Direct Marketing

Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan delivers a short list of radically different, little-known, profit-proven direct mail strategies for any business. Strategies are illustrated by case history examples from an elite team of consultants - all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, and more, to use in "ordinary" businesses.

The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for any business.

This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.

This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.

Are you tired of the constant pain of not knowing where to start with affiliate marketing? Have you been grappling with the agitation of information overload, not knowing which strategies to implement or which tools to use? Are you in pain, struggling to make sense of the complex world of affiliate marketing, feeling like you're just spinning your wheels and getting nowhere? If you answered yes to any of these questions, then "The Ultimate Guide to Affiliate Marketing: Affiliate Marketing for the Beginner" is the solution you've been desperately seeking. This comprehensive guide is designed...

The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulates interest, and ultimately gets more orders for what they are selling.

Simply broadcasting a message to millions by social media accomplishes little for most businesses. Dan S. Kennedy and Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct-response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and "shares" as a return on your time.

This audiobook is expressively for entrepreneurs and business owners who wear many hats - those who can't resist piling more responsibility onto his own shoulders, who has more great ideas than time and resources to take advantage of them, who runs (not walks) through each day. Serial entrepreneur Dan S. Kennedy delivers a fresh take on the mantra "time is money" as he shows you how to drastically re-engineer your entire relationship with time and, if applied faithfully, achieve peak personal productivity and make lots and lots of money.

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.

Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.

In Selling Naked, Hubble Contacts cofounder and co-CEO Jesse Horwitz shows entrepreneurs and enterprise companies alike precisely how to conceive, launch, and grow an e-commerce brand by using paid marketing social media channels. Horwitz shows entrepreneurs how to test consumer interest before spending a dime by placing mock ads on Facebook and other social media. Using this method, Hubble Contacts got an astonishing 2,000 signups in four days, and as a result, raised $3.5 million in seed money.

Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.

It's not just about the number of followers but the quality. Because followers don't pay the bills, customers do Like Most People, We Started With Zero Followers, No Budget And I Just Used My iPhone (And The Free Instagram App) But very quickly I discovered some very specific strategies and techniques that we used to explode our account with new followers. It was crazy and exciting to see our tribe grow every single day. Unlike most of our other marketing efforts, it was seriously easy (and fun too). Our followers quickly signed up to our e-mail list, bought our products and as our ...

In order to understand marketing through networking with others better, it's important to study the best techniques and strategies to reach them, to touch their lives, or to close the sale. Direct selling is often used as a synonym for network marketing, and some of these techniques are used in a multilevel marketing structure, but not all. The secrets of convincing others of the validity and value of your product are included here, as well as the best ways to retain customers in the long run and make the best out of your side hustle or full time business.

Randy Gage revolutionized the Direct Selling profession with the best-selling phenomenon, How to Build a Multi-Level Money Machine, translated into more than 20 languages. Now, he's at it again with the long-waited sequel: Direct Selling Success. This all-new audiobook is the ultimate guide to creating success in the business. You'll learn everything from choosing the right company, finding the best candidates, and becoming a rock-star recruiter to advanced skills like making powerful presentations, becoming a leader, and creating a leadership factory on your team.

Systems Scale was written for direct selling leaders — field and corporate, and for many, it will completely change the way you think about leading and will show you how to create an organization that can grow quickly. If you want to grow, stop looking for great people and start providing your people with great systems. The perfect systems can make below-average people extraordinarily successful. Franchisers know that you can plug anyone into a great system, and they will succeed. Therefore, you can scale with great systems faster than you can scale with great people. Too many direct ...

How do I attract new clients and retain existing ones? This is the central question when marketing any product, service, or idea. This book helps you discover the 'hook' that makes what you are offering irresistible, the words that resonate, the stories that sell to your ideal customers over and over again so you can develop evergreen marketing collateral and stay top-of-mind with the passing parade of prospects and clients and keep increasing your profits.

The direct sales industry is going strong, with more participants now than any time in the past, yet with less face-to-face engagement. Businesses are operating online, people are shopping online, and more people are recruiting through platforms like social media. If you hope to be a direct sales success, now is the time to get up to speed on what that means today. This book shows you everything you need to know, and gives you the tools you need to put your ideas into action.

Unlock the Full Potential of Your Business with Email Marketing! In today's digital age, harnessing the power of email marketing can be the game-changer your business needs. "Email Marketing eBook - Click, Convert, profit: Mastering the Art of Email Campaigns" is your ultimate guide to transforming your email campaigns into powerful marketing tools that drive engagement, conversions, and growth. This comprehensive book delves into the art and science of email marketing optimization, offering proven strategies to fine-tune your campaigns for maximum impact. Whether you're a seasoned marketer...

The Ultimate Guide to Generate Leads and Listings for Real Estate Agents with a Proven System beyond Just Listed & Just Sold Postcards. Forget the old school methods of just sending out just listed & just sold mailers. With this book, you will learn how to generate leads and listings for your real estate business by using proven direct mail strategies that work! In these pages, you’ll discover a step-by-step system based on what works today, not yesterday. Get the real estate leads you need and get more listings by using proven mailer secrets that work without spending more money on run-...