
Click
How to Make What People Want
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Narrated by:
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Jake Knapp
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John Zeratsky
About this listen
From the New York Times bestselling authors of Sprint, a guide for starting big projects the smart way—based on firsthand experience with more than three hundred new products and businesses.
Every big project—whether it’s creating new technology, developing a fresh line of sneakers, or opening a neighborhood café—requires a major investment to get off the ground. Unfortunately, most big projects flop with customers. Too many teams waste time, money, and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you’re making? Does your solution click with customers?
Jake Knapp and John Zeratsky—two brilliant product designers who spent years at Google Ventures and elsewhere before founding a venture capital firm together—have helped hundreds of teams bring new products and services into the world. As designers and investors, they have a front-row seat to some of the world’s most successful startups. Click introduces the Foundation Sprint—a proven system for starting projects the right way, to make better decisions and move quickly toward a solution.
Inside are ten important lessons, a step-by-step playbook for the Foundation Sprint, and memorable stories from Nike, Google, Slack, and the frontiers of artificial intelligence research. Building on their bestselling book, Sprint, Knapp and Zeratsky introduce new recipes that teams can use to quickly and confidently start projects. For anyone who has ever had a good idea but didn’t know how to start, this book is for you.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2025 Jake Knapp (P)2025 Simon & Schuster AudioListeners also enjoyed...
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Story
The ROI of Thought Leadership: Calculating the Value that Sets Organizations Apart reveals the findings of rigorous research conducted by authors Anthony Marshall and Cindy Anderson, leaders at IBM's Institute for Business Value (IBV), where they surveyed more than 4,000 C-level executives—half CEOs, half CFOs, CSCOs, CTOs, and CIOs—to ask about their consumption of thought leadership content and the influence it has on their business purchase decisions and investments, as well as the use of generative AI in the production and consumption of thought leadership.
By: Anthony Marshall, and others
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Forget That!
- 22 Lessons You Must Unlearn to Succeed
- By: Roger E. Flax PhD
- Narrated by: Roger Flax PhD
- Length: 6 hrs and 43 mins
- Unabridged
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Forget That! shows you the fatal flaws in twenty-two common principles we’ve all learned throughout life and gives you actionable tools to counteract them. Dr. Flax shows you the pitfalls of following these ideas and how they can derail your career and ruin your relationships. This book is an expert’s toolkit for overcoming “common knowledge,” reading people better, understanding human nature, communicating more effectively, and maximizing productivity.
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Great advice
- By Charles Weiss on 05-14-25
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Reset
- How to Change What's Not Working
- By: Dan Heath
- Narrated by: Dan Heath
- Length: 6 hrs and 35 mins
- Unabridged
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In Reset, Heath explores a framework for getting unstuck and making the changes that matter. The secret is to find “leverage points”: places where a little bit of effort can yield a disproportionate return. Then, we can thoughtfully rearrange our resources to push on those points.
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Accompanying PDF has chapter summaries
- By JOHN B SHRADER on 02-07-25
By: Dan Heath
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Eleven Percent
- By: Maren Uthaug, Caroline Waight - translator
- Narrated by: Cassandra Campbell
- Length: 9 hrs and 20 mins
- Unabridged
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It is the New Time, a time not so different from our own except that the men are gone. All but eleven percent of them, that is, the minimum required to avoid inbreeding. But they are safely under lock and key in “spa” centers for women’s pleasure (trained by amazons to fulfill all desires) and procreation. A few women protest that the males should be treated better–more space, better food, but all agree that testosterone cannot be allowed to roam free. The old patriarchal cities are crumbling, becoming overgrown; people now live in “round communities.”
By: Maren Uthaug, and others
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Rise Above
- Overcome a Victim Mindset, Empower Yourself, and Realize Your Full Potential
- By: Scott Barry Kaufman PhD
- Narrated by: Scott Barry Kaufman PhD
- Length: 8 hrs and 59 mins
- Unabridged
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Urgently needed, Rise Above speaks to what ails us, offering not just empathy, insight, and a dose of humor, but also actionable solutions to own your life and reach your full potential.
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This!!!!!!!
- By Amazon Customer on 05-16-25
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How Things Are Made
- A Journey Through the Hidden World of Manufacturing
- By: Tim Minshall
- Narrated by: Tim Minshall
- Length: 8 hrs and 17 mins
- Unabridged
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Brimming with energy and lively examples, How Things Are Made maps the awe-inspiring global system of manufacturing that enables virtually every aspect of our existence. By making sense of this surprising and hidden world, we are able to make better choices for ourselves, our communities, and the planet.
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Engrossing and Informative
- By Katherine Barton on 05-24-25
By: Tim Minshall
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Outgrow
- How to Expand Market Share and Outsell Your Competition
- By: Alex Goldfayn
- Narrated by: Alex Goldfayn
- Length: 6 hrs and 28 mins
- Unabridged
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The top predictor of growth is not hiding in your invoices or line items but in your sales behaviors. Based on tens of millions of behaviors logged, tracked, and analyzed by more than 400 clients over 20 years, revenue growth consultant and speaker Alex Goldfayn has developed an actionable system of proactive growth statistically proven to succeed.
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Practical and Poweful
- By NikkiR on 04-27-25
By: Alex Goldfayn
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Tiny Experiments
- How to Live Freely in a Goal-Obsessed World
- By: Anne-Laure Le Cunff
- Narrated by: Anne-Laure Le Cunff
- Length: 6 hrs and 25 mins
- Unabridged
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Life isn’t linear, and yet we try to mold it around linear goals: four-year college degrees, ten-year career plans, thirty-year mortgages. What if instead we approached life as a giant playground for experimentation? Based on ancestral philosophy and the latest scientific research, Tiny Experiments provides a desperately needed reframing: Uncertainty can be a state of expanded possibility and a space for metamorphosis. Neuroscientist and entrepreneur Anne-Laure Le Cunff reveals that all you need is an experimental mindset to turn challenges into self-discovery and doubt into opportunity.
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A Refreshing Take on Growth and Creativity!
- By Naya on 03-05-25
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The Unaccountability Machine
- Why Big Systems Make Terrible Decisions - and How The World Lost its Mind
- By: Dan Davies
- Narrated by: Peter Dickson
- Length: 9 hrs and 2 mins
- Unabridged
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When we avoid taking a decision, what happens to it? In The Unaccountability Machine, Dan Davies examines why markets, institutions and even governments systematically generate outcomes that everyone involved claims not to want. He casts new light on the writing of Stafford Beer, a legendary economist who argued in the 1950s that we should regard organisations as artificial intelligences, capable of taking decisions that are distinct from the intentions of their members.
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Illuminating.
- By Amazon Customer on 04-12-25
By: Dan Davies
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Move Fast and Fix Things
- The Trusted Leader's Guide to Solving Hard Problems
- By: Anne Morriss, Frances Frei
- Narrated by: Frances Frei, Anne Morriss
- Length: 5 hrs and 17 mins
- Unabridged
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Speed has gotten a bad name in business, much of it deserved. When Facebook made "Move fast and break things" an informal company motto, it fueled a widely held belief that we can either make progress or take care of people, one or the other. That a certain amount of wreckage is the price we have to pay for inventing the future. Leadership experts Frances Frei and Anne Morriss argue that this belief is deeply flawed—and that it keeps you from building a great company.
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Mostly Propaganda
- By William A. Ross on 11-06-23
By: Anne Morriss, and others
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Never Lead Alone
- 10 Shifts from Leadership to Teamship
- By: Keith Ferrazzi
- Narrated by: Graham Halstead
- Length: 5 hrs and 38 mins
- Unabridged
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The world’s best teams don’t win because of leadership alone. They win because of teamship. Yet when it comes to success, it is leaders who are lauded; too little attention is given to the transformation of the team itself. We’ve all but ignored how to extract billions of dollars of shareholder value from the interdependency of talent in teams, Keith Ferrazzi argues. Upgrading teams is one of the least curated and under-leveraged opportunities for success. It is time to focus on teamship.
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Excellent awakening to a better way!
- By Ted Rusinoff on 04-23-25
By: Keith Ferrazzi
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Pattern Breakers
- Why Some Start-Ups Change the Future
- By: Mike Maples Jr, Peter Ziebelman
- Narrated by: Mike Maples Jr, Peter Ziebelman
- Length: 7 hrs and 20 mins
- Unabridged
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The breakthrough concepts of Pattern Breakers come from the observations of Mike Maples Jr., a seasoned venture capitalist, who noticed something strange. Start-ups like Twitter, Twitch, and Lyft had achieved extraordinary success despite their disregard for “best practices.” In contrast, other startups deemed highly promising often failed, even when they seemed to do everything right. Seeking answers, Maples and coauthor Peter Ziebelman set out to discover the hidden forces that drive extraordinary start-up success.
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I’ve read 100s of books, this is top 5 all time
- By Calisurf on 12-21-24
By: Mike Maples Jr, and others
Excellent book!
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Both the physical copy and the audiobook are very well produced and I would highly recommend it to founders, PMs, and UX designers who want to de-risk a new strategic objective and give space to create team discussion and alignment as early in the process as possible.
A lightning-fast way to align teams and avoid bad decisions
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