
The Experimentation Machine
Finding Product-Market Fit in the Age of AI
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Narrated by:
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Jeffrey J. Bussgang
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By:
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Jeffrey Bussgang
About this listen
Today’s most successful founders know that the startups that learn the fastest will win.
In The Experimentation Machine, HBS professor, entrepreneur, and venture capitalist Jeffrey J. Bussgang reveals how AI is transforming the way startups find product-market fit and scale.
Applying timeless methods and cutting-edge tools, Bussgang shows you how to turn your startup into an AI-powered experimentation machine—learning faster and building smarter with leaner teams.
- Why founders who use AI will replace those who don’t
- How to design, sequence, and rigorously run startup experiments
- Tools 10x Founders use to create superpowers and leverage
- How to scale your startup without growing headcount
- Redefining "Product-Market Fit" for the AI Age
Join the new class of "10x Founders" who are building valuable companies faster than ever.
©2024 Jeffrey J. Bussgang (P)2025 Jeffrey J. BussgangListeners also enjoyed...
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More Human
- How the Power of AI Can Transform the Way You Lead
- By: Jacqueline Carter, Rasmus Hougaard, Marissa Afton, and others
- Narrated by: Rebecca Lam
- Length: 4 hrs and 25 mins
- Unabridged
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Humans have always been good at inventing tools that change the way we live and work—though not always good at adapting to those changes. Consider how the internet has given us instant access to gigabytes of data and yet has made us more distracted. Or how social media has enabled us to be more connected than ever, and yet it can also alienate or isolate us. Will the power of AI create a new era of robotic, impersonal efficiency, or will it catalyze a renaissance, redefining leadership and the world of work?
By: Jacqueline Carter, and others
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The Second Machine Age
- Work, Progress, and Prosperity in a Time of Brilliant Technologies
- By: Erik Brynjolfsson, Andrew McAfee
- Narrated by: Jonathan Todd Ross
- Length: 9 hrs and 28 mins
- Unabridged
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In The Second Machine Age MIT's Erik Brynjolfsson and Andrew McAfee—two thinkers at the forefront of their field—reveal the forces driving the reinvention of our lives and our economy. As the full impact of digital technologies is felt, we will realize immense bounty in the form of dazzling personal technology, advanced infrastructure, and near-boundless access to the cultural items that enrich our lives. Amid this bounty will also be wrenching change. Recent economic indicators reflect this shift: fewer people are working, and wages are falling even as productivity and profits soar.
By: Erik Brynjolfsson, and others
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Superagency
- What Could Possibly Go Right with Our AI Future
- By: Reid Hoffman, Greg Beato
- Narrated by: Scott Wallace
- Length: 7 hrs and 57 mins
- Unabridged
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Superagency offers a roadmap for using AI inclusively and adaptively to improve our lives and create positive change. While acknowledging challenges like disinformation and potential job changes, the book focuses on AI’s immense potential to increase individual agency and create better outcomes for society as a whole. Imagine AI tutors personalizing education for each child, researchers rapidly discovering cures for diseases like Alzheimer's and cancer, and AI advisors empowering people to navigate complex systems and achieve their goals.
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Reid & Greg See a positive future for AI & Humans
- By T. Gallina on 04-10-25
By: Reid Hoffman, and others
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Why Startups Fail
- A New Roadmap for Entrepreneurial Success
- By: Tom Eisenmann
- Narrated by: Robert Fass
- Length: 10 hrs and 52 mins
- Unabridged
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Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures.
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Shades of gray between startup failure and success
- By Greg Fisher on 04-04-21
By: Tom Eisenmann
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Product-Led Growth
- How to Build a Product That Sells Itself
- By: Wes Bush
- Narrated by: Derek Dysart
- Length: 4 hrs and 23 mins
- Unabridged
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Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.
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A must read!
- By marianella on 12-01-20
By: Wes Bush
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The Essentials of AI Deep Learning and Neural Networks
- Beginner's Guide to Understanding Machine Learning and Building Advanced AI Skills in Minutes a Day
- By: Jordan Blake
- Narrated by: Susan Prater
- Length: 4 hrs and 23 mins
- Unabridged
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Unlock the Secrets of AI Deep Learning and Neural Networks: Empower Your Future in Minutes a Day! Ready to dive into the world of artificial intelligence, but don’t know where to start? Whether you're a student, developer, or curious learner, this book takes you on a journey to master deep learning concepts, demystify neural networks, and transform your skills into real-world impact—all at your own pace.
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Worst narration I’ve ever heard, but good book
- By Sherlock Holmes on 06-25-25
By: Jordan Blake
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Mindmasters (Anna Caputo version)
- The Data-Driven Science of Predicting and Changing Human Behavior
- By: Sandra Matz
- Narrated by: Anna Caputo
- Length: 6 hrs and 8 mins
- Unabridged
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Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg.
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An Important book!! Very well written!! Empowering!
- By onili on 02-03-25
By: Sandra Matz
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Unbundling the Enterprise
- APIs, Optionality, and the Science of Happy Accidents
- By: Stephen Fishman, Matt McLarty
- Narrated by: Ron Butler
- Length: 7 hrs and 1 min
- Unabridged
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Unbundling the Enterprise provides a blueprint for organizations to remain relevant and maximize growth in the digital economy by embracing the flexibility and optionality enabled by APIs. Drawing on real-world examples of both innovative “digital pirates” and legacy “digital settlers,” authors Stephen Fishman and Matt McLarty articulate strategies to unbundle business capabilities into reusable digital assets.
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Timely, thought provoking and implementable
- By Tiffany L. on 11-16-24
By: Stephen Fishman, and others
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Building AI-Powered Products
- The Essential Guide to AI and GenAI Product Management
- By: Dr. Marily Nika
- Narrated by: Cara Firestone
- Length: 6 hrs
- Unabridged
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Drawing from her experience at Google and Meta, Dr. Marily Nika delivers the definitive guide for product managers building AI and GenAI powered products. Packed with smart strategies, actionable tools, and real-world examples, this book breaks down the complex world of AI agents and generative AI products into a playbook for driving innovation to help product leaders bridge the gap between niche AI and GenAI technologies and user pain points.
By: Dr. Marily Nika
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Supremacy
- AI, ChatGPT, and the Race that Will Change the World
- By: Parmy Olson
- Narrated by: Lisa Flanagan
- Length: 9 hrs and 25 mins
- Unabridged
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In November 2022, a webpage was posted online with a simple text box. It was ChatGPT, and was unlike any app people had used before. It was more human than a customer service agent, more convenient than a Google search. Behind the scenes, battles for control and prestige between the world’s two leading AI firms, OpenAI and DeepMind, who now steers Google's AI efforts, has remained elusive—until now.
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Author doesn’t understand AI
- By David on 09-30-24
By: Parmy Olson
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How to Think About AI
- A Guide for the Perplexed
- By: Richard Susskind
- Narrated by: Richard Susskind
- Length: 6 hrs and 26 mins
- Unabridged
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In How To Think About AI, Richard Susskind draws on his experience of working on AI since the early 1980s. For Susskind, balancing the benefits and threats of artificial intelligence is the defining challenge of our age. He explores the history of AI and possible scenarios for its future. His views on AI are not always conventional. He positions ChatGPT and generative AI as no more than the latest chapter in the ongoing story of AI and claims we are still at the foothills of developments.
By: Richard Susskind
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Click
- How to Make What People Want
- By: Jake Knapp, John Zeratsky - contributor
- Narrated by: Jake Knapp, John Zeratsky
- Length: 3 hrs and 5 mins
- Unabridged
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Every big project—whether it’s creating new technology, developing a fresh line of sneakers, or opening a neighborhood café—requires a major investment to get off the ground. Unfortunately, most big projects flop with customers. Too many teams waste time, money, and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you’re making? Does your solution click with customers?
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Best business book I read this year
- By Anonymous User on 06-05-25
By: Jake Knapp, and others
Perfect timing for our new sports tech startup.
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Meh, ai generated and read book.
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Listen to this book! Then again!
What an amazing book on how to run your business at the age of AI.
One of the best entrepreneurship book I've heard
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As an older (49yo), non-technical Founder with much younger team members, the frameworks and examples I've heard are really helpful for us.
I have already sent to my Team members as we were experimenting with various AI tools but this book gives us a more efficient and structured way. This will truly help me become at least a 10X Founder/Team.
Really a shortcut to becoming a 10X Founder supercharged by AI
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