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The Carrot Principle
- Narrated by: Adrian Gostick, Chester Elton
- Length: 5 hrs and 25 mins
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Publisher's summary
The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the most successful managers provide their employees with frequent and effective recognition. Drawing on case studies from leading companies, including Disney, DHL, KPMG, and Pepsi Bottling Group, best-selling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing results. And they show how great managers motivate employees to excel by offering constructive praise and meaningful rewards, and in doing so achieve higher productivity, engagement, retention, and customer satisfaction.
This exceptional program, sure to become a modern-day classic, presents the simple steps to becoming a Carrot Principle manager and building a recognition culture in your organization. Following these steps will make you a high-performance leader and take your team to a new level of achievement.
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David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? Over his 15 years at Yum! Brands, Novak has developed a trademarked program he calls Taking People with You.
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I would like to recommend this book... but can't.
- By Michael on 01-30-12
By: David Novak
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The Oz Principle
- Getting Results Through Individual and Organizational Accountability
- By: Roger Connors, Tom Smith, Craig Hickman
- Narrated by: Wayne Shepherd
- Length: 8 hrs
- Unabridged
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The Oz Principle is the groundbreaking work that demonstrates the vital role of accountability in the achievement of business results and the improvement of both individual and organizational performance. With more than a half million copies sold, The Oz Principle has emerged as one of the most influential and useful business ideas of recent times. The Oz Principle shows how to overcome The Blame Game that is so prevalent in organizations today.
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Trustless Accountability
- By Michael on 04-23-17
By: Roger Connors, and others
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How Did That Happen?
- Holding People Accountable for Results the Positive, Principled Way
- By: Roger Connors, Tom Smith
- Narrated by: Lloyd James
- Length: 9 hrs and 53 mins
- Unabridged
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Drawing on case studies, many from client companies, the authors show how to establish clear expectations and manage the unmet expectations that inevitably occur. And they offer a positive, principled way that engages hearts and minds. This book can help people at every level---from senior executives to front-line workers---enjoy greater productivity, profitability, and job satisfaction.
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HELP - How Can I Get The Lost Hours Back ?
- By Mike on 09-23-09
By: Roger Connors, and others
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Everybody Matters
- The Extraordinary Power of Caring for Your People Like Family
- By: Bob Chapman, Raj Sisodia
- Narrated by: Steven Menasche
- Length: 8 hrs and 51 mins
- Unabridged
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Starting in 1997, Bob Chapman and Barry-Wehmiller pioneered a dramatically different approach to leadership that creates off-the-charts morale, loyalty, creativity, and business performance. The company utterly rejects the idea that employees are simply functions to be moved around, "managed" with carrots and sticks, or discarded at will. Instead Barry-Wehmiller manifests the reality that every single person matters, just like in a family. That's not a cliché on a mission statement; it's the bedrock of the company's success.
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A Much Better Read
- By Bob Burton on 12-14-18
By: Bob Chapman, and others
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First, Break All the Rules
- What the World's Greatest Managers Do Differently
- By: Marcus Buckingham, Gallup Press, Jim Harter - foreword
- Narrated by: Mel Foster
- Length: 9 hrs and 51 mins
- Unabridged
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They actually have vastly different styles and backgrounds. Yet despite their differences, great managers share one common trait: They don’t hesitate to break virtually every rule held sacred by conventional wisdom. They don’t believe that, with enough training, a person can achieve anything he sets his mind to. They don’t try to help people overcome their weaknesses. And, yes, they even play favorites. In this longtime management bestseller, Gallup presents the remarkable findings of its massive in-depth study of great managers.
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Content is dated
- By A. Yoshida on 09-09-19
By: Marcus Buckingham, and others
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More Than a Boss
- Six Indispensable Leadership Tools For First-Time Managers
- By: Nick Brzozowski
- Narrated by: Joe Scalora
- Length: 3 hrs and 39 mins
- Unabridged
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This is an audiobook about the basics. I won’t tell you how to become CEO or double your salary, but if your hope is to become the boss that you would have wanted, this is the audiobook for you.
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Wasn’t expecting a DEI push in this book but yet there it is in chapter 2. I will not be finishing it.
- By Jake Beard on 10-27-24
By: Nick Brzozowski
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The Best Place to Work
- The Art and Science of Creating an Extraordinary Workplace
- By: Ron Friedman PhD
- Narrated by: Walter Dixon
- Length: 8 hrs and 18 mins
- Unabridged
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In The Best Place to Work, award-winning psychologist Ron Friedman, Ph.D. uses the latest research from the fields of motivation, creativity, behavioral economics, neuroscience, and management to reveal what really makes us successful at work. Combining powerful stories with cutting edge findings, Friedman shows leaders at every level how they can use scientifically-proven techniques to promote smarter thinking, greater innovation, and stronger performance.
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Useful ideas and information past first chapters
- By superstasia on 07-12-17
By: Ron Friedman PhD
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The Power of People Skills
- How to Eliminate 90% of Your HR Problems and Dramatically Increase Team and Company Morale and Performance
- By: Trevor Throness
- Narrated by: Tom Parks
- Length: 5 hrs and 41 mins
- Unabridged
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People are the problem. They're always the problem. If a business person goes home frustrated, if they talk with their significant other about it, if they lay awake at night stewing about it, inevitably the problem is some person at work - a colleague, subordinate, or boss. Handling people issues is every leader's major headache. It's what takes up the majority of their time and - more important - the bulk of their head space. Every leader can and must develop this most important of all management skills.
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great listen
- By RB Player on 03-30-18
By: Trevor Throness
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The Zappos Experience
- 5 Principles to Inspire, Engage, and Wow
- By: Joseph A. Michelli
- Narrated by: Joseph A. Michelli, Tom Parks
- Length: 8 hrs and 32 mins
- Unabridged
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The Zappos Experience takes you through - and beyond - the playful, offbeat company culture Zappos has become famous for. Michelli reveals what occurs behind the scenes at Zappos, showing how employees at all levels operate on a day-to-day basis while providing the "big picture" leadership methods that have earned the company $1 billion in annual gross sales during the last ten years - with almost no advertising. Michelli breaks the approach down into five key elements.
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Brand propaganda
- By MR A G ADELAAR on 05-22-15
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Peak
- How Great Companies Get Their Mojo from Maslow (Revised and Updated)
- By: Chip Conley
- Narrated by: Brian Sutherland
- Length: 10 hrs and 28 mins
- Unabridged
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Peak is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once but twice. Author Chip Conley, founder and former CEO of one of the world's largest boutique hotel companies, turned to psychologist Abraham Maslow's Hierarchy of Needs at a time when his company was in dire need.
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Presentation and attention to detail matter
- By Stephen Estelle on 11-05-19
By: Chip Conley
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The High-Potential Leader
- How to Grow Fast, Take on New Responsibilities, and Make an Impact
- By: Ram Charan, Geri Willigan
- Narrated by: Bob Reed
- Length: 5 hrs and 48 mins
- Unabridged
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Companies need high potential leaders (Hi-Pos) more than ever before to help them adapt to today's tumultuous, digitally-driven business environment. If you meet the Hi-Po criteria, you're in high demand - and this book explains how to fast-track yourself.
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Good book for people wanting to climb the corporate ladder and for executives to accelerate high - potential leaders
- By Niel on 06-23-19
By: Ram Charan, and others
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Up Your Business
- 7 Steps to Fix, Build, or Stretch Your Organization
- By: Dave Anderson
- Narrated by: Dave Anderson
- Length: 6 hrs and 54 mins
- Unabridged
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You'll find the following in Up Your Business: effective interview questions and strategies; a sample ad that attracts eagles and weeds out turkeys; three dozen high-impact training strategies; the three keys to weeding out entitlement in your business; your three options for dealing with poor performers; how to create vision and strategy for your business; and much, much more!
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Hard-hitting, Practical and Pithy Wisdom
- By Christopher on 11-22-11
By: Dave Anderson
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What listeners say about The Carrot Principle
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Ed
- 05-29-12
Not bad, but not enough examples
Would you try another book from Adrian Gostick and Chester Elton and/or Adrian Gostick and Chester Elton ?
Probably not
Has The Carrot Principle turned you off from other books in this genre?
No, on the contrary, if you are looking to believe in the concept of employee recognition, they give plenty of numbers and studies that back up the idea the recognizing and rewarding employees is the way to go, however, I found the words 'study', 'research', were way overused. I just wanted to know how to do it better than I am already doing.
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- Octami
- 01-16-12
fantastic listen
If you could sum up The Carrot Principle in three words, what would they be?
Informative inspiring thought provoking
What other book might you compare The Carrot Principle to and why?
This book is similar to the referral machine.
Any additional comments?
I need to listen to this one again. Its a constant barrage of good ideas, and you can't really take it all in in one listen. Too much good info!
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- Savannah B.
- 09-20-19
Great ideas that make sense
The thought of recognition seems very simple but is definitely overlooked. I’m excited to incorporate this in our organization.
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- Chris
- 04-18-15
Good information
Would you recommend this audiobook to a friend? If so, why?
The information they provide is useful and informative. However, they are both a bit pretentious and they swap back and forth during the reading. Both of those annoyed me, but get past them and there really is useful stuff here.
How could the performance have been better?
Use one narrator.
Do not pronounce your "s" as "z".
It is not prO-ject. It's Proh-ject.
And so forth.
Nit picky? Maybe, but they talk in your ear for quite a while and it gets old.
What did you learn from The Carrot Principle that you would use in your daily life?
Management principles.
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- Kitty
- 01-10-19
Real Recognition, Not Cheap Tricks
The book uses an evidenced based approach to support the use of recognition as a strategic advantage. Some of the ideas for recognition are a bit over the top, like hiring a barista to fix your team coffee as they come in or a singer to sing someone their favorite song at work, but most of the examples are not only doable, but needed!
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- Dawn
- 12-31-18
Great read !
Love the Principle of how to energize our team members. We have learned a lot from this book. thanks
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- Harlan
- 02-02-19
mostly just opinions
I recommend skipping this book. The authors offer very little research and what data they do have is only correlations. They also make a giant leaps from what the data says to their final conclusions and in other instances rely completely upon their opinions.
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- Amazon Customer
- 01-21-15
Recognition =/= Rewards
The authors cited several studies in order to legitimize their advice. However, their advice took giant leaps from the management science, which simply doesn't support the authors' proposed practices. For example, one of the significant findings they cited was that leadership of companies are rated higher on all aspects of their leadership when the management of the companies recognize employees for good work. Then the authors give all sorts of advice and examples on which rewards (that cost money) managers should give employees. Recognition does not mean rewards, and in fact, there is a body of scientific study that shows that receiving rewards actually diminishes people's motivation. I wish the authors had acknowledged this and instead gave advice on how managers can become great at giving positive feedback.
Yes, recognition is important. But the authors use a poor interpretation of recognition throughout the book.
They devote a large chunk of one chapter talking about goes individual recognition is appreciated, whereas generic and team recognition is much less impactful. Then their ideas for recognition chapter was packed full of ways to show appreciation to an entire team. Definitely some incongruity there.
The introduction and first chapter are valuable. The rest of the book does not live up to the book's promise.
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