
How Minds Change
The Surprising Science of Belief, Opinion, and Persuasion
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Narrated by:
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David McRaney
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By:
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David McRaney
About this listen
A powerful, compassionate investigation of why it’s so hard to change your mind—and the transformative effects that follow when you do—by the internationally bestselling author of You Are Not So Smart
"A riveting read on the art and science of persuasion . . . In a time when too many minds seem closed, this is a masterful analysis of what it takes to open them." —Adam Grant, #1 New York Times bestselling author of Think Again and host of the podcast WorkLife
PORCHLIGHT BOOK AWARD WINNER
What made a prominent conspiracy-theorist YouTuber finally see that 9/11 was not a hoax? Can you finally have a productive conversation about politics with your uncle at the next family gathering? How does an ordinary person find the courage to leave a cult? Can widespread social change only take place when a generation dies out?
Inspired by curiosity and underpinned by diligent research, How Minds Change is an expansive, big-hearted journalistic narrative for our divided times, told with David McRaney’s trademark humor, compassion, and scientific inquiry. In engaging chapters built around eye-opening interviews and anecdotes—featuring psychologists and neuroscientists, and also former cult members, conspiracy theorists, and political activists—McRaney shows why illusions like The Dress captivate (and break) the internet; how conversational techniques can crack hardened attitudes; and what miracles are possible when we show up with open minds and a better understanding of how the human brain works.
Reaching surprising and thought-provoking conclusions, How Minds Change demonstrates that the ability to uncover our own motives and beliefs—and understand those of others—may be the greatest persuasive tool of all.
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Critic reviews
"A combination of compelling overview and practical strategy . . . Convincing advice regarding a timely issue.”—Kirkus Reviews
“McRaney makes a convincing case . . . and backs it up with what science has to say about ‘replac[ing] old ignorance with new wisdom.’ The result is an eye-opening survey filled with heart.”—Publishers Weekly
“How Minds Change explores why some world views seem so stubbornly immune to reason . . . Hence McRaney’s ‘softly softly’ approach, inspired by conversational techniques such as ‘street epistemology’ and ‘deep canvassing,’ which sometimes trigger remarkable conversations . . . a world champion debater cannot change your mind; only you can do that.”—Financial Times
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Performance
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Story
To succeed in a fast-changing world, individuals and companies know they must create a culture of growth, where experimentation and feedback are encouraged, and learning is integrated into the everyday. Yet we often get stuck in a well-worn pattern of habits that don’t move us forward. Why? Because many of us get trapped in the Performance Paradox: the counterintuitive phenomenon that if we focus only on performing, our performance suffers. How can we give ourselves the space to experiment and grow while also delivering high-level results?
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Great book
- By Andres Felipe Giraldo Buritica on 06-16-24
By: Eduardo Briceño
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Emotional
- How Feelings Shape Our Thinking
- By: Leonard Mlodinow
- Narrated by: Dan John Miller
- Length: 7 hrs and 54 mins
- Unabridged
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Overall
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Performance
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Story
You make hundreds of decisions every day, from what to eat for breakfast to how you should invest, and not one of them could be made without the essential component of emotion. It has long been held that thinking and feeling are separate and opposing forces in our behavior. But as Leonard Mlodinow, the best-selling author of Subliminal, tells us, extraordinary advances in psychology and neuroscience have proven that emotions are as critical to our well-being as is rational thinking.
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Widely misleading
- By Kevin Richardson on 01-30-22
By: Leonard Mlodinow
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Words Can Change Your Brain
- 12 Conversation Strategies to Build Trust, Resolve Conflict, and Increase Intimacy
- By: Andrew Newberg M.D., Mark Robert Waldman
- Narrated by: Mark Robert Waldman
- Length: 7 hrs and 20 mins
- Unabridged
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Overall
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Performance
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Story
In our default state, our brains constantly get in the way of effective communication. They are lazy, angry, immature, and distracted. They can make a difficult conversation impossible. But Andrew Newberg, M.D., and Mark Waldman have discovered a powerful strategy called Compassionate Communication that allows two brains to work together as one.
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the exercises
- By G Powers on 08-27-24
By: Andrew Newberg M.D., and others
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Listen Like You Mean It
- Reclaiming the Lost Art of True Connection
- By: Ximena Vengoechea
- Narrated by: Ximena Vengoechea
- Length: 7 hrs and 57 mins
- Unabridged
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Overall
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Performance
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Story
For many of us, listening is simply something we do on autopilot. We hear just enough of what others say to get our work done, maintain friendships, and be polite with our neighbors. But we miss crucial opportunities to go deeper - to give and receive honest feedback, to make connections that will endure for the long haul, and to discover who people truly are at their core. Fortunately, listening can be improved - and Ximena Vengoechea can show you how.
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Isolating Introvert
- By Konie on 04-09-22
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Authentic Gravitas
- Who Stands Out and Why
- By: Rebecca Newton Ph.D.
- Narrated by: Rebecca Newton Ph.D.
- Length: 8 hrs and 39 mins
- Unabridged
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Overall
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Performance
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Story
Organizational psychologist and executive coach Rebecca Newton has found that even her most successful clients still want more of one quality: gravitas. They want their words to carry weight, to have a positive, lasting impact on those around them. Gravitas can seem like an elusive, intangible quality, but it isn't about adopting the style of another or being someone you're not. Newton draws on extensive research and experience coaching business leaders to show what underpins authentic gravitas and how anyone can develop it.
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Very useful
- By Vedrana Grbic on 03-29-24
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Real Influence
- Persuade Without Pushing and Gain Without Giving In
- By: Dr. John Ullmen, Mark Goulston MD
- Narrated by: Arthur Morey
- Length: 7 hrs and 28 mins
- Unabridged
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Overall
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Performance
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Story
Authentic influence is about more than creating a strong initial connection - it's about sustaining professional relationships long after an agreement has been reached. Based on their commitment to listening, genuine engagement, and the pursuit of win-win outcomes, authors Mark Goulston and John Ullmen share a new method that business leaders can use to examine priorities, learn about the needs of key players, earn others' attention, motivate others to hear more, and add value with question and actions.
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great teaching points
- By L. Counts on 08-28-20
By: Dr. John Ullmen, and others
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The Memory Code
- The 10-Minute Solution for Healing Your Life Through Memory Engineering
- By: Alexander Loyd
- Narrated by: Oliver Wyman
- Length: 9 hrs and 16 mins
- Unabridged
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Overall
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Performance
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Story
We have all had negative experiences in our lives, the memories of which can cause shame, embarrassment, fear, trauma, and worse. Those memories often prevent us from reaching our goals, whether they be related to weight, career, relationships, or success in other areas. But international best-selling author Alexander Loyd has developed a set of techniques that enable users to change the stories they tell about themselves to become healthier, happier, and more successful.
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Confused
- By Mary Beth Brennan on 01-17-20
By: Alexander Loyd
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How Am I Doing?
- 40 Conversations to Have with Yourself (A Guide to Self-Care, Healing, Purpose, and Intention)
- By: Dr. Corey Yeager, Cade Cunningham - foreword
- Narrated by: Corey Yeager, Cade Cunningham
- Length: 4 hrs and 11 mins
- Unabridged
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Overall
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Performance
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Story
Life is hard. But it gets a whole lot easier when you start to talk it out. In How Am I Doing?, you're invited into a series of conversations with yourself to improve your mental health and reconnect with who you want to be. Dr. Corey Yeager, psychotherapist for the NBA’s Detroit Pistons and most recently featured on Oprah and Prince Harry's The Me You Can't See on Apple TV+, offers you 40 questions to help you raise awareness of your thoughts and emotions and reconnect with who you want to be.
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Great book!
- By Wink on 11-13-22
By: Dr. Corey Yeager, and others
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Big Potential
- How Transforming the Pursuit of Success Raises Our Achievement, Happiness, and Well-Being
- By: Shawn Achor
- Narrated by: Shawn Achor
- Length: 6 hrs and 35 mins
- Unabridged
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Overall
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Performance
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Story
In a world that thrives on competition and individual achievement, we’re measuring and pursuing potential incorrectly. Pursuing success in isolation—pushing others away as we push ourselves too hard—not only limits our potential but makes us more stressed and disconnected than ever.
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Hypocritical self-serving diatribe
- By egarc024 on 12-10-19
By: Shawn Achor
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Doesn't Hurt to Ask
- Using the Power of Questions to Communicate, Connect, and Persuade
- By: Trey Gowdy
- Narrated by: Trey Gowdy
- Length: 8 hrs and 52 mins
- Unabridged
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Overall
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Performance
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Story
You do not need to be in a courtroom to advocate for others. You do not need to be in Congress to champion a cause. From the boardroom to the kitchen table, opportunities to make your case abound, and Doesn't Hurt to Ask shows you how to seize them. By blending gripping case studies from nearly two decades in a courtroom and four terms in national politics with personal stories and practical advice, Trey Gowdy walks you through the tools and the mindset needed to effectively communicate your message.
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Using questions to persuade!
- By Wayne on 08-19-20
By: Trey Gowdy
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The Brain
- The Story of You
- By: David Eagleman
- Narrated by: David Eagleman
- Length: 5 hrs and 36 mins
- Unabridged
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Overall
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Performance
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Story
Locked in the silence and darkness of your skull, your brain fashions the rich narratives of your reality and your identity. Join renowned neuroscientist David Eagleman for a journey into the questions at the mysterious heart of our existence. What is reality? Who are “you”? How do you make decisions? Why does your brain need other people? How is technology poised to change what it means to be human?
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Awe-inspiring book, but not Eagleman's best
- By Neuron on 10-14-15
By: David Eagleman
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Start with Your People
- The Daily Decision That Changes Everything
- By: Brian Dixon, Ruth Soukup - foreword
- Narrated by: Lauren Berst - foreword, Brian Dixon
- Length: 6 hrs and 38 mins
- Unabridged
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Overall
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Performance
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Story
It can be easy to become task-oriented, focusing on the goals ahead of us and checking off our to-do lists rather than focusing on the people in our lives. Entrepreneur and business coach Brian Dixon set out to discover the secret to living a life that matters and finding work you love. In Start with Your People, Brian shares principles, tips, and personal stories to help you maximize the most important resource to succeed in both life and calling: relationships. Join Brian on a journey to discover the people-first mindset that changes everything.
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Read this book!
- By Bradley on 10-11-19
By: Brian Dixon, and others
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Stories That Stick
- How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
- By: Kindra Hall
- Narrated by: Kindra Hall
- Length: 7 hrs and 15 mins
- Unabridged
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Overall
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Performance
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Story
Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies. Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business.
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Good but not enough instruction
- By jeremy on 01-06-20
By: Kindra Hall
Worth a second listen
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Excellent
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Minds Change
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His podcast is easily in my top 3, and I listen to a lot of podcasts! So glad he read his own book!
The subject, how minds change - including and especially our own - is among the most important topics of our time. Vital as it is to our personal well-being, our relationships and the health of our democracy!
He begins, appropriately, by discussing how our minds are made up in the first place. The journey from there is humbling, fascinating, and enlightening.
Vital subject, 1 of the best science communicators
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Even better than anticipated!
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Excellent book.
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Extremely Enlightening
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I am certainly not in the mood to change someone else’s mind, but by reading this, it makes me realize how I likely come to the conclusions I do. Shedding light on this gives me the greater potential for wisdom.
Outstanding information and well presented
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get You are Not so Smart instead
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This book is by far the best and most enlightening as of yet! It is well worth listening to and reading again and again.
A must read
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