Stand Out
How to Find Your Breakthrough Idea and Build a Following Around It
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Narrated by:
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Dorie Clark
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By:
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Dorie Clark
About this listen
A guide to becoming a recognized expert in your field.
Too many people believe that if they keep their heads down and work hard, they will be lauded as experts on the merits of their work. But that's simply not true anymore. To make a name for yourself, you have to capitalize on your unique perspective and knowledge and inspire others to listen and take action. But becoming a "thought leader" is a mysterious and opaque process. Where do the ideas come from, and how do they get noticed?
Dorie Clark explains how to identify the ideas that set you apart and promote them successfully. The key is to recognize your own value, cultivate your expertise, and put yourself out there.
Featuring vivid examples and drawing on interviews with Seth Godin, Robert Cialdini, and other thought leaders, Clark teaches readers how to develop a big idea, leverage existing affiliations, and build a community of followers. She offers not mere self-promotion, but an opportunity to change the world for the better while giving you the ultimate job insurance.
©2015 Dorie Clark (P)2015 Brilliance Audio, all rights reserved. Recorded by arrangement with Portfolio, a member of Penguin Group (USA) LLC, a Penguin Random House Company.Listeners also enjoyed...
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Story
Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
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1 of the best books on marketing - highly recommended
- By Patrick J. Stiles on 12-13-19
By: Brian Kurtz
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Duct Tape Selling
- Think Like a Marketer - Sell Like a Superstar
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 7 hrs and 53 mins
- Unabridged
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Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to best-selling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It's no longer enough to view a salesperson's job as closing. Today's superstars must attract, teach, convert, serve, and measure while developing a personal brand that stands for trust and expertise.
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not quite for audible
- By Andrea on 05-08-16
By: John Jantsch
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Book Yourself Solid, Third Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- By: Michael Port
- Narrated by: Michael Port
- Length: 9 hrs and 54 mins
- Unabridged
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Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
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One of the best.
- By Amazon Customer on 02-02-19
By: Michael Port
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Dream Year
- Make the Leap from a Job You Hate to a Life You Love
- By: Ben Arment
- Narrated by: Sean Pratt
- Length: 7 hrs and 42 mins
- Unabridged
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What if someone could guide you, step-by-step, as you identify, plan, and launch your dream career - in just one year. That's what Ben Arment does in his transformative coaching class, which has helped hundreds of people reinvent their lives to enjoy greater enthusiasm and fulfillment while also making a living. Now he's sharing his best insights, advice, and inspiring true stories in Dream Year. You'll find out how people just like you are discovering (or rediscovering) what they were truly born to do, then following a proven process to make it real.
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Motivational!
- By ajanicad on 03-21-15
By: Ben Arment
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Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- By: David Newman
- Narrated by: David Newman
- Length: 8 hrs and 10 mins
- Unabridged
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Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
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GOOD Book. However...
- By ala on 08-03-14
By: David Newman
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The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 8 hrs and 43 mins
- Unabridged
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Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
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Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
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The Quarter-Life Breakthrough
- Invent Your Own Path, Find Meaningful Work, and Build a Life That Matters
- By: Adam Smiley Poswolsky
- Narrated by: Adam Smiley Poswolsky
- Length: 6 hrs
- Unabridged
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Have you ever known that you needed to make a change but felt unable to do anything about it? Have you ever felt like you aren't where you are supposed to be and wondered how the people around you managed to find their purpose in life? After realizing that his well-paying, prestigious job was actually making him miserable, Adam "Smiley" Poswolsky started asking these big questions: How do you actually find meaning in the workplace? How do you find work that makes your heart sing?
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attacks conservative ideals and people throughout
- By Mark McClure on 01-13-18
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What If It Does Work Out?
- How a Side Hustle Can Change Your Life
- By: Susie Moore
- Narrated by: Sandy Rustin
- Length: 4 hrs and 26 mins
- Unabridged
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Do you have a hobby or passion that has nothing to do with your nine-to-five job? Do you craft vintage jewelry, make handmade furniture, or offer expert negotiating advice to family and friends in your spare time? Then you, too, could join the one-third of Americans who turn their talents into a lucrative side hustle. In What If It Does Work Out? life coach and professional side-hustler Susie Moore offers expert tips and guidance to help you earn an extra source of income by doing something you love.
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Life changing book for everyone
- By Anonymous User on 12-06-19
By: Susie Moore
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Pivot
- The Only Move That Matters Is Your Next One
- By: Jenny Blake
- Narrated by: Jenny Blake
- Length: 6 hrs and 21 mins
- Unabridged
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Careers are not linear, predictable ladders any longer; they are fluid trajectories. No matter our age, life stage, bank account balance, or seniority, we are all being asked to navigate career changes much more frequently than in years past. The average employee tenure in America is just four to five years, and even those roles change dramatically within that time. Our economy now demands that we create businesses and careers based on creativity, growth, and impact. In this dynamic world of work, the only move that matters is your next one.
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Difficult in Audio Format
- By Gina L. on 01-16-17
By: Jenny Blake
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Reality Check
- Outsmarting, Outmanaging, and Outmarketing Your Competition
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 14 hrs and 53 mins
- Unabridged
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In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.
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The Reality of Reality Check
- By Ben on 08-18-09
By: Guy Kawasaki
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The Science of Growth
- How Facebook Beat Friendster - and How Nine Other Startups Left the Rest in the Dust
- By: Sean Ammirati, Richard Florida - foreword
- Narrated by: Fajer Al-Kaisi
- Length: 6 hrs and 57 mins
- Unabridged
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The lean entrepreneurship movement has captivated Silicon Valley and entrepreneurs across the country. It provided an agile framework to develop the right product solution for a given target market and is now used by almost every fledgling company to do just that. The next challenge is growth - to achieve the financial returns and, more importantly, the impact they dreamed of when starting off on their adventure.
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Awesome book
- By Josh on 04-29-16
By: Sean Ammirati, and others
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Making Ideas Happen
- Overcoming the Obstacles Between Vision and Reality
- By: Scott Belsky
- Narrated by: Don Hagen
- Length: 7 hrs and 3 mins
- Unabridged
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How the world's leading innovators push their ideas to fruition, time and time again. Edison famously said that genius is 1 percent inspiration, 99 percent perspiration. Ideas for new businesses, solutions to the world's problems, and artistic breakthroughs are common, but great execution is rare. According to Scott Belsky, the capacity to make ideas happen can be strengthened by anyone willing to build their organizational habits and harness the forces of community.
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Terrible Narrator
- By Charl on 07-12-12
By: Scott Belsky
What listeners say about Stand Out
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Amazon Customer
- 02-20-18
Precision and clear strategies on STANDING OUT.
I had already read Dorie's book, Entrepreneurial you and found it useful and was eager to learn more about what she had done to make herself "stand out". I listened to the book straight through and will do so a few more time to let it all soak in. Great practical advice with little investment. You will hear info from someone who has done every single step she is sharing with you. Very credible and practical and a window into the world of making yourself visible in social media in a professional way.
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- Maria
- 04-29-22
Common sense comes from knowing where to start!
Dorie's book is a great starting book for those needing a process to build a personal brand or build a following around their ideas and create a breakout in their goals. The book is packed with samples that are provoking and self-reflective, with lots of practical advice on how to stand out from the crowd. Recommend it!
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- Ben Dempsey
- 05-22-15
Great actionable content.
A+ Loved it, very actionable. Now I want to read her first book. Great examples of how others did it.
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1 person found this helpful
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- jeff howard
- 10-17-18
Thought Leadership Demystified!!!
If you've ever read a book, subscribed to a blog, or bought a new fabulous product and thought "I could have done that!"... You're right! In this book, Dorie gives us so many tips on how to bring your big idea to life, build a following, and think differently about our work. I love that she narrates this book! Her passion and confidence that "I can do it too" shines through!!
Have an idea or new product to share? Trying to find your next big idea? Then this book is for you!!!
Note: This review is written by Carla Howard (my husband and I share an audible account).
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- Demetri Chambers
- 12-23-19
Well structured and makes great points
I enjoyed this book for how well it is structured and how well the author takes you to places that allow you to get her points. I also thought that the author did a fantastic job using questions to help you to formulate your own strategies for standing out.
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- Santiago Tacoronte
- 02-12-22
networking demistyfied. Liked and recommend it
I used to think networking was throwing away business cards at conferences. But there is much more than that. that author provide with techniques and actual actions to grow your network with meaningful connections.
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- DanielleCLT
- 05-29-15
Another masterpiece from Dorie Clark
Anybody interested in "standing out" in life MUST read this book. Having met Dorie twice now and listened to her talk, there is undeniable authenticity in her and her book gives useful timely advice in this ever-changing world. Excellent book.
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1 person found this helpful
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- jessica
- 08-05-15
Motivating & Thought Provoking
Very motivating and encouraging. Love that she gives so many real life examples and thought provoking questions at the end of each chapter.
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1 person found this helpful
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- Drummin24x7
- 02-26-16
decent book. good idea.
I liked the content. but dont think the performance was the greatest. I would have like a more engaging story telling of the book.
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- Teresa S. Pruitt
- 10-08-24
Made easy
I took so much tactical advice away. I’ve tested on my own idea and have successfully pitched my workshop and hopefully, it will keep growing.
THANKS Ms. Clark for writing such a tactical and insightful book.
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