The Story of Lululemon: Little Black Stretchy Pants
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Narrated by:
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Chip Wilson
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By:
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Chip Wilson
About this listen
The unauthorized story of Lululemon.
This is a book about ordinary people who took an opportunity to be creative, to be innovative, and to maximize their potential.
Chip Wilson’s part in this story comes from the learning of thousands of mistakes. He set the culture, business model, quality platform, and people development program and then got out of the way. Lululemon’s exponential growth, culture, and brand strength have few peers, and it is because of those employees who choose to be great.
This book is also about missed opportunity - five years of missed opportunity. Chip was playing to win while the directors of the company he founded were playing not to lose.
©2018 Time Is Tight Communications Ltd (P)2018 Time Is Tight Communications LtdListeners also enjoyed...
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Story
Joe Coulombe founded what would become Trader Joe’s in the late 1960s and helped shape it into the beloved, quirky food chain it is today. Realizing early on that he could not compete and win by playing the same game his bigger competitors were playing, he decided to build a store for educated people of somewhat modest means. In this way, Joe laid down a blueprint for other business owners to follow to build their own unique shopping experience that customers love, and a work environment that employees love being a part of.
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Many mispronunciations
- By Maria Francesca on 06-26-21
By: Joe Coulombe, and others
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The Whole Story
- Adventures in Love, Life, and Capitalism
- By: John Mackey
- Narrated by: Adam Barr, John Mackey
- Length: 14 hrs and 30 mins
- Unabridged
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Performance
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Story
Whole Foods Market's cofounder and CEO for forty-four years, John Mackey offers an intimate and provocative account of the rise of this iconic company and the personal and spiritual journey that inspired its remarkable impact.
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Uplifting, inspiring, and educational.
- By Court Rye on 10-27-24
By: John Mackey
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Authentic
- A Memoir by the Founder of Vans
- By: Paul Van Doren
- Narrated by: Tony Alva
- Length: 8 hrs and 22 mins
- Unabridged
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Story
Paul Van Doren is the founder of Vans - the shoe company beloved by skateboarders, creatives, and fans everywhere for its laid-back, colorful SoCal vibe, and famous for its people-oriented company culture. How did Van Doren establish a family shoe business that evolved into a globally recognized brand with annual revenue of more than four billion dollars? A blue-collar kid with no higher education and zero retail experience, Van Doren leveraged a knack for numbers, a genius for efficiency, and the know-how to make a great canvas tennis shoe into an all-American success story.
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Van Doren
- By Phillip V. on 05-18-21
By: Paul Van Doren
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The LEGO Story
- How a Little Toy Sparked the World’s Imagination
- By: Jens Andersen
- Narrated by: Peter Cross
- Length: 11 hrs and 50 mins
- Unabridged
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Overall
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Performance
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Story
It’s estimated that each year between eighty and ninety million children around the globe are given a box of LEGO, while up to ten million adults buy sets for themselves. Yet LEGO is much more than a dizzying number of plastic bricks that can be put together and combined in countless ways. LEGO is also a vision of the significance of what play can mean for humanity.
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Great book! Don't miss this
- By hgpilot - MM on 04-27-23
By: Jens Andersen
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Pour Your Heart into It
- How Starbucks Built a Company One Cup at a Time
- By: Howard Schultz, Dori Jones Yang
- Narrated by: Eric Conger
- Length: 2 hrs and 55 mins
- Abridged
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Overall
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Performance
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Story
The success of Starbucks is one of the most remarkable business stories in decades. Since 1987, the coffee merchant has grown from a single retail store on Seattle's waterfront to a company with more than 1,000 stores nationwide and a new one opening somewhere every business day. According to Fortune magazine, Starbucks "has changed everything...from our tastes to our language to the face of Main Street."
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wish it wasn't
- By Melissa on 12-27-08
By: Howard Schultz, and others
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Invention
- A Life of Learning Through Failure
- By: James Dyson
- Narrated by: James Dyson
- Length: 11 hrs and 33 mins
- Unabridged
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Overall
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Performance
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Story
Famously, over a four-year period, James Dyson made 5,127 prototypes of the cyclonic vacuum cleaner that would transform the way houses are cleaned around the world. In devoting all his resources to iteratively developing the technology, he risked it all, but out of many failures and setbacks came hard-fought success. In Invention: A Life, Dyson reveals how he came to set up his own company and led it to become one of the most inventive technology companies in the world. It is a compelling and dramatic tale, with many obstacles overcome.
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Inspiring
- By Shogun on 09-25-21
By: James Dyson
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Becoming Trader Joe
- How I Did Business My Way and Still Beat the Big Guys
- By: Joe Coulombe, Patty Civalleri - contributor
- Narrated by: Mark Smeby
- Length: 7 hrs and 33 mins
- Unabridged
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Overall
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Performance
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Story
Joe Coulombe founded what would become Trader Joe’s in the late 1960s and helped shape it into the beloved, quirky food chain it is today. Realizing early on that he could not compete and win by playing the same game his bigger competitors were playing, he decided to build a store for educated people of somewhat modest means. In this way, Joe laid down a blueprint for other business owners to follow to build their own unique shopping experience that customers love, and a work environment that employees love being a part of.
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-
Many mispronunciations
- By Maria Francesca on 06-26-21
By: Joe Coulombe, and others
-
The Whole Story
- Adventures in Love, Life, and Capitalism
- By: John Mackey
- Narrated by: Adam Barr, John Mackey
- Length: 14 hrs and 30 mins
- Unabridged
-
Overall
-
Performance
-
Story
Whole Foods Market's cofounder and CEO for forty-four years, John Mackey offers an intimate and provocative account of the rise of this iconic company and the personal and spiritual journey that inspired its remarkable impact.
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Uplifting, inspiring, and educational.
- By Court Rye on 10-27-24
By: John Mackey
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Authentic
- A Memoir by the Founder of Vans
- By: Paul Van Doren
- Narrated by: Tony Alva
- Length: 8 hrs and 22 mins
- Unabridged
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Overall
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Performance
-
Story
Paul Van Doren is the founder of Vans - the shoe company beloved by skateboarders, creatives, and fans everywhere for its laid-back, colorful SoCal vibe, and famous for its people-oriented company culture. How did Van Doren establish a family shoe business that evolved into a globally recognized brand with annual revenue of more than four billion dollars? A blue-collar kid with no higher education and zero retail experience, Van Doren leveraged a knack for numbers, a genius for efficiency, and the know-how to make a great canvas tennis shoe into an all-American success story.
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Van Doren
- By Phillip V. on 05-18-21
By: Paul Van Doren
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The LEGO Story
- How a Little Toy Sparked the World’s Imagination
- By: Jens Andersen
- Narrated by: Peter Cross
- Length: 11 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
It’s estimated that each year between eighty and ninety million children around the globe are given a box of LEGO, while up to ten million adults buy sets for themselves. Yet LEGO is much more than a dizzying number of plastic bricks that can be put together and combined in countless ways. LEGO is also a vision of the significance of what play can mean for humanity.
-
-
Great book! Don't miss this
- By hgpilot - MM on 04-27-23
By: Jens Andersen
-
Pour Your Heart into It
- How Starbucks Built a Company One Cup at a Time
- By: Howard Schultz, Dori Jones Yang
- Narrated by: Eric Conger
- Length: 2 hrs and 55 mins
- Abridged
-
Overall
-
Performance
-
Story
The success of Starbucks is one of the most remarkable business stories in decades. Since 1987, the coffee merchant has grown from a single retail store on Seattle's waterfront to a company with more than 1,000 stores nationwide and a new one opening somewhere every business day. According to Fortune magazine, Starbucks "has changed everything...from our tastes to our language to the face of Main Street."
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wish it wasn't
- By Melissa on 12-27-08
By: Howard Schultz, and others
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Covert Cows and Chick-fil-A
- How Faith, Cows, and Chicken Built an Iconic Brand
- By: Steve Robinson
- Narrated by: Milton Bagby
- Length: 7 hrs and 21 mins
- Unabridged
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Overall
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Story
During his 34-year tenure at Chick-fil-A, Steve Robinson was integrally involved in the company’s growth - from 184 stores and $100 million in annual sales in 1981 to over 2,100 stores and over $6.8 billion in annual sales in 2015 - and was a firsthand witness to its evolution as an indelible global brand. In Covert Cows and Chick-fil-A, Robinson shares behind-the-scenes accounts of key moments.
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Like an encyclopedia being read
- By Dave on 11-29-19
By: Steve Robinson
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Made from Scratch
- The Legendary Success Story of Texas Roadhouse
- By: Kent Taylor
- Narrated by: George Newbern
- Length: 8 hrs and 32 mins
- Unabridged
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Story
In Made from Scratch, the late business maverick Kent Taylor tells the legendary story of Texas Roadhouse and in the process reveals its recipe for success: embracing unorthodox business practices. Because isn’t it a little unusual for a company to do almost no advertising? Is it wild to give away free peanuts and rolls and keep prices low, even as costs rise, or to keep the menu basically the same since it opened? Does it fly in the face of reason to prohibit coats and ties at headquarters and to have a CEO who dressed like he was part of the landscaping crew?
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rock on
- By Eric Bourgeois on 09-16-21
By: Kent Taylor
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Never Enough
- From Barista to Billionaire
- By: Andrew Wilkinson
- Narrated by: Luke Daniels
- Length: 8 hrs and 45 mins
- Unabridged
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Once a barista in a small cafe making $6.50 an hour, Andrew Wilkinson built a business valued at over a billion dollars by the time he was 36—and yet, his path to success was anything but a straight line. In Never Enough, Wilkinson pulls back the curtain on the lives of the ultra-rich, sharing insights into building a successful business that has been called a “Berkshire Hathaway, but for internet companies,” and a surprising first-person account of what it's actually like to become a billionaire.
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Paying it forward and backward
- By Robert ONeill on 07-28-24
By: Andrew Wilkinson
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The Ins-N-Outs of In-N-Out Burger
- The Inside Story of California's First Drive-Through and How It Became a Beloved Cultural Icon
- By: Lynsi Snyder
- Narrated by: Amanda Sanfilippo, Lynsi Snyder, Tim Tremaine, and others
- Length: 6 hrs and 52 mins
- Unabridged
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Story
When Lynsi Snyder’s grandparents founded In-N-Out Burger in 1948, they built it with a passion for quality and service that Lynsi embraced at a young age. After starting as a store associate at age seventeen, she then worked in other departments, gaining firsthand experience with almost every aspect of the family business until she became president in 2010. She has led the company through explosive growth—today, there are three-hundred-ninety-two stores and counting—and is deeply committed to the well-being of the In-N-Out Burger family.
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Great story about dedication and perseverance
- By Anthony Fasulo on 10-20-23
By: Lynsi Snyder
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Onward
- How Starbucks Fought for Its Life Without Losing Its Soul
- By: Howard Schultz, Joanne Gordon
- Narrated by: Stephen Bowlby
- Length: 12 hrs and 39 mins
- Unabridged
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Story
In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as CEO, eight years after he stepped down from daily oversight of the company to become chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul.
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Interesting, but a bit annoying
- By Carla on 06-13-11
By: Howard Schultz, and others
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Four Seasons
- The Story of a Business Philosophy
- By: Isadore Sharp
- Narrated by: Jeff Semple
- Length: 8 hrs and 13 mins
- Unabridged
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Story
How did a child of immigrants, starting with no background in the hotel business, create the world's most admired and successful hotel brand? And how has Four Seasons grown so dramatically, over nearly half a century, without losing its focus on exceptional quality and unparalleled service? Isadore Sharp answers these questions in his inspiring memoir. He started out in Toronto, the son of a modest builder from Poland, but ambition and fate rapidly took him beyond his father's three-man construction business.
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Great story and an pleasant listen
- By Cj Pichinevskiy on 11-28-24
By: Isadore Sharp
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In-N-Out Burger
- A Behind-the-Counter Look at the Fast-Food Chain That Breaks All the Rules
- By: Stacy Perman
- Narrated by: Loren Lester
- Length: 10 hrs and 13 mins
- Unabridged
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It's the untold story of the renegade burger chain that evokes a passionate following unlike any other. In fast-food corporate America, In-N-Out Burger stands apart. Begun in a tiny shack in the shadow of World War II, this family-owned chain has steadfastly refused to franchise or be sold. It is a testament to old-fashioned values and reminiscent of a simpler time when people, loyalty, and a freshly made, juicy hamburger meant something.
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Flowery Promo Piece
- By Melissa on 02-22-10
By: Stacy Perman
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From the Ground Up
- A Journey to Reimagine the Promise of America
- By: Howard Schultz
- Narrated by: Howard Schultz
- Length: 12 hrs and 49 mins
- Unabridged
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From the best-selling author and former Starbucks CEO, here is a story that is part dramatic memoir, part blueprint of the new responsibilities that leaders and citizens share in America today. The book weaves two parallel narratives to show how experiences from Howard Schultz’s troubled childhood - some of which he has never before disclosed - propelled him out of the housing projects and fueled his efforts to build a global brand and redefine the role of a company in society. Ultimately, Schultz reveals the potential we all have to transform communities and uplift lives.
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Please Run
- By Foxmulder on 02-01-19
By: Howard Schultz
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Empire Builder
- The Road to a Billion
- By: Adam Coffey
- Narrated by: Ron Butler
- Length: 4 hrs and 7 mins
- Unabridged
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Performance
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Story
You’ve got big dreams for your business, but the odds are not in your favor. You’re struggling to scale. Sometimes, it’s hard to stay profitable. You know you need expert advice to grow. CEO coach and executive thought leader Adam Coffey has been where you are. He, too, dared to dream of that elusive billion-dollar exit. Then he took his companies to triple digit growth.
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For high-schoolers
- By Martin Lambooy on 12-13-24
By: Adam Coffey
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Grinding It Out
- The Making of McDonald's
- By: Ray Kroc, Robert Anderson
- Narrated by: Stephen Bel Davies
- Length: 6 hrs and 58 mins
- Unabridged
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Story
Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 years old when he opened his first franchise.
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great book annoying narration
- By Brandon on 12-20-18
By: Ray Kroc, and others
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Around the Corner to Around the World
- A Dozen Lessons I Learned Running Dunkin Donuts
- By: Robert Rosenberg
- Narrated by: Wayne Campbell, Robert Rosenberg
- Length: 8 hrs and 14 mins
- Unabridged
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Overall
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Performance
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Story
Robert Rosenberg took over as CEO of Dunkin’ Donuts in 1963, 13 years after the first restaurant was founded by his father William. In his remarkable 35-year run, he grew the company from $10 million in sales to over $2 billion with more than 3,000 outlets. Through his tenure, Robert learned important lessons on running and scaling a family business. Rosenberg shares his insider perspective on all the dramatic highs and lows that are part of the Dunkin’ Donuts story to guide you to your own success story.
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Simple but good
- By Brian Sachetta on 01-25-21
By: Robert Rosenberg
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Shoe Dog
- A Memoir by the Creator of Nike
- By: Phil Knight
- Narrated by: Norbert Leo Butz, Phil Knight - introduction
- Length: 13 hrs and 21 mins
- Unabridged
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In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.
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Just read it. (or listen, whatever)
- By Dan D on 07-07-16
By: Phil Knight
What listeners say about The Story of Lululemon: Little Black Stretchy Pants
Highly rated for:
Reviews - Please select the tabs below to change the source of reviews.
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- Overland Projects
- 01-19-20
Real life real story.
Such an amazing and honest story. Might be one that I come back to many times
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- Anonymous User
- 01-14-23
Loved the journey of an amazing founder!
Building a great company is always hard. We, the founders, need to be super cautious about all the bureaucracy that professional management brings!
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- Amazon Customer
- 08-12-20
Don't judge a book by its cover
Not a lululemon enthusiast, but enjoyed chip's story and business advice. Especially the last part.
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- Anonymous User
- 03-09-21
Most Genuine Founder
Chip Wilson is a Visionary he has always been ahead of his time. Amazing book highly recommended just like this Brand.
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- Strong
- 02-04-20
Very engaging
This was a great book to listen to for many reasons. Very relatable to my life, and now being an educator at lulu myself, I am able to understand the foundation of how this amazing company became who it is. Chip is very honest and upfront. It is hard to find people who are ok with telling the past knowing it wasn't perfect.
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- Stephen Watler
- 07-22-22
Great book on starting a business
Really enjoyed this book. Not only a great history on lululemon but also interesting insight into starting a business and issues to consider when appointing a board and taking on private funding.
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- Anonymous User
- 01-17-24
One of the best business books
I love that the founder himself narrate the book. Anyone interested in business should pick up this title.
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- Ahmed Hassan
- 10-26-24
Great Great Great (the Detail is mesmerizing)
Imagine sitting with a billionaire and asking him any questions you want. Well, he answered all of them. What a great story from the ground up. I wish I could get amnesia so I could reread this book(kidding…maybe not)!
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- Braden
- 10-22-18
A unique perspective.
Very cool story that reminded me of Shoe Dog with more cultural lessons. Very cool that it was also narrated by Chip and his family!
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4 people found this helpful
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- Jon DeMott
- 09-02-20
Enjoyed it from start to finish!
Truly amazing story of a legendary brand. I have never purchased any item but really enjoyed every minute of this story. A must for any entrepreneur.
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