought her advice.
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