460 Secrets of Advertising Experts Audiobook By Willard Pleuthuer cover art

460 Secrets of Advertising Experts

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460 Secrets of Advertising Experts

By: Willard Pleuthuer
Narrated by: Charles D. Hines
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About this listen

Key ideas on: copy, creative thinking, layout, media, marketing, merchandising, outdoor, packaging, production, retailing, research, and sales promotion. Plus a profile of successful work habits.

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