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Accounting for the Numberphobic

A Survival Guide for Small Business Owners

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Accounting for the Numberphobic

By: Dawn Fotopulos
Narrated by: Karen Saltus
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About this listen

As a small business owner, having knowledge of crucial numbers is the most important tool you can equip yourself with to survive today’s competitive marketplace. If you’re not a numbers person, Accounting for the Numberphobic is to the rescue!

Why do so many business owners dread looking at the numbers? Financial statements, ledgers, profit and loss reports--many avoid these and treat them like junk mail and phone solicitors. Nevertheless, it’s true--you’re not a numbers person. How can you learn to make sense out of all this Greek?

This easy-to-follow guide demystifies your company's financial dashboard: the Net Income Statement, Cash Flow Statement, and Balance Sheet. The book explains in plain English how each measurement reflects the overall health of your business--and impacts your decisions.

In Accounting for the Numberphobic, you will discover:

  • How your Net Income Statement is the key to growing your profits;
  • How to identify the break-even point that means your business is self-sustaining;
  • Real-world advice on measuring and increasing cash flow;
  • What the Balance Sheet reveals about your company's worth;
  • And much more!

Don’t leave your company’s finances entirely in the hands of a third-party accounting service or an employee who is only loyal to the highest paycheck. Knowing the numbers yourself isn’t just about seeing how your company is doing, it’s about knowing where it is going--and guiding it toward the highest profits possible.

©2014 Dawn Fotopulos (P)2020 AMACOM
Business Development & Entrepreneurship Small Business Business Inspiring
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as someone who struggles very hard to understand accounting and is running a small business, I found most of the content in this book extremely helpful. however, there were times when I was just lost. I think the author tries very hard and does a pretty good job but it's probably impossible to teach someone accounting in such a short span of time as just this one book. I guess it depends on your capacity to learn.

overall great but sometimes hard to follow

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Thank you for writing such a book. Love it seriously it speaks to all level of business owners

Great book

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Highly recommend this listen for entrepreneurs. I have been in business for 13 years and wish I read this book long ago. I immediately actioned several items from the book and feel empowered to continue growth. Thank you Dawn!

Super valuable and easy to action!

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