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The Mortgage Marketing Manifesto
- Unlocking the Holy Grail of Mortgage Lead Generation
- Narrated by: Andrew Pawlak
- Length: 5 hrs and 48 mins
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Publisher's summary
In an age where individual loan officers and small to medium sized mortgage shops are competing with billion dollar mortgage operations and lead generation companies, there are ways for mortgage originators to tap into the market and create their own fresh, interested, and targeted leads - minus the millions of dollars spent on advertising.
It's time for these strategies and systems to be made available to mortgage professionals who are committed to growing their careers and increasing their incomes. Through Andrew Pawlak's years of helping everyone from individual LOs and Realtors to publicly traded mortgage lead generation technology companies, he has used the secrets in this book to help clients increase ROI and get more out of every dollar they spend on marketing and business development.
Now, Andrew is sharing this life-changing information with every mortgage professional who works hard, but needs to get better results from the time and effort they put into growing their business.
Inside, you'll discover:
- 17 critical components of a mortgage website that produces loans and referrals
- 15 key elements that make for a high-converting mortgage landing page
- Secrets the billion dollar mortgage lead generators use to convert clicks into leads
- How to effectively optimize both digital and traditional marketing to get more clients out of every dollar you spend on advertising
- Ways to better brand you as the preferred mortgage professional in your local market
- Strategies for creating consistent leads through social media and retargeting campaigns
- Techniques for using real estate marketing to drive five times more purchase leads
- A complete game plan for getting more business from producing Realtors
- Everything you need to know about search engine marketing for mortgage loans
- Proven scripts to open up doors and generate more referral business
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Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek, shares the ultimate choose-your-own-adventure book - a compilation of tools, tactics, and habits from 130+ of the world's top performers. From iconic entrepreneurs to elite athletes, from artists to billionaire investors, their short profiles can help you answer life's most challenging questions, achieve extraordinary results, and transform your life.
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Maybe not a good format for an audio-book version
- By M. Arthur Cré on 06-13-20
By: Tim Ferriss
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Take Control of Your Life
- How to Silence Fear and Win the Mental Game
- By: Mel Robbins
- Narrated by: Mel Robbins
- Length: 10 hrs and 3 mins
- Unabridged
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Mel Robbins is back! The international bestselling phenomenon and creator of The Five Second Rule and Kick Ass with Mel Robbins returns to help you tackle the single biggest obstacle you face: fear. This life-changing Audible Original features a powerful mix of one-on-one life-coaching sessions and a personal narrative with vital take-aways that you can start using immediately.
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Stop living in fear
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By: Mel Robbins
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Worthy
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- Narrated by: Jamie Kern Lima
- Length: 11 hrs and 26 mins
- Unabridged
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Author Jamie Kern Lima's first, instant New York Times bestselling book Believe It, captured her journey of going from Denny's waitress to billion-dollar entrepreneur by learning to believe in herself. And now her second, much-anticipated, upcoming book Worthy, is the playbook for how YOU can believe in YOU! If you've ever struggled with self-doubt, felt like you don't have what it takes...or that who you truly are isn't enough, even if you're really good at hiding it from the world, WORTHY is for you.
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💫 We're so WORTHY! 🦋 Listen - Read - Share 🔆
- By Diana Yin on 02-22-24
By: Jamie Kern Lima
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The Creature from Jekyll Island
- A Second Look at the Federal Reserve
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This classic expose of the Fed has become one of the best-selling books in its category of all time. Where does money come from? Where does it go? Who makes it? The money magician's secrets are unveiled. Here is a close look at their mirrors and smoke machines, the pulleys, cogs, and wheels that create the grand illusion called money. A boring subject? Just wait. You'll be hooked in five minutes. It reads like a detective story - which it really is, but it's all true.
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Lost confidence in author
- By Amazon Customer on 07-11-20
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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The High 5 Habit
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Don't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life. Imagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit. You'd be unstoppable. In this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF.
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Narrator issues.
- By Jesse on 10-05-21
By: Mel Robbins
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Manifest Now
- By: Idil Ahmed
- Narrated by: Idil Ahmed
- Length: 4 hrs and 23 mins
- Unabridged
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Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
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This is my first review of 2 years subscribed!
- By Rodrigo on 02-22-19
By: Idil Ahmed
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The Ideal Team Player
- How to Recognize and Cultivate the Three Essential Virtues: A Leadership Fable
- By: Patrick M. Lencioni
- Narrated by: Stephen Hoye
- Length: 5 hrs and 3 mins
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In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle's company by restoring its cultural commitment to teamwork. Jeff must crack the code on the virtues that real team players possess and then build a culture of hiring and development around those virtues. Beyond the fable, Lencioni presents a practical framework and actionable tools for identifying, hiring, and developing ideal team players.
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Lot of talk about a simple concept
- By Andrea on 09-05-16
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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F--k Your Feelings: Master Your Mind, Accomplish Anything and Become a More Significant Human
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- Narrated by: Ryan Munsey
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95 percent of decisions are based on feelings. Not logic. Not rational thought. Feelings. Can you feel the pull of emotions, hunger, guilt, pain, jealously, depression, and everything else weighing on every decision that you make? Business owners, entrepreneurs, regular people looking to get in shape, anyone with a goal that isn't terrified of tough love - you need to listen to F--k Your Feelings - as soon as possible! In this audiobook you'll learn how to use personal mind control techniques to control the way your brain is wired and much more.
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Science heavy for those of us who want the why
- By Beth T. Irwin on 10-29-18
By: Ryan Munsey
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What listeners say about The Mortgage Marketing Manifesto
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Viva RMFC
- 02-13-18
MUST READ FOR BEGGINNERS & OLDTIMERS
What did you love best about The Mortgage Marketing Manifesto?
Magnificent read, provides you with the insight of today's Real Estate and the Loan Officer's role.
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- D Gryphon Parc
- 12-28-22
Immensely Rich Content
As a MLO, I’ve interacted with CSRs at Leadpops, referenced by a co-worker and later by the VP of Sales. Until I bought this book (print and audio), I couldn’t wrap my thinking around the bits and pieces being shared. Today, BOOM! I got it! Now I can better see the pros and cons of the Agency resources and not think I was crazy for my beliefs. Thank you for sharing Andrew. I’ll be in touch!!
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- rick valdez
- 05-31-18
Great info
Lots of great info and enthusiasm by author. Was eager to get after it after finishing the book. Appreciate the work of Andrew and his team!
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2 people found this helpful
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- John Horton
- 12-13-17
Great Content!
I have listened to the audio book twice and am downloading the pdf version of the book, highlighting all of the links and will get my marketing team busy implementing. I am a real estate agent, but will include lead generating for mortgages to share. - John Horton with the Horton Team at Keller Williams - Capital Realty
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2 people found this helpful
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- DC
- 04-27-18
DIY Manual on Mortgage Marketing
What did you love best about The Mortgage Marketing Manifesto?
This is a great manual for LO's, Brokers, and smaller lenders on how to implement relevant marketing strategies in an environment dominated by the banks and lead gen companies.
The ideas and concepts are easy to understand and relevant to digital mortgage marketing in today's environment.
This is one of the only books available specific to the mortgage space that is also relevant with respect to current digital marketing trends.
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1 person found this helpful
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- Jordan
- 01-30-18
MUST HAVE
As an LO who works with agents with various marketing campaigns, builds websites and implements sales funnels, etc. I was able to take away SO much great info from this book! If you're brand new or more experienced...this book is gold. Thank you for producing such a well written (spoken) guide for all levels!! This is a fantastic read for anyone interested in stepping up there online marketing, especially those in the real estate arena!
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- Patrick Ferry
- 05-25-22
solid online lead acquisition game plan
education few people in the real estate space have even mentioned CRO but sell their junk services as solutions. well done!
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- Jonathan McGovern
- 02-22-24
Digital marketing for the mortgage professional
Like: this is an excellent introduction into the world of digital marketing specifically designed to help MLO’s. The detailed information will help us to avoid time wasting and focus on the things that close more loans.
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- Ray Combs
- 08-09-20
Awesome Content!!! Hopefully a New One is Coming
Awesome Content!!! Hopefully a New One is Coming! I ended up joining LeadPops and very impressive so far! I highly recommend!
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- Debora Joseph-Splatt
- 09-15-20
Written For His Personal Business
Misleading book that mainly focuses on his technology business. New mortgage professionals need to learn about no cost marketing strategies. Not all MLO have the money to pay for lead generation systems or companies to take their business to the next level. After the first 3 chapters I stop listening. Waste of money and time
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7 people found this helpful