Trust Me, I'm Lying
Confessions of a Media Manipulator
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Narrated by:
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Ryan Holiday
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By:
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Ryan Holiday
About this listen
You’ve seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don’t know is that someone is responsible for all this. Usually, someone like me.
I’m a media manipulator. In a world where blogs control and distort the news, my job is to control blogs - as much as any one person can.
In today’s culture...
- Blogs like Gawker, Buzzfeed, and the Huffington Post drive the media agenda.
- Bloggers are slaves to money, technology, and deadlines.
- Manipulators wield these levers to shape everything you read, see, and watch - online and off.
Why am I giving away these secrets? Because I’m tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I’m pulling back the curtain because I don’t want anyone else to get blindsided.
I’m going to explain exactly how the media really works. What you choose to do with this information is up to you.
©2012 Ryan Holiday (P)2019 Penguin AudioListeners also enjoyed...
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Critic reviews
“A playbook for the dark arts of exploiting the media.” (Robert Greene, author of The 48 Laws of Power)
“Ryan Holiday's brilliant exposé of the unreality of the Internet should be required reading for every thinker in America.” (Edward Jay Epstein, author of The Big Picture)
"[Like] Upton Sinclair on the blogosphere." (Tyler Cowen, MarginalRevolution.com; author of An Economist Gets Lunch)
“The strategies Ryan created to exploit blogs drove sales of millions of my books and made me an internationally known name.” (Tucker Max, number-one New York Times best-selling author of I Hope They Serve Beer in Hell)
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"Can you believe what Donald Trump said?" In Gaslighting America, Amanda Carpenter breaks down Trump's formula, showing why it's practically foolproof, playing his victims, the media, the Democrats, and the Republican fence-sitters perfectly. She traces how this tactic started with Nixon, gained traction with Bill Clinton, and exploded under Trump. Where some people see lies, Trump's fierce followers see something different. A commitment to winning at all costs: There is nothing he could say that would erode their support at long as it's in the name of taking down his political enemies.
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Right Winger Whines False Equivalency
- By B. D on 05-03-18
By: Amanda Carpenter
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Bad News
- How Woke Media Is Undermining Democracy
- By: Batya Ungar-Sargon
- Narrated by: Batya Ungar-Sargon
- Length: 7 hrs and 49 mins
- Unabridged
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Today’s newsrooms are propagating radical ideas that were fringe as recently as a decade ago, including “antiracism,” intersectionality, open borders, and critical race theory. How did this come to be? It all has to do with who our news media is written by—and who it is written for. In Bad News: How Woke Media Is Undermining Democracy, Batya Ungar-Sargon reveals how American journalism underwent a status revolution over the twentieth century—from a blue-collar trade to an elite profession.
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Balanced, informative, and insightful
- By J. B. Eibel on 06-06-22
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Slanted
- How the News Media Taught Us to Love Censorship and Hate Journalism
- By: Sharyl Attkisson
- Narrated by: Sharyl Attkisson
- Length: 9 hrs and 49 mins
- Unabridged
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We have reached a state of utter absurdity, where journalism schools teach students that their own personal truth or chosen narratives matter more than reality. In Slanted, Attkisson digs into the language of propagandists, the persistence of false media narratives, the driving forces behind today's dangerous blend of facts and opinion, the abandonment of journalism ethics, and the new, Orwellian definition of what it means to report the news.
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Connecting the dots
- By Amy Cox on 11-29-20
By: Sharyl Attkisson
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A Slobbering Love Affair
- The Torrid Romance Between Barack Obama and the Mainstream Media
- By: Bernard Goldberg
- Narrated by: Alan Sklar
- Length: 4 hrs and 22 mins
- Unabridged
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According to Bernard Goldberg, the media crossed an important line in the 2008 presidential race, moving from their usual unthinking liberal bias to crass partisanship of the crudest kind, practically acting as spin doctors for the presidential campaign of Barack Obama. In A Slobbering Love Affair, his most provocative book yet, Goldberg demonstrates how the media launched an unparalleled effort to ensure the election of the man they regarded as the One.
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spot on!
- By Eunice on 05-28-09
By: Bernard Goldberg
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Googled
- The End of the World as We Know It
- By: Ken Auletta
- Narrated by: Jim Bond
- Length: 13 hrs and 53 mins
- Unabridged
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In Googled, esteemed media writer and critic Ken Auletta uses the story of Google's rise to explore the inner workings of the company and the future of the media at large. Although Google has often been secretive, this book is based on the most extensive cooperation ever granted a journalist, including access to closed-door meetings and interviews with founders Larry Page and Sergey Brin, CEO Eric Schmidt, and some 150 present and former employees.
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Audio production could have been better
- By David on 11-12-09
By: Ken Auletta
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Overdeliver
- Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
- By: Brian Kurtz
- Narrated by: Brian Kurtz
- Length: 8 hrs and 43 mins
- Unabridged
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Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
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1 of the best books on marketing - highly recommended
- By Patrick J. Stiles on 12-13-19
By: Brian Kurtz
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The Manipulators
- Facebook, Google, Twitter, and Big Tech's War on Conservatives
- By: Peter Hasson
- Narrated by: Andrew Eiden
- Length: 6 hrs and 20 mins
- Unabridged
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For better or for worse, Google and social media - “Big Tech”, collectively - have become the new public square. Unfortunately, this public square has a watchful referee standing behind them, ready and waiting to blow the whistle if they veer too far from the preferred narrative. Americans have given these companies enormous power to select the information they read, share and discuss with their neighbors and friends.
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Good Content....Run 1.2x Speed or You'll Go Crazy
- By Peter on 05-17-20
By: Peter Hasson
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Stonewalled
- My Fight for Truth Against the Forces of Obstruction, Intimidation, and Harassment in Obama's Washington
- By: Sharyl Attkisson
- Narrated by: Laural Merlington
- Length: 15 hrs and 19 mins
- Unabridged
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Seasoned CBS reporter Sharyl Attkisson reveals how she has been electronically surveilled while digging deep into the Obama Administration and its scandals, and offers an incisive critique of her industry and the shrinking role of investigative journalism in today's media.
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Great Reporting
- By Michael G. Boyd on 12-30-14
By: Sharyl Attkisson
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Break Through the Noise
- The Nine Rules to Capture Global Attention
- By: Tim Staples, Josh Young
- Narrated by: Luis Moreno
- Length: 7 hrs and 1 min
- Unabridged
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The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
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NOT A GOOD BOOK TO BE
- By FABIO HART on 05-08-22
By: Tim Staples, and others
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The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 8 hrs and 43 mins
- Unabridged
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Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
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Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
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Reality Check
- Outsmarting, Outmanaging, and Outmarketing Your Competition
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 14 hrs and 53 mins
- Unabridged
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In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.
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The Reality of Reality Check
- By Ben on 08-18-09
By: Guy Kawasaki
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The Language of Trust
- By: Michael Maslansky
- Narrated by: Michael Maslansky
- Length: 7 hrs and 26 mins
- Unabridged
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Performance
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Still struggling through the financial crisis that began in 2008, consumers aren't buying traditional sales approaches anymore. So how do salespeople, corporate communicators, managers, and marketers sell their ideas, products, and services to a generation of customers who are more skeptical and less influenced by conventional marketing than ever before?
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Are you communicating or just talking?
- By Shawn on 11-08-10
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In 2007, a short blogpost by Gawker Media outed PayPal founder and billionaire investor Peter Thiel as gay. Thiel's sexuality had been known to close friends and family, but he didn't consider himself a public figure, and believed the information was private. This post would be the casus belli for a meticulously plotted conspiracy that would end nearly a decade later with a $140 million dollar judgment against Gawker and its bankruptcy. Only later would the world learn that Gawker's demise was not incidental - it had been masterminded by Thiel.
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I almost couldn’t make it through...
- By Grant Hall on 04-06-18
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Growth Hacker Marketing
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Best-selling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you're responsible for building awareness and buzz for a product or service, this is your road map.
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An introduction. NOT a how to.
- By sabri sivan on 01-30-15
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Growth Hacker Marketing
- A Primer on the Future of PR, Marketing, and Advertising
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 2 hrs and 40 mins
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Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they're primed to generate explosive reactions. Best-selling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world.
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Good for stimulating thought short on substance
- By Amazon Customer on 03-09-19
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Perennial Seller
- The Art of Making and Marketing Work That Lasts
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- Length: 7 hrs
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How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.
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Another Holiday marketing success, ironically .
- By Luke David Johnson on 10-29-17
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Stillness Is the Key
- By: Ryan Holiday
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- Length: 6 hrs and 56 mins
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All great leaders, thinkers, artists, athletes, and visionaries share one indelible quality. It enables them to conquer their tempers. To avoid distraction and discover great insights. To achieve happiness and do the right thing. Ryan Holiday calls it stillness - to be steady while the world spins around you. In this book, he outlines a path for achieving this ancient, but urgently necessary way of living.
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Needs to be read by a professional voice talent
- By Kindle Customer on 10-08-19
By: Ryan Holiday
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Right Thing, Right Now
- Good Values. Good Character. Good Deeds.
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 7 hrs and 59 mins
- Unabridged
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For the ancients, everything worth pursuing in life flowed from a strong sense of justice—or one’s commitment to doing the right thing, no matter how difficult. In order to be courageous, wise, and self-disciplined, one must begin with justice. The influence of the modern world often tells us that acting justly is optional. Holiday argues that that’s simply untrue—and the fact that so few people today have the strength to stand by their convictions explains much about why we’re so unhappy.
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Echoes left wing narratives
- By Jesse Williams on 07-02-24
By: Ryan Holiday
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In 2007, a short blogpost by Gawker Media outed PayPal founder and billionaire investor Peter Thiel as gay. Thiel's sexuality had been known to close friends and family, but he didn't consider himself a public figure, and believed the information was private. This post would be the casus belli for a meticulously plotted conspiracy that would end nearly a decade later with a $140 million dollar judgment against Gawker and its bankruptcy. Only later would the world learn that Gawker's demise was not incidental - it had been masterminded by Thiel.
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I almost couldn’t make it through...
- By Grant Hall on 04-06-18
By: Ryan Holiday
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Growth Hacker Marketing
- A Primer on the Future of PR, Marketing, and Advertising
- By: Ryan Holiday
- Narrated by: Ryan Holiday
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- Unabridged
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Overall
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Best-selling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you're responsible for building awareness and buzz for a product or service, this is your road map.
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An introduction. NOT a how to.
- By sabri sivan on 01-30-15
By: Ryan Holiday
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Growth Hacker Marketing
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Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they're primed to generate explosive reactions. Best-selling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world.
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Good for stimulating thought short on substance
- By Amazon Customer on 03-09-19
By: Ryan Holiday
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Perennial Seller
- The Art of Making and Marketing Work That Lasts
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 7 hrs
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Another Holiday marketing success, ironically .
- By Luke David Johnson on 10-29-17
By: Ryan Holiday
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- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 6 hrs and 56 mins
- Unabridged
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Overall
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Performance
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Story
All great leaders, thinkers, artists, athletes, and visionaries share one indelible quality. It enables them to conquer their tempers. To avoid distraction and discover great insights. To achieve happiness and do the right thing. Ryan Holiday calls it stillness - to be steady while the world spins around you. In this book, he outlines a path for achieving this ancient, but urgently necessary way of living.
-
-
Needs to be read by a professional voice talent
- By Kindle Customer on 10-08-19
By: Ryan Holiday
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Right Thing, Right Now
- Good Values. Good Character. Good Deeds.
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 7 hrs and 59 mins
- Unabridged
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For the ancients, everything worth pursuing in life flowed from a strong sense of justice—or one’s commitment to doing the right thing, no matter how difficult. In order to be courageous, wise, and self-disciplined, one must begin with justice. The influence of the modern world often tells us that acting justly is optional. Holiday argues that that’s simply untrue—and the fact that so few people today have the strength to stand by their convictions explains much about why we’re so unhappy.
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Echoes left wing narratives
- By Jesse Williams on 07-02-24
By: Ryan Holiday
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Lives of the Stoics
- The Art of Living from Zeno to Marcus Aurelius
- By: Ryan Holiday, Stephen Hanselman
- Narrated by: Ryan Holiday
- Length: 10 hrs and 8 mins
- Unabridged
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From the best-selling authors of The Daily Stoic comes an inspiring guide to the lives of the Stoics, and what the ancients can teach us about happiness, success, resilience, and virtue. In Lives of the Stoics, Holiday and Hanselman present the fascinating lives of the men and women who strove to live by the timeless Stoic virtues of Courage. Justice. Temperance. Wisdom. Organized in digestible, mini-biographies of all the well-known - and not so well-known - Stoics, this book vividly brings home what Stoicism was like for the people who loved it and lived it.
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Awful narration
- By Jordan Bailey on 10-03-20
By: Ryan Holiday, and others
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The Obstacle Is the Way Expanded (10th Anniversary Edition)
- The Timeless Art of Turning Trials into Triumph
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 4 hrs and 57 mins
- Unabridged
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Since bestselling author Ryan Holiday introduced Stoicism to the world with The Obstacle Is the Way in 2014, this simple but powerful philosophy for life has taken the world by storm. This brilliant and engaging book is an invaluable source of wisdom for anyone who wants to become more successful at what they do, whether you’re a student, a parent, a professional athlete, or a world leader. Now, Ryan Holiday has updated and expanded this modern classic with a new introduction and new content featuring a diverse set of inspiring characters.
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Seeing growth through life’s challenges/opportunities
- By Josh Dalley on 10-16-24
By: Ryan Holiday
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The Obstacle Is the Way
- The Timeless Art of Turning Trials into Triumph
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 4 hrs and 38 mins
- Unabridged
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Overall
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Performance
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Story
The book draws its inspiration from stoicism, the ancient Greek philosophy of enduring pain or adversity with perseverance and resilience. Stoics focus on the things they can control, let go of everything else, and turn every new obstacle into an opportunity to get better, stronger, tougher. As Marcus Aurelius put it nearly 2000 years ago: “The impediment to action advances action. What stands in the way becomes the way.”
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Brilliant book; Terrible Reader
- By Jeffrey Dickinson on 06-24-23
By: Ryan Holiday
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Unconventional Medicine
- By: Chris Kresser
- Narrated by: Chris Kresser
- Length: 6 hrs and 9 mins
- Unabridged
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Chronic disease is shortening our lifespan, destroying our quality of life, bankrupting governments, and threatening the health of future generations. Sadly, conventional medicine, with its focus on managing symptoms, has failed to address this challenge. The result is burned-out physicians, a sicker population, and a broken healthcare system. In Unconventional Medicine, Chris Kresser presents a plan to reverse this dangerous trend.
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Little new to offer
- By Travis D Wright on 12-07-17
By: Chris Kresser
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This Is Not Propaganda
- Adventures in the War Against Reality
- By: Peter Pomerantsev
- Narrated by: Matthew Waterson
- Length: 7 hrs and 29 mins
- Unabridged
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Story
Peter Pomerantsev takes us to the front lines of the disinformation age, where he meets Twitter revolutionaries and pop-up populists, "behavioral change" salesmen, Jihadi fanboys, Identitarians, truth cops, and many others. Forty years after his dissident parents were pursued by the KGB, Pomerantsev finds the Kremlin re-emerging as a great propaganda power. His research takes him back to Russia - but the answers he finds there are not what he expected.
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Shallow insights with a strong Leftist Bias
- By Larry on 09-22-19
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The Attention Merchants
- The Epic Scramble to Get Inside Our Heads
- By: Tim Wu
- Narrated by: Marc Cashman
- Length: 15 hrs and 26 mins
- Unabridged
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Story
In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials, and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the "attention merchants", contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions, but the end result of more than a century's growth and expansion in the industries that feed on human attention.
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It's Been Sold
- By Mr. Ess on 10-24-16
By: Tim Wu
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Extremely Hardcore
- Inside Elon Musk's Twitter
- By: Zoë Schiffer
- Narrated by: Jaime Lamchick
- Length: 8 hrs and 42 mins
- Unabridged
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Riveting, character-driven, and filled with jaw-dropping revelations, Extremely Hardcore is the definitive, fly-on-the-wall story of how Elon Musk lit $44 billion on fire and burned down Twitter. It’s the next best thing to being there, and you won’t have to sleep in the Twitter office to get the scoop.
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THE EMPERORS NEW CLOTHES
- By C.Schillings~ on 03-20-24
By: Zoë Schiffer
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Contagious
- Why Things Catch On
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Unabridged
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Overall
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Performance
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Story
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
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A Primer on Viral & Memorable Marketing
- By Douglas C. Bates on 04-01-13
By: Jonah Berger
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So You've Been Publicly Shamed
- By: Jon Ronson
- Narrated by: Jon Ronson
- Length: 7 hrs and 26 mins
- Unabridged
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From the Sunday Times top ten bestselling author of The Psychopath Test, a captivating and brilliant exploration of one of our world's most underappreciated forces: shame. 'It's about the terror, isn't it?' 'The terror of what?' I said. 'The terror of being found out.' For the past three years, Jon Ronson has travelled the world meeting recipients of high-profile public shamings. The shamed are people like us - people who, say, made a joke on social media that came out badly, or made a mistake at work.
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You'll never look at public shaming the same way
- By Megan Gunter on 04-02-15
By: Jon Ronson
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Ego Is the Enemy
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 6 hrs and 56 mins
- Unabridged
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"While the history books are filled with tales of obsessive visionary geniuses who remade the world in their images with sheer, almost irrational force, I've found that history is also made by individuals who fought their egos at every turn, who eschewed the spotlight, and who put their higher goals above their desire for recognition." (From the prologue)
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Disappointing. Thin, weak reading.
- By Robert on 09-08-16
By: Ryan Holiday
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The Chaos Machine
- The Inside Story of How Social Media Rewired Our Minds and Our World
- By: Max Fisher
- Narrated by: Peter Ganim
- Length: 15 hrs and 55 mins
- Unabridged
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From a New York Times investigative reporter, this “authoritative and devastating account of the impacts of social media” (New York Times Book Review) tracks the high-stakes inside story of how Big Tech’s breakneck race to drive engagement—and profits—at all costs fractured the world, and is “an essential book for our times” (Ezra Klein).
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First few chapters were good. The rest was bashing all right wing politics.
- By Brandon Bastianelli on 09-19-22
By: Max Fisher
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Propaganda
- By: Edward Bernays, Mark Crispin Miller - introduction
- Narrated by: Grover Gardner
- Length: 4 hrs and 42 mins
- Unabridged
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Story
A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".
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SKIP THE INTRODUCTION
- By Scott A Kessler on 04-28-20
By: Edward Bernays, and others
What listeners say about Trust Me, I'm Lying
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Paul Pace
- 04-09-21
Very insightful
Phenomenal inside look at how modern media actually reports news, and it turns out to be worse than sausages.
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- NNR
- 04-03-21
Great Book
Honest and sobering book. I've always had the feeling that the whole thing is a huge theater. Ryan confirmed I was right.
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- Tim Knight
- 05-29-20
enlightening
I enjoyed this very much. Ryan shares so much info on the dark arts of media manipulation.
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- Wilton D. Alston
- 09-26-22
If You Want Inspiration, Look Elsewhere
I enjoy and admire Ryan Holiday. I discovered him, if you will, as part of my study of Stoicism. In that regard, what he shares is positive and life-changing. This book, about the cesspool of Internet blogs specifically and rapid news generally, will not inspire. Holiday himself admits that is impossible, given the shitty state of which he reports. He's correct. Read this book, for your own sanity and understanding. I recommend it. Afterwards, find something else to cheer yourself up!
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- valski
- 07-21-23
A Cautionary Tale
Ryan does a great job pointing out the pitfalls of publishing on the web. I learned a lot.
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- Jimmy Ray Purser
- 12-18-23
Solid read
The approach of this book was a lessons learned and moral compass adjustment by someone in the thick of it. I am grateful for pulling the covers back a little on this world. Insider books are good, one which provides recent examples and correlation is a rare treat, which this book certainly does in spades. Recommending reading for certain
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- Hargobind Khalsa
- 07-08-21
All the reasons fake news is real
Great insight into the ridiculousness of the news media business. Appreciate the author for shining the light.
Made me think about why no one talks about my business and ways I might start to play the game in an ethical way. Sound like the best are dirty but there are tactics in here about good story telling that any entrepreneur could likely use. Valuable read and I am wiser for the time.
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- James
- 02-08-21
He told you and you won’t listen
Ryan literally just dropped tons of knowledge and experience on the listener to paint a picture of just how easy it is to deceive. He laid out a great case and I would bet most people reading/listening to this will still believe everything on the internet. Thanks for trying anyways, author. You did your best.
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- -C.
- 12-05-22
A revelation for those outside of the industry
A very important book that questions how we receive news, where it comes from, and its values. It frames the perspective of the media by showing how the players in the media are incentivized and not held accountable. It shows the effects of media exploitation perpetuated by a system of incentives that encourage bad behavior and ultimately lead to a reactionary world and real consequences despite pseudo catalysts.
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- JSJ
- 02-05-23
Important to anyone who consumes online info
It’s easy to check the news feed on the web “for a few minutes” and end up clicking through news story after news story looking for something worth reading. There was nothing useful.
I picked up “Trust Me I’m Lying” to learn how media manipulation works and to understand the how and why. It made me realize how easily I fall for the traps and tricks used to get my attention and to get me click on something. Learning about how blogs (all online publishing) work and what they actually mean in the real world is fascinating and scary and something every user should be aware of because what you read is distorted and makes it very hard to know if you are reading is fact or fiction. I am now more aware of my online behavior now and am more discerning about what I choose to read online. This is a life skill.
The appendix has examples of comments from actual media manipulators. Some of what they did was very disturbing, distorting reality for a specific result (usually not for the common good) and making hard to trust information on blogs. It made me question past decisions I have made and reminded me that I need to be more aware of now and in the future.
I read the revised edition of the book and ebook and listened to the audible of the original edition. Even though there were the differences, they were minor. Listening to the audible version reinforced the ideas in the book and helped draw me into the book even more. I got more out of the experience this way.
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