The Experience Economy, Updated Edition
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Narrated by:
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Alan Sklar
About this listen
In 1999 Joseph Pine and James Gilmore offered readers the idea of the experience economy as a new way to connect with customers and secure their loyalty. As a result, their book The Experience Economy is now a classic, embraced by listeners and companies worldwide and available in more than a dozen languages.
Though the world has changed in many ways since then, the way to a customer’s heart has not. In fact, the idea of staging experiences to leave a memorable - and thus a lucrative - impression is now more relevant than ever. With a torrent of brands attacking consumers from all sides, how do you make yours stand out?
Welcome to the new experience economy. With this fully updated edition of the book, Pine and Gilmore make an even stronger case that experience is the missing link between a company and its potential customers. It offers rich new examples - including the US Army, Heineken Experience, Autostadt, American Girl Place, and others - to show fresh approaches to scripting and staging compelling experiences, while staying true to the very real economic conditions of the day.
Includes a bonus pdf with graphics.
Download the accompanying reference guide.©2011 B. Joseph Pine II and James H. Gilmore (P)2012 Blackstone Audio, Inc.Listeners also enjoyed...
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Waste of time!
- By Anonymous User on 05-30-20
By: John Sviokla, and others
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The Zappos Experience
- 5 Principles to Inspire, Engage, and Wow
- By: Joseph A. Michelli
- Narrated by: Joseph A. Michelli, Tom Parks
- Length: 8 hrs and 32 mins
- Unabridged
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The Zappos Experience takes you through - and beyond - the playful, offbeat company culture Zappos has become famous for. Michelli reveals what occurs behind the scenes at Zappos, showing how employees at all levels operate on a day-to-day basis while providing the "big picture" leadership methods that have earned the company $1 billion in annual gross sales during the last ten years - with almost no advertising. Michelli breaks the approach down into five key elements.
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Brand propaganda
- By MR A G ADELAAR on 05-22-15
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Glimmer
- How Design Can Transform Your Life and Maybe Even the World
- By: Warren Berger
- Narrated by: Ax Norman
- Length: 10 hrs and 14 mins
- Unabridged
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The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
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not for those who know about design thinking...
- By Pierre on 09-06-10
By: Warren Berger
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Design to Grow
- How Coca-Cola Learned to Combine Scale and Agility (And How You Can Too)
- By: David Butler, Linda Tischler
- Narrated by: Peter Berkrot
- Length: 6 hrs and 18 mins
- Unabridged
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In Design to Grow, a Coca-Cola senior executive shares both the successes and failures of one of the world's largest companies. In this rare and unprecedented behind-the-scenes look, David Butler and senior Fast Company editor Linda Tischler, use case studies to show how this works at Coca-Cola - and how other companies can use the same approach to grow their business. This audiobook is a must for managers inside large corporations as well as entrepreneurs just getting started.
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Great content, difficult narration
- By nicholas hork on 05-06-15
By: David Butler, and others
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High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
- By: Micah Solomon
- Narrated by: Micah Solomon, Sean Pratt
- Length: 6 hrs and 7 mins
- Unabridged
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In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.
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This is the book that cracks the code!
- By Nick Morgan on 04-30-13
By: Micah Solomon
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The New Gold Standard
- 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
- By: Joseph A. Michelli
- Narrated by: Joseph A. Michelli, Tom Parks
- Length: 8 hrs and 12 mins
- Unabridged
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The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization.
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Very good information
- By Sand Storm IR.Tools Technology on 09-06-15
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The Method Method
- Seven Obsessions That Helped Our Scrappy Start-up Turn an Industry Upside Down
- By: Eric Ryan, Adam Lowry, Lucas Conley
- Narrated by: Sean Pratt, Eric Ryan, Adam Lowry
- Length: 8 hrs and 14 mins
- Unabridged
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An inspiring case study for the next generation of start-ups by the unconventional founders of Method. Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever.
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Wow!!!!!
- By SPICELY ORGANIC SPICES on 03-19-17
By: Eric Ryan, and others
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Peak
- How Great Companies Get Their Mojo from Maslow (Revised and Updated)
- By: Chip Conley
- Narrated by: Brian Sutherland
- Length: 10 hrs and 28 mins
- Unabridged
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Peak is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once but twice. Author Chip Conley, founder and former CEO of one of the world's largest boutique hotel companies, turned to psychologist Abraham Maslow's Hierarchy of Needs at a time when his company was in dire need.
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Presentation and attention to detail matter
- By Stephen Estelle on 11-05-19
By: Chip Conley
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To Sell Is Human
- The Surprising Truth about Moving Others
- By: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Unabridged
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According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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Lenghty book with a few solid tips on persuation
- By Gerardo A Dada on 01-21-13
By: Daniel H. Pink
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What's Mine Is Yours
- The Rise of Collaborative Consumption
- By: Roo Rogers, Rachel Botsman
- Narrated by: Kevin Foley
- Length: 8 hrs and 12 mins
- Unabridged
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The recent changes in our economic landscape have only exposed and intensified a phenomenon: an explosion in sharing, bartering, lending, trading, renting, gifting, and swapping. From enormous marketplaces such as eBay and Craigslist to emerging sectors such as peer-to-peer lending (Zopa), "swap trading" (Swaptree), and car sharing (Zipcar), Collaborative Consumption is disrupting outdated modes of business and reinventing not only what we consume but how we consume.
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An Important Topic
- By Roy on 11-06-10
By: Roo Rogers, and others
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The Customer Service Revolution
- Overthrow Conventional Business, Inspire Employees, and Change the World
- By: John R. DiJulius III
- Narrated by: Joel Richards
- Length: 4 hrs and 54 mins
- Unabridged
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In The Customer Service Revolution, DiJulius points out how numerous companies have made customer service their biggest competitive advantage, are dominating their industries, and have made price irrelevant. As a result of this customer service revolution, people are being treated differently, better, and in a way like never before. This is a result of how companies and management are treating their employees and how employees are treating each other and the customer - which ultimately permeates into people’s personal lives at home and in their communities.
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Phenomenal practical guidance to taking care of our customers!
- By Nathan Unruh on 07-09-24
What listeners say about The Experience Economy, Updated Edition
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Angela Guevara
- 01-08-19
Must read
Very lucrative ideas on how to deal with clients in this economy. For the past 30 years I have been and entrepreneur and this book still taught me new things and new ideas.
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- Keith R. Soltis
- 07-07-16
Tansform your services to an experience!
An excellent book about changing your business offerings from services to experiences and even transformations.
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- Lu Phillips
- 09-26-17
An indespensible tool.
I was profoundly impacted by this book in 1999 when the ideas were brand new. This updated version is outstanding. Many things that were discussed in general in the earlier version were handled in much greater detail and a in more accessible way for this version. As an entrepreneur I'm excited to go apply it all.
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- Anonymous User
- 11-12-23
Important subject but outdated source material
The book subject is very interesting and important but some of the examples used are now pretty outdated (iPods!)
I would preferred more examples and case studies but overall a good learning guide.
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Overall
- stacey turtscher
- 11-11-20
skip the first chapers
the first two chapters are a waste of time
skip to the third chapter y
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- Tina Jesson
- 08-21-19
Great content
I’d been wanting to read this book for sometime. Written in 2012 it’s already starting to date in its examples but the methodology still stands the test of time. Would have preferred the authors to have read it as the voice is a little automated. I’ve started to implement many of the concepts in my business already
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- Travis
- 08-22-19
To Listen, Or Not To Listen
If you want a quick fix, don't listen to this book.
If you want to thrive instead of fighting to survive in the new economy, start reading this book today.
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- Mark-eting
- 05-12-16
Enlightening
Highly technical performing arts approach to the evolution of markets and businesses serving their needs & wants. Best if read before or during listening. Many excellent graphics provide better context.
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- Angle
- 01-30-23
What experience do you provide?
This has been an eye opening book for me. An entirely different perspective on what our business should look like.
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- Jeremy
- 11-18-19
excellent concept that gets dragged out.
the concept and delivery are excellent. The attempt to morph the idea of the experience economy into the transformative experience is under explained or over reached. The last few chapters feel like an add on.
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