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  • Lean Marketing

  • More Leads. More Profit. Less Marketing
  • By: Allan Dib
  • Narrated by: Troy Duran
  • Length: 8 hrs and 19 mins
  • 4.2 out of 5 stars (9 ratings)

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Lean Marketing

By: Allan Dib
Narrated by: Troy Duran
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Publisher's summary

Bigger Results with Less Marketing

You keep being told to do more marketing—more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There’s a better way.

The lean movement has transformed manufacturing and is now revolutionizing marketing. Small, medium, and large businesses are getting bigger and better results with less marketing.

In this audiobook, you’ll discover:

· Why many existing marketing techniques have stopped working and what to do instead.

· The exact tools and tactics you need to build a devastatingly effective marketing system.

· How to win with a simple, structured, and systemized approach rather than failing with random acts of marketing.

· How to pivot from bloated, ineffective, and wasteful marketing activities to ones that compel prospects to take action.

· How to create a strong product-market fit so that your target market intensely desires what you have to offer.

· How to do marketing you’ll be proud of that works without hype, scams, or pressure.

· How to build a strong brand that creates goodwill and attracts ideal customers.

Lean Marketing is a follow-up to the international bestselling phenomenon, The 1-Page Marketing Plan.

Stop trying to outshout the other guy. Stop blunt-force conventional marketing tactics that annoy, interrupt, and repel. Stop wasting time with theoretical claptrap that doesn’t work in the real world. Get immediate traction by implementing lean marketing.

©2024 Lean Marketing (P)2024 Lean Marketing

What listeners say about Lean Marketing

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    5 out of 5 stars

Optimize Your Marketing Plan

No fluff here. The author builds on his book The 1-Page Marketing Plan with an easy-to-follow, easy-to-digest guide to optimize your marketing and build your business in a way that's effective and smart. With so much noise from "experts" and "gurus" online and offline, it's hard to know who to follow. It's nice to find someone with the experience and expertise to back up his talk. His first book helped me level up my business by giving me a foundation to build on. I look forward to applying his tips from this book to see where it will take my business next.

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    5 out of 5 stars
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Yo the point, very good ideas

Excellent book for beginners and advanced people. This book has been great source of new ideas and reminder of old ones. Will listen to it multiple times. Recommended!

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1 person found this helpful

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The best marketing book

Packed with info on how to become a better and more efficient marketer in order to scale your business.

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Great Title & Goals - Didn't Deliver on Substance

It was entertaining - a lot of great analogies & metaphors. The book provokes one to think of a lot of great goals. Bult ultimately - the book is not helpful when it comes down to getting the work done (to operate leanly in marketing). It states the challenges well but doesn't give solutions. It's an overview of today's marketing - that's all. Actually > more accurately ,.. yesterday's marketing. The book mentions tomorrow's concepts like automation and AI - but there's no meat there.

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What a waste of time

I was so looking forward to this book, but what a disappointment. I made it to the last hour and gave up. Not a single valuable take away for someone who has ever read an entry level book on the topic. You’ve been forewarned.

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