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The Art of Profitability
- Narrated by: Scott Mosenson, Jack Ong, Adrian Slywotzky - introduction
- Length: 5 hrs and 35 mins
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Publisher's summary
The Art of Profitability reveals the invisible but important governing principles that can mean the difference between business failure and success. Writing with wit and provocative insight, best selling author Adrian Slywotzy tells the story of eccentric strategy teacher David Zhao and his young student. Each of the book's chapters presents a lesson from the exuberant and always challenging master - and a profit paradigm that will open your mind to the many ways to make profit happen.
You'll understand - from a different perspective - how your company and your competitors generate profit, which business models can be best applied to your profit-making strategy, what specific actions your organization can take in the next ninety days to improve its bottom line, and more.
With scores of examples from today's global marketplace, a weekly assignment, and an eclectic business reading list ranging from Obvious Adams to Einstein's Dreams, The Art of Profitability invites anyone in business to engage in the lively exchange between mentor and protégé.
Enter the classroom. Discover the art. And learn which form of profitability will help your company succeed today and grow tomorrow.
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The Accidental Salesperson
- How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve
- By: Chris Lytle
- Narrated by: Gregory Linington
- Length: 5 hrs and 46 mins
- Unabridged
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Not all salespeople plan on a career in sales. Often, sales chooses them and suddenly they find themselves in a profession they aren't fully prepared for. The Accidental Salesperson is the answer, providing the advice and inspiration they need to master the essentials and hit the ground running. Fully updated to reflect the changes in the marketplace, the second edition provides a much-needed roadmap anyone can use to excel in sales.
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First Day Confidence
- By Leela Vox on 01-12-19
By: Chris Lytle
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Conspiracy of Fools
- A True Story
- By: Kurt Eichenwald
- Narrated by: Robertson Dean
- Length: 30 hrs and 26 mins
- Unabridged
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Say the name 'Enron' and most people believe they've heard all about the story that imperiled a presidency, destroyed a marketplace, and changed Washington and Wall Street forever. But in the hands of Kurt Eichenwald, the players we think we know and the business practices we think have been exposed are transformed into entirely new, and entirely gripping, material.
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Great Story
- By Adam M Pokorski on 06-06-06
By: Kurt Eichenwald
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American Icon
- Alan Mulally and the Fight to Save Ford Motor Company
- By: Bryce G. Hoffman
- Narrated by: Pete Larkin
- Length: 14 hrs and 45 mins
- Unabridged
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At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dysfunctional culture of infighting, backstabbing, and excuses.
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The best business book I ever read
- By Michael on 10-07-12
By: Bryce G. Hoffman
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To Sell Is Human
- The Surprising Truth about Moving Others
- By: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Unabridged
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According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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Lenghty book with a few solid tips on persuation
- By Gerardo A Dada on 01-21-13
By: Daniel H. Pink
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Street Smarts
- An All-Purpose Tool Kit for Entrepreneurs
- By: Norm Brodsky, Bo Burlingham
- Narrated by: Sean Pratt
- Length: 10 hrs and 8 mins
- Unabridged
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People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.
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This great audio was originally called The Knack!
- By morton on 12-16-11
By: Norm Brodsky, and others
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The Click Moment
- Seizing Opportunity in an Unpredictable World
- By: Frans Johansson
- Narrated by: Erik Synnestvedt
- Length: 7 hrs and 41 mins
- Unabridged
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On the one hand we aren’t surprised by the uncertainty of everyday life, but on the other we believe that success can be analyzed and planned for. It is a revealing paradox. The implications are explosive and they obliterate every common-sense notion we have about strategy and planning. The Click Moment is about two very simple but highly provocative ideas.
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Outstanding book!
- By Anilyn Karel on 08-26-24
By: Frans Johansson
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Buy-In
- Saving Your Good Idea from Getting Shot Down
- By: John P. Kotter, Lorne A. Whitehead
- Narrated by: Tim Wheeler
- Length: 4 hrs and 22 mins
- Unabridged
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You believe in a good idea. You know it could make a crucial difference for you, your organization, your community. You present it, hoping for enthusiastic support. Instead, you get confounding questions, inane comments, and verbal bullets. Before you know what’s hit you, your idea is dead, shot down. It doesn’t have to be this way, say John Kotter and Lorne Whitehead. In Buy-In, they reveal how to protect good ideas and win the support needed to deliver valuable results.
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Practical Application
- By Kellie on 05-13-11
By: John P. Kotter, and others
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Free Prize Inside!
- The Next Big Marketing Idea
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Unabridged
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Purple Cow taught marketers the value of standing out from the herd, which is how companies like Krispy Kreme and JetBlue made it big. But it left readers hungry for more: How do you actually think up new Purple Cows? And how do you get them adopted by risk-averse Brown Cow companies? Free Prize Inside delivers those answers and much more.
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Another gem from Seth
- By Daryl on 12-29-09
By: Seth Godin
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O Great One!
- A Little Story About the Awesome Power of Recognition
- By: David Novak, Christa Bourg - contributor
- Narrated by: James Foster
- Length: 4 hrs and 15 mins
- Unabridged
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Based on real experiences that David Novak had as the Chairman and CEO of Yum! Brands, this parable will empower listeners to recognize the contributions of those around them in order to drive bigger and better results. It's not hard, it's not expensive, and you don't need an MBA or even a position of authority to do it. It's a deceptively simple principle that can have a huge impact on both your life and your business.
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Awesome story with great principles
- By Anonymous User on 10-16-18
By: David Novak, and others
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Accidental Genius
- Using Writing to Generate Your Best Ideas, Insight and Content
- By: Mark Levy
- Narrated by: Bronson Pinchot
- Length: 4 hrs and 27 mins
- Unabridged
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When it comes to creating ideas, we hold ourselves back. Thats because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is freewriting....
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Great Ideas
- By Amazon Customer on 12-31-10
By: Mark Levy
What listeners say about The Art of Profitability
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall
- Chris
- 08-04-03
Thinking of Starting a Business?
This was a really easy book to listen to. I'm just trying to get my busniss of the ground, and this book really gave me some great ideas for new market strategy to put into my business plan. I highly recomend it for anyone in this situation, or for anyone looking for new ways to make a profit in their existing business.
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2 people found this helpful
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Overall
- Tom
- 04-04-04
Very entertaining story with a blend of business
I really enjoyed this book. The readers are top notch and do a fantastic job of building and portraying these characters. I really liked both of these characters and thought how nice it would be to work or learn in a similar setting as in this book.
I loved the way that questions were asked. It made me think how I could take learning to a whole new level by not always accepting information for its face value. Sometimes the real understanding comes from asking why or how two or three times. This book does this. I also loved the realism and practical advice given. Many of the results in this book portray real life especially how upper management would react to a young eager professional trying to push new ideas in a corporate world.
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Overall
- Brian
- 04-05-04
Read his other books
The Good -
The main concepts of the book are sound and time proven, and it has some interesting and novel ideas. Moreover, the book has good recommendations of must read works.
The Bad -
What was meant to be an entertaining fictional side plot, in the fashion of The Goal or The Max Strategy, doesn't work. It ends up being both corny and archaic. Basically, the main character of the book is a 20 something trying to save the large conglomerate which employs him. Give me a break. The vast majority of my peers including myself (in that age group) could care less about the slow and large, uncaring bureaucracies we work for. If anything we're dreaming up of escape plans to start our own businesses. Throughout the book I just kept wondering whether Steve was a complete moron or whether the story took place in my parents' time.
A related flaw is how the book's concepts are delivered. Hearing the mentor character, Zhiao, ?give lessons? is akin to listening to Bill Cosby's or Grandpa Simpson's random rambling for hours. It's very difficult to differentiate the useless/nonsensical crap from the great/important pieces of data, Zhiao keeps jumping from here and there. Sadly I could go on and on about how horrible the plot and side dialogue are... ex "What kind of fish do you think you are? I am a light fish." - enough said.
Conclusion
Unless you have spare money or time ? read Slywotsky's other books to get to the meat of his ideas. This is largely a waste of time.
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14 people found this helpful
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- JJ
- 09-28-15
Interesting ideas, 10 times longer than needed
Author tried to make this a colorful dialog, but I found myself rolling my eyes and wishing they'd get to the point even at 1.25x speed.
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- Paul Frew
- 07-30-16
Packed with profit models
Quite a dense book, wrapped in a dialogue between coach and student. Works well, but they discuss diagrams a fair bit, and is tough to follow when only listening. Overall a very useful piece of work.
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Overall
- Jerald Johnson
- 06-21-03
The Art Of Profitability
Great Book. I am already putting some ideas from the book to work in my business. Very entertaining as well as informative. A rare combination.
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9 people found this helpful
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- Wayne
- 10-18-12
Best Concept I've heard to tell a story
If you could sum up The Art of Profitability in three words, what would they be?
Clever Story Teaching
What other book might you compare The Art of Profitability to and why?
Just a great extension to listening to Jim Rohn tapes.
Which scene was your favorite?
When they talk about the Coca Cola business model - Light bulb moment
Was there a moment in the book that particularly moved you?
I do the the imagery when they describe the sunlight as the stand at the window in the skyscraper office window. I could really see it
Any additional comments?
Helped me run my business better and understand how my clients run there's, or run it better.
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1 person found this helpful
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- Minnesota Tim
- 04-13-18
Interesting and Thought provoking.
What did you love best about The Art of Profitability?
I had no idea how many different possible ways there were to make a profit. It was really eye opening and made me think.
What other book might you compare The Art of Profitability to and why?
This book has a similar feel to books like 'Who Moved My Cheese' or books by the author Jon Gordon. It tells a story intertwined with applicable ideas.
Have you listened to any of the narrators’s other performances before? How does this one compare?
This is a first for this narrator I think.
Was there a moment in the book that particularly moved you?
I think the whole book was interesting to listen to and challenged me to think of different ways of making profits.
Any additional comments?
The one thing that was a little frustrating was all the additional sources which were named in the book. It would take someone a year to actually follow the book as if they were the character in it.
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Overall
- Shauna
- 10-13-03
engaging
Engaging and accessible. All MBAs should read.
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3 people found this helpful
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Overall
- Scott
- 10-09-04
Excellent Listen - MBA on Wheels
This is a permenant part of my MBA on wheels (I listen to business books in my car). Excellent and entertaining listen, with each section making you think of how my business is running, and how you can run other businesses successfully. Highly recommended.
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2 people found this helpful