Chief Customer Officer 2.0
How to Build Your Customer-Driven Growth Engine
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Narrated by:
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Christine Marshall
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By:
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Jeanne Bliss
About this listen
A customer experience roadmap to transform your business and culture.
Chief Customer Officer 2.0 will give you a proven framework that has launched and advanced the customer experience transformation in businesses around the world. And it will take years off your learning curve.
Written by Jeanne Bliss, worldwide authority on customer experience, and preeminent thought leader on the role of the customer leadership executive, this book follows the five-competency model she uses to coach the C-Suite and chief customer officers.
Chief Customer Officer 2.0 will get you into action quickly with a united leadership team, and will shift your business intent to earning the right to growth by improving customers' lives. Bliss shares her tools for leading your business transformation. And she provides practical guidance on how embed the five competencies into how your company develops products, goes to market, enables and rewards people, and conducts annual planning.
Including over forty accounts of actions by customer leadership executives around the world, this is the book you have been waiting for that tells it like it is and gives you the framework to build your customer-driven growth engine.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2015 Jeanne Bliss (P)2023 Ascent AudioListeners also enjoyed...
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-
The Seven Pillars of Customer Success
- A Proven Framework to Drive Impactful Client Outcomes for Your Company
- By: Wayne McCulloch
- Narrated by: Nick Hardcastle
- Length: 8 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
Wayne McCulloch has more than 25 years of experience in the software industry — years spent in training, adoption, and customer experience, the building blocks for customer success. Now he’s sharing what he knows as a chief customer officer leading global success functions. In The Seven Pillars of Customer Success, Wayne provides an adaptable framework for building a strong customer success organization.
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WOW - Actionable Steps
- By livinglikelauren on 12-22-23
By: Wayne McCulloch
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The Customer Success Professional's Handbook
- How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth for Your Company
- By: Ashvin Vaidyanathan, Ruben Rabago
- Narrated by: Daniel Henning
- Length: 7 hrs and 22 mins
- Unabridged
-
Overall
-
Performance
-
Story
The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome.
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Great content!! Narrating sounds like a computer
- By Lydia on 06-01-22
By: Ashvin Vaidyanathan, and others
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The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- By: Paul J Henderson
- Narrated by: Paul Henderson
- Length: 4 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow, and may even decline. What makes them different? They have absolute clarity about what the customer considers success to be. And they’ve built their business around enabling that success.
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Valuable read for all Product Owners
- By Anonymous User on 11-07-23
By: Paul J Henderson
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The Customer Success Economy
- Why Every Aspect of Your Business Model Needs a Paradigm Shift
- By: Nick Mehta, Allison Pickens, Maria Martinez - foreword
- Narrated by: Chloe Cannon
- Length: 10 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
If leaders aren't integrating their digital offerings into a philosophy of customer success, they will be defeated in the next decade because technical excellence and other traditional competitive advantages are becoming too easy to imitate. The Customer Success Economy offers examples and specifics of how companies can transform. It addresses the pains of transforming organizational charts, leadership roles, responsibilities, and strategies so the whole company works together in total service to the customer.
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Outstanding
- By Amazon Customer on 08-12-21
By: Nick Mehta, and others
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The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- By: Matthew Dixon, Nick Toman, Rick DeLisi
- Narrated by: Matthew Dixon, Nick Toman, Rick DeLisi
- Length: 6 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty - with a new book that turns the conventional wisdom on its head. The idea that companies must delight customers by exceeding service expectations is so entrenched that managers rarely even question it. They devote untold time, energy, and resources to trying to dazzle people and inspire their undying loyalty.
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If you are a CXer, you have to read/listen to it
- By Shirley Campbell on 05-26-23
By: Matthew Dixon, and others
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Customer Success
- How Innovative Companies Are Reducing Churn and Growing Recurring Revenue
- By: Nick Mehta, Dan Steinman, Lincoln Murphy
- Narrated by: Tim Andres Pabon
- Length: 8 hrs and 25 mins
- Unabridged
-
Overall
-
Performance
-
Story
The subscription business model is hot - from software to music to movies to diet programs, investors and public markets want businesses that create recurring payments from unlimited customers. The old sales and marketing methods can handle attracting new customers for growth; however, only in the last five years has a discipline emerged that views growth in relation to retention, not just sales.
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Business to Company???
- By S. Wheelhouse on 12-07-18
By: Nick Mehta, and others
-
The Seven Pillars of Customer Success
- A Proven Framework to Drive Impactful Client Outcomes for Your Company
- By: Wayne McCulloch
- Narrated by: Nick Hardcastle
- Length: 8 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
Wayne McCulloch has more than 25 years of experience in the software industry — years spent in training, adoption, and customer experience, the building blocks for customer success. Now he’s sharing what he knows as a chief customer officer leading global success functions. In The Seven Pillars of Customer Success, Wayne provides an adaptable framework for building a strong customer success organization.
-
-
WOW - Actionable Steps
- By livinglikelauren on 12-22-23
By: Wayne McCulloch
-
The Customer Success Professional's Handbook
- How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth for Your Company
- By: Ashvin Vaidyanathan, Ruben Rabago
- Narrated by: Daniel Henning
- Length: 7 hrs and 22 mins
- Unabridged
-
Overall
-
Performance
-
Story
The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome.
-
-
Great content!! Narrating sounds like a computer
- By Lydia on 06-01-22
By: Ashvin Vaidyanathan, and others
-
The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- By: Paul J Henderson
- Narrated by: Paul Henderson
- Length: 4 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow, and may even decline. What makes them different? They have absolute clarity about what the customer considers success to be. And they’ve built their business around enabling that success.
-
-
Valuable read for all Product Owners
- By Anonymous User on 11-07-23
By: Paul J Henderson
-
The Customer Success Economy
- Why Every Aspect of Your Business Model Needs a Paradigm Shift
- By: Nick Mehta, Allison Pickens, Maria Martinez - foreword
- Narrated by: Chloe Cannon
- Length: 10 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
If leaders aren't integrating their digital offerings into a philosophy of customer success, they will be defeated in the next decade because technical excellence and other traditional competitive advantages are becoming too easy to imitate. The Customer Success Economy offers examples and specifics of how companies can transform. It addresses the pains of transforming organizational charts, leadership roles, responsibilities, and strategies so the whole company works together in total service to the customer.
-
-
Outstanding
- By Amazon Customer on 08-12-21
By: Nick Mehta, and others
-
The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- By: Matthew Dixon, Nick Toman, Rick DeLisi
- Narrated by: Matthew Dixon, Nick Toman, Rick DeLisi
- Length: 6 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty - with a new book that turns the conventional wisdom on its head. The idea that companies must delight customers by exceeding service expectations is so entrenched that managers rarely even question it. They devote untold time, energy, and resources to trying to dazzle people and inspire their undying loyalty.
-
-
If you are a CXer, you have to read/listen to it
- By Shirley Campbell on 05-26-23
By: Matthew Dixon, and others