Persuasion is a seductive and elusive skill to master, and one that comes with tremendous power. Who wouldn't want to be able to talk anyone into doing anything they want? Well, there's good news about that: Persuasion is something you can learn with the help of this book! The tips, tricks, and techniques in this guide will serve as the perfect introduction to persuasion and then you can start influencing everyone around you and exerting your new powers.

What makes someone charismatic? Why do some captivate a room, while others have trouble managing a small meeting? What makes some ideas spread, while other good ones fall by the wayside? If you have ever been interrupted in meetings, overlooked for career opportunities or had your ideas ignored, your cues may be the problem - and the solution.

What is that magic quality that makes some people instantly loved and respected? Everyone wants to be their friend (or, if single, their lover!) In business, they rise swiftly to the top of the corporate ladder. What is their "Midas touch?"

When Frank Bettger was 29, he was a failed insurance salesman. By the time he was 40, he owned a country estate and could have retired. What are the selling secrets that turned Bettger's life around from defeat to unparalleled success and fame as one of the highest-paid salesmen in America? The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected.

Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.

In a world inundated with sales books on getting to yes, this audiobook recommends just the opposite, focusing on how increasing your failure rate can greatly accelerate your movement toward ultimate success. Go for No! chronicles four days in the life of fictional character Eric Bratton, a call-reluctant copier salesman who wakes up one morning to find himself in a strange house with no idea of how he got there.

Sales is a skill anyone can learn and master - and introverts are especially good at it once they learn how to leverage their natural strengths. Introverts aren't comfortable with traditional tactics like aggressively pushing a product or talking over a customer's objections. That's the beauty of The Introvert's Edge: it doesn't focus on the sale itself but on a sales system that helps introverts feel sincere instead of sales-y.

Author Thomas Erikson explains that there are four key behavior types that define how we interact with and perceive the people around us. Understanding someone’s pattern of behavior is the key to successful communication. Erikson breaks down the four kinds of behavior types - Reds who are dominant and commanding, Yellows who are social and optimistic, Greens who are laid-back and friendly, and Blues who are analytical and precise - and explains how to identify and interact with each type of person.

If there's one lesson Oren Klaff has learned over decades of pitching, presenting, and closing long-shot, high-stakes deals, it's that people are sick of being marketed and sold to. Most of all, they hate being told what to think. The more you push them, the more they resist. What people love, however, is coming up with a great idea on their own, even if it's the idea you were guiding them to have all along. Often, the only way to get someone to sign is to make them feel like they're smarter than you.

You're in sales. Whether you call it persuasion or sharing, it all boils down to the same thing: Your aim is to get other people to accept you, your product, or your idea. Within this audiobook are hundreds of ideas and essential sales phrases for doing just that. Tom Hopkins is unique in that he won't teach you any strategy that he hasn't proven to work successfully in real-life selling situations.

Ten years ago, Fredrik Eklund moved to New York City from his native Sweden with nothing but a pair of worn-out sneakers and a dream: To make it big in the city that never sleeps. Since then, he’s become the top seller in the most competitive real estate market on the planet, brokering multimillion-dollar deals for celebrities, selling out properties all over the city, and charming audiences around the world as one of the stars of the hit Bravo series Million Dollar Listing New York.

In his trailblazing and wonderfully refreshing book, Allan Langer takes on the outdated, overused, and utterly ineffective sales philosophies of the past and kicks them to the curb. Today’s customer’s do not want a sales pitch, do not want to be coerced, and absolutely do not want to be “closed". In this audiobook, you will learn to sell more than you ever have in your career and to sell customers a product or service and actually feel good about yourself doing and also to never use a "sales pitch" again.

The man who created Bluefish, the internationally famous company that makes once-in-a-lifetime events happen for the rich and famous, reveals to the rest of us his trade secrets for making things happen. Steve Sims' day job is to make the impossible possible. With his help and expertise, his clients' fantasies and wildest dreams come true. Getting married by the Pope in the Vatican, being serenaded by Elton John, and connecting with powerful business moguls like Elon Musk are just a few of the many projects he has worked on.

Most of us are quite relaxed and confident when we're with our friends and family. We can tell a story or even tell a joke. But put us on a platform and we can feel very different. When we speak to an audience, we often put on a public mask; and use a different voice. Why can't we seem to be ourselves when we give a talk? In this audiobook, we will look at all aspects of spoken communication, from structure right through to delivery. We will learn how to have a conversation with our audience - to be ourselves - so that we connect with them every time we speak.

Why are so many people so bad at listening? Or am I just a complainer? Well, the truth is, it's become harder and harder for people to pay attention. Social media, technology, and our fast-paced society have all contributed to that. In this guide, we'll address the problem, as well as some hardcore tips and suggestions to help you become a better listener and likable communication guru. Other than that, we'll show you the ropes of seeing through someone's nonverbal messages, body language, negotiation tactics, sales techniques, flirtatious moves, and much more.

Whether meeting a new client or bumping into a potential mate, you only have a few seconds to make a favorable impression. Is that really possible? Author Nicholas Boothman, a lecturer and licensed master practitioner of neurolinguistic programming, believes yes! He introduces a revolutionary approach to face-to-face communication that will help anyone succeed at making meaningful, and immediate, connections.

Yes: a small word, but the key to opening doors both professional and personal. The power of The Yes Factor gets you the job, the promotion, or the second date. But getting a "yes" can be tricky. Tonya Reiman explains how communication works-what the words you speak actually say about you, and how the perfect pitch can help you achieve your goals, convince your boss or client you should get the account, give a killer presentation, or win control of the remote (without ticking off your spouse!).

Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.

Author Thomas Erikson explains that there are four key behavior types that define how we interact with and perceive the people around us. Understanding someone’s pattern of behavior is the key to successful communication. Erikson breaks down the four kinds of behavior types - Reds who are dominant and commanding, Yellows who are social and optimistic, Greens who are laid-back and friendly, and Blues who are analytical and precise - and explains how to identify and interact with each type of person.

What makes someone charismatic? Why do some captivate a room, while others have trouble managing a small meeting? What makes some ideas spread, while other good ones fall by the wayside? If you have ever been interrupted in meetings, overlooked for career opportunities or had your ideas ignored, your cues may be the problem - and the solution.

A deep yet simple guide to revolutionizing the romance-building communication every thriving marriage needs. Love Talk is like no other communication book you've ever listened to. The fruit of years of research by two foremost relationship experts (who also happen to be husband and wife), this book forges a new path to the heart of loving conversation. You'll begin by identifying your security need and determining your personal communication style.

Years of experience as a magician taught Tim David that real magic is all about words, and the way they influence the minds of the audience. What sets a professional magician apart from an amateur are people skills like communication, influence, and engagement - skills that are also effective in the workplace. By applying seven "magic" words in a business setting, David offers tools for effective and persuasive communication.

This is McCammon's honest, funny, and entertaining journey from impostor to authority - a story that begins with periods of debilitating workplace anxiety but leads to rich insights and practical advice from a guy who still remembers what it's like to feel entirely ill equipped for professional success.

Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. While so many companies encourage a dog-eat-dog mentality, The Kaplan Thaler Group has succeeded through chocolate and flowers.

This audio from creativity guru Jeff Tobe is an unusually charming collection of warm, funny, and instructive business tales. It provides numerous examples of street-smart sales tactics, exemplary customer service, and outside-the-lines marketing. The audio program encourages anyone with an entrepreneurial spirit by providing story after story of creative ideas and inspiration. In Coloring Outside the Lines: Business Thoughts on Creativity, Marketing, and Sales, Jeff Tobe shows that when you compete head-on in business you are just agreeing to play by the same old rules.

When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million—and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.

Every day at work, people do three things: talk, listen, and pretend to listen. That's not surprising when you consider that the average attention span has dropped to 8 seconds. To break through, says high-stakes communications expert Paul Hellman, you need to focus on your audience, be slightly different, and deliver with finesse.

Everyone imagines top CEOs as larger-than-life figures who do things no one else could. But deep down every good business leader is an everyman who combines vision and high energy with the ability to connect with all types of people and learn from them

She used to make the same mistakes we've all made with men - until she realized that the winning formula to attracting the right guy lay in skills she already had. As a successful saleswoman, Jess has practiced the techniques in promoting a product, finding the right approach, making the pitch, and closing deal after deal. Once she started to apply these same techniques to the dating scene, her love life made a complete 180, and she found herself with more interested men than she knew what to do with.

Have you ever been lied to? Of course you have, whether you knew it or not. Ever caught a spouse, business partner, parent, boss, or child brazenly lying right to your face? What if you could tell someone was lying, just by listening to them, and observing their action and behavior? Here's the first audiobook that gives you the tools to figure out what's really going on.