When Moral Politics was first published two decades ago, it redefined how Americans think and talk about politics through the lens of cognitive political psychology. Today, George Lakoff's classic text has become all the more relevant, as liberals and conservatives have come to hold even more vigorously opposed views of the world, with the underlying assumptions of their respective worldviews at the level of basic morality.

Inspired by her research for the hit podcast Ultra, Rachel Maddow charts the rise of a wild American strain of authoritarianism that has been alive on the far-right edge of our politics for the better part of a century. Before and even after our troops had begun fighting abroad in World War II, a clandestine network flooded the country with disinformation aimed at sapping the strength of the U.S. war effort and persuading Americans that our natural alliance was with the Axis, not against it.

Completely revised and updated to tackle today’s issues, the 10th Anniversary Edition not only explains what framing is and how it works but also reveals why, after a brief stint of winning the framing wars in the 2008 elections, the Democrats have gone back to losing them, and what can be done about it. In this powerful new volume, George Lakoff delves into the issues that will dominate the midterm elections in 2014, the coming presidential elections, and beyond.

What if you woke up one morning and found you’d acquired another self—a double who was almost you and yet not you at all? What if that double shared many of your preoccupations but, in a twisted, upside-down way, furthered the very causes you’d devoted your life to fighting against? Not long ago, the celebrated activist and public intellectual Naomi Klein had just such an experience—she was confronted with a doppelganger whose views she found abhorrent but whose name and public persona were sufficiently similar to her own that many people got confused about who was who.

Engaged citizens can regain their power. Our government can function honestly. In this critical time for our country, Lakoff argues that it is possible for progressives to reclaim freedom and communicate effectively about its real meaning.

A trailblazing account of human history, challenging our most fundamental assumptions about social evolution—from the development of agriculture and cities to the emergence of "the state", political violence, and social inequality—and revealing new possibilities for human emancipation.

Today’s Republican party is not a “normal” political party in the American tradition. It has become an autocratic movement masquerading as a political party. As Stuart Stevens argues in The Conspiracy to End America, if we look away from that truth, we greatly increase the likelihood that the America we love will slip away, never to return.

How do politics shape our world, our lives, and our perceptions? How much of “common sense” is actually driven by the ruling class’ needs and interests? And how are we to challenge the capitalist structures that now threaten all life on the planet? Consequences of Capitalism exposes the deep, often unseen, connections between neoliberal “common sense” and structural power. In making these linkages, we see how the current hegemony keeps social justice movements divided and marginalized. And, most importantly, we see how we can fight to overcome these divisions.

In The Righteous Mind, social psychologist Jonathan Haidt explores the origins of our divisions and points the way forward to mutual understanding. His starting point is moral intuition - the nearly instantaneous perceptions we all have about other people and the things they do. These intuitions feel like self-evident truths, making us righteously certain that those who see things differently are wrong. Haidt shows us how these intuitions differ across cultures, including the cultures of the political left and right.

In politics, when reason and emotion collide, emotion invariably wins. In this landmark book, scientist and psychologist Drew Westen shows how electorates vote not with their heads but with their hearts, and how the marketplace that matters most is the marketplace of emotion - filled with values, images, analogies, moral sentiments, and moving oratory.

Smedley Butler was the most celebrated warfighter of his time. Best-selling books were written about him. Hollywood adored him. Wherever the flag went, “The Fighting Quaker” went - serving in nearly every major overseas conflict from the Spanish War of 1898 until the eve of World War II.

This is the authoritative, “deeply reported” (The Wall Street Journal) account of an eighteen-month crisis in American democracy that will be seared into the country’s political memory for decades to come. With stunning, in-the-room detail, New York Times reporters Jonathan Martin and Alexander Burns show how both our political parties confronted a series of national traumas, including the coronavirus pandemic, the January 6 attack on the Capitol, and the political brinksmanship of President Biden’s first year in the White House.

A bold call to reexamine how our government operates—and sometimes fails to—from President Obama’s former deputy chief technology officer and the founder of Code for America.

This pioneering account sets out to understand the structure of the human brain - the place where mind meets matter. Until recently, the left hemisphere of our brain has been seen as the "rational" side, the superior partner to the right. But is this distinction true? Drawing on a vast body of experimental research, Iain McGilchrist argues while our left brain makes for a wonderful servant, it is a very poor master.

A good book may have the power to change the way we see the world, but a great book actually becomes part of our daily consciousness, pervading our thinking to the point that we take it for granted, and we forget how provocative and challenging its ideas once were - and still are. The Structure of Scientific Revolutions is that kind of book.

A manifesto for deep and radical change, Creating Freedom explores the limits placed on freedom by human nature and society. It explodes myths, calling for a profound transformation in the way we think about democracy, equality, and our own identities.

When Moral Politics was first published two decades ago, it redefined how Americans think and talk about politics through the lens of cognitive political psychology. Today, George Lakoff's classic text has become all the more relevant, as liberals and conservatives have come to hold even more vigorously opposed views of the world, with the underlying assumptions of their respective worldviews at the level of basic morality.

A pathbreaking neuroscientist reveals how our social instincts turn Me into Us, but turn Us against Them - and what we can do about it. The great dilemma of our shrinking world is simple: never before have those we disagree with been so present in our lives. The more globalization dissolves national borders, the more clearly we see that human beings are deeply divided on moral lines - about everything from tax codes to sexual practices to energy consumption - and that, when we really disagree, our emotions turn positively tribal.

Starting at the turn of the last century, this book lays out systematically how Americans have lost control of our government, of our civil society, of our schools, of our companies, and in many cases, even our families.

The Mind of the Market will change the way we think about the economics of everyday life. Drawing on research from neuroeconomics, Michael Shermer explores what brain scans reveal about bargaining, snap purchases, and how trust is established in business. Utilizing experiments in behavioral economics, Shermer shows why people hang on to losing stocks and failing companies, why business negotiations often disintegrate into emotional tit-for-tat disputes, and why money does not make us happy.

In the years between her first public lecture in 1961 and her last in 1981, Ayn Rand spoke and wrote about topics as different as education, medicine, Vietnam, and the death of Marilyn Monroe. In The Voice of Reason, these pieces are gathered together in book form for the first time. Written in the last decades of Rand's life, they reflect a life lived on principle, a probing mind, and a passionate intensity. With them are five essays by Leonard Peikoff, Rand's longtime associate and literary executor.

According to Air America radio host Thom Hartmann, the apologists of the Right have become masters of the subtle and largely subconscious aspects of political communication. It's not an escalation in Iraq, it's a surge; it's not the inheritance tax, it's the death tax; it's not drilling for oil, it's exploring for energy.

Conservatives didn't intuit the path to persuasive messaging; they learned these techniques.

In The Blank Slate, Steven Pinker, one of the world's leading experts on language and the mind, explores the idea of human nature and its moral, emotional, and political colorings. With characteristic wit, lucidity, and insight, Pinker argues that the dogma that the mind has no innate traits, denies our common humanity and our individual preferences, replaces objective analyses of social problems with feel-good slogans, and distorts our understanding of politics, violence, parenting, and the arts.

The foundations of capitalism are being battered by a flood of altruism, which is the cause of the modern world's collapse. This was the view of Ayn Rand, a view so radically opposed to prevailing attitudes that it constituted a major philosophic revolution. In this series of essays, she presented her stand on the persecution of big business, the causes of war, the default of conservatism, and the evils of altruism.

Faced with the ceaseless stream of news about war, crime, and terrorism, one could easily think we live in the most violent age ever seen. Yet as New York Times bestselling author Steven Pinker shows in this startling and engaging new work, just the opposite is true: violence has been diminishing for millennia and we may be living in the most peaceful time in our species's existence.

For the past 30 years, David Mamet has been a controversial and defining force in theater and film, championing the most cherished liberal values along the way. In some of the great movies and plays of our time, his characters have explored the ethics of the business world, embodied the struggles of the oppressed, and faced the flaws of the capitalist system. But in recent years Mamet has had a change of heart.

We all make bad decisions. It's part of being human. The resulting mistakes can be valuable, the story goes, because we learn from them. But do we? Historian Zachary Shore says no, not always, and he has a long list of examples to prove his point.

According to Goldberg, if the greatest trick the Devil ever pulled was convincing the world he didn’t exist, the greatest trick liberals ever pulled was convincing themselves they’re not ideological. Today “objective” journalists and academics and “moderate” politicians peddle some of the most radical arguments by hiding them in homespun aphorisms.

Natural resources empower the world's most coercive men. Autocrats like Putin and the Saudis spend oil money on weapons and repression. ISIS and Congo's militias spend resource money on atrocities and ammunition. For decades resource-fueled authoritarians and extremists have forced endless crises on the West - and the ultimate source of their resource money is us, paying at the gas station and the mall.

In The Science of Good and Evil, psychologist and science historian Michael Shermer explores how humans evolved from social primates into moral primates, how and why morality motivates the human animal, and how the foundation of moral principles can be built upon empirical evidence. Along the way he explains the implications of scientific findings for fate and free will, the existence of pure good and pure evil, and the development of early moral sentiments among the first humans.

Completely revised and updated to tackle today’s issues, the 10th Anniversary Edition not only explains what framing is and how it works but also reveals why, after a brief stint of winning the framing wars in the 2008 elections, the Democrats have gone back to losing them, and what can be done about it. In this powerful new volume, George Lakoff delves into the issues that will dominate the midterm elections in 2014, the coming presidential elections, and beyond.

When Moral Politics was first published two decades ago, it redefined how Americans think and talk about politics through the lens of cognitive political psychology. Today, George Lakoff's classic text has become all the more relevant, as liberals and conservatives have come to hold even more vigorously opposed views of the world, with the underlying assumptions of their respective worldviews at the level of basic morality.

Engaged citizens can regain their power. Our government can function honestly. In this critical time for our country, Lakoff argues that it is possible for progressives to reclaim freedom and communicate effectively about its real meaning.

This New York Times best seller is the authoritative guide to comprehending what happened in the 2004 elections and understanding how progressive thinkers can wrest control of America's political dialogue away from the conservatives who have it now.

The key to success in life and business is to become a master at Conversational Intelligence. It's not about how smart you are, but how open you are to learn new and effective powerful conversational rituals that prime the brain for trust, partnership, and mutual success. Conversational Intelligence translates the wealth of new insights coming out of neuroscience from across the globe, and brings the science down to earth so people can understand and apply it in their everyday lives.