Preview
  • The Innovation Mandate

  • The Growth Secrets of the Best Organizations in the World
  • By: Nicholas J. Webb
  • Narrated by: Tom Parks
  • Length: 7 hrs and 7 mins
  • 4.0 out of 5 stars (1 rating)

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

The Innovation Mandate

By: Nicholas J. Webb
Narrated by: Tom Parks
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $19.79

Buy for $19.79

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

In clear language, The Innovation Mandate shows leaders a step-by-step process to continually generate great ideas, implement them, and maximize their value to benefit both customers and investors.

In today’s ultracompetitive marketplace, the difference between success and failure is innovation. From small entrepreneurial start-ups to global Fortune 500 companies, innovation - the steady flow of new ideas - drives sustained success. It allows a company to introduce new products and services, effectively connect with customers, sharpen the supply chain, efficiently manage finances, and hire and retain the best people. Without a steady stream of new ideas, even the best company will slow down, atrophy, lose market share, hemorrhage customers, and eventually close or be sold.

The Innovation Mandate offers a clear and straightforward pathway to profitable innovation. It demystifies the concept, making it easy to understand, implement, and measure. The audiobook centers around three simple concepts: Innovation generates profits; innovation, in the form of new, profitable ideas, can come from anywhere; and identifying, harnessing, evaluating, and implementing these new ideas cannot be left to chance. Additionally, the audiobook offers a five-point checklist to ensure your company is innovation ready.

Charts, tables, and a self-assessment survey are available in the audiobook companion PDF download.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2019 Nicholas J. Webb (P)2019 HarperCollins Leadership
activate_Holiday_promo_in_buybox_DT_T2

Critic reviews

"Innovation is a learned skill. The best teacher I know is Nick Webb. If you want to innovate you need this book!" (Chester Elton, number one best-selling business author)

"Nick approaches innovation mastery, not as a theorist, but as a an award-winning inventor and innovation strategist. Simply stated, this book is a field guide to innovation success." (Matti Palo, MD, CEO and medical technology inventor)

"In a time of massive market disruption, leaders, managers and CEOs realize that innovation has become the new organizational mandate. This powerful book will show you and your team how to lead your market in breakthrough market-leading innovations." (Josh Linkner, New York Times best-selling author, venture capital investor)

What listeners say about The Innovation Mandate

Average customer ratings
Overall
  • 4 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 4 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 4 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.