Showing titles in Marketing

Unlock the lucrative world of stock photography with "Making Money with Stock Photography: How to Sell Your Photos Online." This essential guide takes you on a journey from hobbyist to professional, revealing the secrets to turning your passion for photography into a profitable business. Whether you're an amateur snapping pictures on your smartphone or a seasoned photographer with a professional portfolio, this book provides step-by-step strategies to monetize your images across top stock photo platforms.

Why is Miami… Miami? What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do Ivy League schools care so much about sports? What is the Magic Third, and what does it mean for racial harmony? In this provocative new work, Malcolm Gladwell returns to the subject of social epidemics and tipping points, this time with the aim of explaining the dark side of contagious phenomena. Through a series of gripping stories, Gladwell traces the rise of a new and troubling form of social engineering

The Blueprint for a Killer Home Service Brand. Now is the time to invest in your home service branding and build a brand that is unique and disruptive. This book gives you the blueprint for how to build a brand that stands out, attracts the right clients and employees, and wins the hearts and minds of your ideal customer. Covering the basics from naming and tagline to the logistics of building a disruptive wrap, you’ll learn how better branding yields a much-improved marketing ROI and a smaller marketing budget. This book features real case studies from home service business owners. ...

From viral leggings to must-have apps, Dr. Mara Einstein exposes the hidden parallels between cult manipulation and modern marketing strategies in this eye-opening investigation. Drawing from her unique background as both a former MTV marketing executive and a respected media studies professor, she reveals how companies weaponize psychology to transform casual customers into devoted followers.

This audiobook contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.

Send us a textRobots doing your dishes? Dawn’s son is all in, and honestly, who isn’t tempted by the idea? This episode dives into the weird, wonderful, and slightly creepy world of AI and the very real rise of smart tech in our everyday lives.From content creation and design to therapy and customer service, we explore how AI is reshaping the way we work, feel, and connect. Can AI really do it all? And more importantly, should it? Expect laughs, ethical debates, and a dose of nostalgia as we reflect on how far AI has come.Grab a cuppa and tune in for a thoughtful (and slightly cheeky) look...

Der Podcast für Performance Marketing und digitalen Growth: Wir tauchen tief in konkrete Cases ein, analysieren innovative Strategien, entdecken neue SaaS-Tools und geben praxisnahe Tipps für Marketeers. Mit Fokus auf digitale Skalierung und Wachstum sprechen wir über Trends, Herausforderungen und Lösungen, die echten Impact bringen. Dazu beleuchten wir auch übergreifende Themen der digitalen Wirtschaft, um mit provokanten Insights und viralen Reels Inspiration für dein nächstes Growth-Projekt zu liefern. Ungeschönt, direkt und voller Mehrwert!

🐬 Join the Sprint Club: https://www.strategysprints.com CONNECT WITH ME 🐦 X: https://x.com/simonseverino 👋 LinkedIn: https://at.linkedin.com/in/simonseverino 🎉 Free Community: https://www.strategysprints.com ACCELERATE YOUR SALES 🐬 Business Coaching: https://www.strategysprints.com 🌴 Sales Show: https://www.youtube.com/@simonseverinosales 💪 Investing Show: https://www.youtube.com/@InvestingShow SIMON SEVERINO Simon Severino is the CEO of Strategy Sprints. He has created +2B in additional sales for his clients over the last 21 years. As an advisor who became...

"A Game-Changer for Sales Professionals!" - Bruce Diamond Generative AI is all around us. But which tool, which method really works for us in sales? In "Selling Smarter, Not Harder: How Sales Leaders Use Generative AI For Sales Excellence," Tim Cortinovis, recently named Thought Leader 100 Artificial Intelligence, takes you on a transformative journey into the heart of AI-driven sales. You'll dive into a world where data overwhelm, cutthroat competition, and the incessant demand for efficiency and personalization reign supreme. It's a landscape where many sales teams struggle, not for lack ...

Send us a textWelcome to "The Checkout Point," your go-to podcast episode that's all about propelling you into April with the latest and greatest in ecommerce insight! Hosts Max and Rachel are ready to unpack a treasure trove of strategies and headlines that have been shaking up the ecommerce world. As we say goodbye to one month and hello to another, get ready to supercharge your ecommerce knowledge and strategies!In this week's jam-packed episode, Max and Rachel delve deep into vital ecommerce topics. From uncovering powerful insights in Rachel’s latest buzzworthy blog post, "eCommerce ...

To stand out and sell — always, but especially in 2025 — you’ve gotta niche.Happily (especially if you are a personal brand), that DOESN’T mean putting your sweet little multi-passionate self into a box for twenty years and throwing away the key.But it DOES mean that you should create individual PROJECTS under your personal brand (I talk about that more in part one of this series here) and niche them sufficiently so as to cut through.How? Choose a market that has in-built demand, and then to go three or four layers deep to specialise within it. In this episode, I show you how. PS This...

In this episode, I had the distinct pleasure of hosting Phill Agnew, the creator of the UK's top marketing podcast, "Nudge."For those of you with a strong interest in the connection between marketing and the complexities of human behavior, I believe this episode will be very worthwhile. Phill gave a full explanation of how behavioral science appears in practical uses, moving beyond theory to real-world examples and his own compelling research.However, our conversation went beyond just marketing tricks. We also explored the ethical sides of "nudging" and how important it is to use it ...

Dhiren Harchandani is a Transformation Architect who specializes in empowering entrepreneurs to achieve 8-figure business success without compromising personal fulfillment or lifestyle. An avid learner in transformation, leadership, and mindset, he coaches entrepreneurs representing over $2.5 billion in combined revenue. With over two decades of experience in scaling businesses across five industries, Harchandani has founded and exited multiple ventures.A Harvard Business School alumnus, he leverages his business strategy expertise and 2,500 hours of coaching experience, incorporating NLP, ...

Endless Customers delivers a proven framework for businesses to become the most trusted and recognized brands in their markets by harnessing the power of developing the right content, website, sales activities, technology, and culture of performance. When executed correctly, this framework enables marketing, sales, and leadership teams to sync up on a business strategy that is transformative to the organization's growth, creating long-term success—and endless customers.

Pharmaceutical companies launch new products for two fundamental reasons, new products drive growth and growth drives valuations. But consistent growth has never been harder to come by. The decreasing tenure of companies in the S&P 500 Index is an indication of this. The 33-year average tenure of companies in 1964 declined to 24 years by 2016, and is projected to shrink to just 12 years by 2027. More than ever, companies must understand the levers that accelerate growth and put their shoulders behind them.

Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn how to flip your brand from offering products to offering meaning, from value protection to value creation, from cost-based pricing to relationship pricing, from market segments to brand tribes, and from customer satisfaction to customer empowerment.

How much money are you leaving on the table? Are you tired of leaving money on the table when prospects and customers compare you to inferior competition who can “do the same thing for cheaper?” Does fear of losing customers and sales volume cause your team to underprice and over-discount? It’s time to break free from fear-based pricing and earn the profits that reflect the true value you’ve worked hard to create. Fearless Pricing provides the tools, strategies, and mindset shifts your team needs to price with confidence and command higher margins.

In Building a StoryBrand 2.0, Donald Miller not only deepens his teaching on how to use his seven universal story elements—he'll provide you with one of the most powerful and cutting-edge tools to help with your brand messaging efficacy and output. The StoryBrand framework is a proven process that has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Now you can have access to the perfected version, making it more essential.

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.