Consumer Research
-
-
Influence, New and Expanded
- The Psychology of Persuasion
- By: Robert B. Cialdini
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
-
-
Use the Audible Speed Feature!
- By Sand on 05-30-21
-
Influence, New and Expanded
- The Psychology of Persuasion
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Release date: 05-04-21
- Language: English
- In this science-driven guide to persuasion Robert Cialdini applies the psychology of why people say yes to help you succeed in business and life.
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $33.29 or 1 credit
Sale price: $33.29 or 1 credit
-
-
-
Exactly What to Say
- The Magic Words for Influence and Impact
- By: Phil M. Jones
- Narrated by: Phil M. Jones
- Length: 1 hr and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over 50 countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.
-
-
Handful of Good Scripts
- By A. Yoshida on 05-28-18
-
Exactly What to Say
- The Magic Words for Influence and Impact
- Narrated by: Phil M. Jones
- Length: 1 hr and 14 mins
- Release date: 12-01-17
- Language: English
-
Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $7.79 or 1 credit
Sale price: $7.79 or 1 credit
-
-
-
Decoding the New Consumer Mind
- How and Why We Shop and Buy
- By: Kit Yarrow
- Narrated by: Ann Osmond
- Length: 6 hrs and 23 mins
- Unabridged
-
Overall
-
Performance
-
Story
Decoding the New Consumer Mind provides marketers with practical ways to tap into this new consumer psychology, and Yarrow shows how to combine technology and innovation to enhance brand image; win love and loyalty through authenticity and integrity; put the consumer's needs and preferences front and center; and deliver the most emotionally intense, yet uncomplicated, experience possible. Armed with Yarrow's strategies, marketers will be able to connect more effectively with consumers - driving profit and success across the organization.
-
Decoding the New Consumer Mind
- How and Why We Shop and Buy
- Narrated by: Ann Osmond
- Length: 6 hrs and 23 mins
- Release date: 07-27-20
- Language: English
-
In Decoding the New Consumer Mind, award-winning consumer psychologist Kit Yarrow shares surprising insights about the new motivations and behaviors of shoppers, taking marketers where they need to be today....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $17.19 or 1 credit
Sale price: $17.19 or 1 credit
-
-
-
Emotional Branding
- The New Paradigm for Connecting Brands to People
- By: Marc Gobe
- Narrated by: DeMario Clarke
- Length: 12 hrs and 42 mins
- Unabridged
-
Overall
-
Performance
-
Story
Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The “10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, and emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people.
-
-
I want to read this book. But the narrator is poor
- By Peter on 03-13-13
-
Emotional Branding
- The New Paradigm for Connecting Brands to People
- Narrated by: DeMario Clarke
- Length: 12 hrs and 42 mins
- Release date: 02-28-13
- Language: English
- Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $24.95 or 1 credit
Sale price: $24.95 or 1 credit
Included in Plus membership -
-
-
Winning on Purpose
- The Unbeatable Strategy of Loving Customers
- By: Fred Reichheld, Darci Darnell, Maureen Burns
- Narrated by: Walter Dixon
- Length: 8 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it - from industrial giants such as Mercedes-Benz and Cummins Engine to Silicon Valley sweethearts such as Apple and Google to digital innovators like Warby Parker and Peloton.
-
-
Customer focused results
- By Scott Groves on 06-07-24
-
Winning on Purpose
- The Unbeatable Strategy of Loving Customers
- Narrated by: Walter Dixon
- Length: 8 hrs and 37 mins
- Release date: 12-31-21
- Language: English
-
Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $17.19 or 1 credit
Sale price: $17.19 or 1 credit
Included in Plus membership -
-
-
A Consumers' Republic
- The Politics of Mass Consumption in Postwar America
- By: Lizabeth Cohen
- Narrated by: Karen White
- Length: 21 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life. Trumpeted as a means to promote the general welfare, mass consumption quickly outgrew its economic objectives and became synonymous with patriotism, social equality, and the American Dream.
-
-
Disappointing
- By Susan D on 04-07-21
-
A Consumers' Republic
- The Politics of Mass Consumption in Postwar America
- Narrated by: Karen White
- Length: 21 hrs and 43 mins
- Release date: 06-05-18
- Language: English
-
In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $25.79 or 1 credit
Sale price: $25.79 or 1 credit
Included in Plus membership -
-
-
The $12 Million Stuffed Shark
- The Curious Economics of Contemporary Art
- By: Don Thompson
- Narrated by: Adam Verner
- Length: 10 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world. Why were record prices achieved at auction for works by 131 contemporary artists in 2006 alone, with astonishing new heights reached in 2007? Don Thompson explores the money, lust, and self-aggrandizement of the art world in an attempt to determine what makes a particular work valuable while others are ignored.
-
-
Repetitive & Dry
- By Phyllis on 01-21-19
-
The $12 Million Stuffed Shark
- The Curious Economics of Contemporary Art
- Narrated by: Adam Verner
- Length: 10 hrs and 29 mins
- Release date: 02-07-17
- Language: English
- Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $15.47 or 1 credit
Sale price: $15.47 or 1 credit
Included in Plus membership -
-
-
The Consuming Instinct
- What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
- By: Gad Saad, David M. Buss - foreword
- Narrated by: Matthew Josdal
- Length: 11 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion).
-
-
Read by Lost in space robot
- By Jose Quintanilla on 02-18-21
-
The Consuming Instinct
- What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
- Narrated by: Matthew Josdal
- Length: 11 hrs and 21 mins
- Release date: 12-03-19
- Language: English
-
For anyone interested in the biological basis of human behavior or simply in what makes consumers tick-marketing professionals, advertisers, psychology mavens, and consumers themselves - this is a fascinating listen....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $17.19 or 1 credit
Sale price: $17.19 or 1 credit
Included in Plus membership -
-
-
Decoded (2nd Edition)
- The Science Behind Why We Buy
- By: Phil P. Barden
- Narrated by: Graham Mack
- Length: 9 hrs and 52 mins
- Unabridged
-
Overall
-
Performance
-
Story
If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically demonstrates why decision science has proven invaluable to the field of marketing by helping to explain purchasing behaviors.
-
-
Great book on behavioral science, marred by lack of pdf with images referenced in Audiobook
- By Sebastian Antony on 05-22-24
-
Decoded (2nd Edition)
- The Science Behind Why We Buy
- Narrated by: Graham Mack
- Length: 9 hrs and 52 mins
- Release date: 11-15-22
- Language: English
-
If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $17.19 or 1 credit
Sale price: $17.19 or 1 credit
Included in Plus membership -
-
-
Heart and Sell
- 10 Universal Truths Every Salesperson Needs to Know
- By: Shari Levitin
- Narrated by: Shari Levitin
- Length: 7 hrs and 3 mins
- Unabridged
-
Overall
-
Performance
-
Story
Are you making it difficult for your potential customers to buy from you? Today's buyers are overloaded - overwhelmed by too much information and suffering from decision fatigue. Across industries, customers are delaying purchasing decisions or even choosing to stick with the status quo so they can avoid the dreaded "sales process". In response, many sales professionals are overcompensating with behaviors that are either too accommodating or that create high pressure - and alienating potential buyers in the process.
-
-
Sale is to give
- By Candice B on 03-28-24
-
Heart and Sell
- 10 Universal Truths Every Salesperson Needs to Know
- Narrated by: Shari Levitin
- Length: 7 hrs and 3 mins
- Release date: 11-12-19
- Language: English
-
Author Shari Levitin, creator of the Third-Level Selling system, offers a dynamic framework for effective selling in the Digital Age. Unlike other sales books that focus on abstract tips or techniques, Heart and Sell offers a science based real-world approach....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $17.19 or 1 credit
Sale price: $17.19 or 1 credit
Included in Plus membership -
-
-
Radical Uncertainty
- Decision-Making Beyond the Numbers
- By: John Kay, Mervyn King
- Narrated by: Roger Davis
- Length: 15 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
Radical uncertainty changes the way we should think about decision-making. For over half a century economics has assumed that people behave rationally by optimizing among well-defined choices. Behavioral economics questioned how far people are rational, pointing to the cognitive biases that seem to describe actual behavior.
-
-
At 1:23:50: "we must expect ... a virus"
- By Philo on 03-18-20
-
Radical Uncertainty
- Decision-Making Beyond the Numbers
- Narrated by: Roger Davis
- Length: 15 hrs and 50 mins
- Release date: 03-17-20
- Language: English
-
Radical uncertainty changes the way we should think about decision-making. For over half a century economics has assumed that people behave rationally by optimizing among well-defined choices....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $21.49 or 1 credit
Sale price: $21.49 or 1 credit
Included in Plus membership -
-
-
The Mind Is Flat
- The Remarkable Shallowness of the Improvising Brain
- By: Nick Chater
- Narrated by: Nick Chater
- Length: 7 hrs and 26 mins
- Unabridged
-
Overall
-
Performance
-
Story
Psychologists and neuroscientists struggle with how best to interpret human motivation and decision making. The assumption is that below a mental "surface" of conscious awareness lies a deep and complex set of inner beliefs, values, and desires that govern our thoughts, ideas, and actions, and that to know this depth is to know ourselves. In this profoundly original book, behavioral scientist Nick Chater contends just the opposite: Rather than being the plaything of unconscious currents, the brain generates behaviors in the moment based entirely on our past experiences.
-
-
Slightly repetitive, but remarkably insightful
- By Matt Creech on 05-11-19
-
The Mind Is Flat
- The Remarkable Shallowness of the Improvising Brain
- Narrated by: Nick Chater
- Length: 7 hrs and 26 mins
- Release date: 11-06-18
- Language: English
-
In a radical reinterpretation of how the mind works, an eminent behavioral scientist reveals the illusion of mental depth....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $17.19 or 1 credit
Sale price: $17.19 or 1 credit
-
-
-
Nudge
- Improving Decisions About Health, Wealth, and Happiness
- By: Richard H. Thaler, Cass R. Sunstein
- Narrated by: Sean Pratt
- Length: 10 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we are all susceptible to various biases that can lead us to blunder. Our mistakes can make us poor and unhealthy. We often make bad decisions about education, personal finance, health care, family, and the environment.
-
-
Beware: Vehicle for Getting Up on a Soap Box
- By Stephen on 08-13-08
-
Nudge
- Improving Decisions About Health, Wealth, and Happiness
- Narrated by: Sean Pratt
- Length: 10 hrs and 35 mins
- Release date: 07-02-08
- Language: English
- Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $21.48 or 1 credit
Sale price: $21.48 or 1 credit
-
-
-
The Buying Brain
- Secrets for Selling to the Subconscious Mind
- By: Dr. A. K. Pradeep
- Narrated by: Hari S. Patel
- Length: 9 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, products, package designs, marketing campaigns, store environments, and much more, that are designed to appeal directly and powerfully to our brains.
-
The Buying Brain
- Secrets for Selling to the Subconscious Mind
- Narrated by: Hari S. Patel
- Length: 9 hrs and 15 mins
- Release date: 07-10-20
- Language: English
-
The Buying Brain offers an in-depth exploration of how cutting-edge neuroscience is having an impact on how we make, buy, sell, and enjoy everything, and also probes deeper questions on how this new knowledge can enhance customers' lives....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $17.19 or 1 credit
Sale price: $17.19 or 1 credit
-
-
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
-
Series of Anecdotes Without Any Actionable Insight
- By JL on 11-19-18
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Release date: 11-13-18
- Language: English
-
For the first time, Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $15.75 or 1 credit
Sale price: $15.75 or 1 credit
-
-
-
Contagious
- Why Things Catch On
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
-
-
A Primer on Viral & Memorable Marketing
- By Douglas C. Bates on 04-01-13
-
Contagious
- Why Things Catch On
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Release date: 03-05-13
- Language: English
- Word of mouth makes products, ideas, and behaviors catch on. Can you create word of mouth for your product or idea? According to Berger, you can....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $14.99 or 1 credit
Sale price: $14.99 or 1 credit
-
-
-
Arriving Today
- From Factory to Front Door - Why Everything Has Changed About How and What We Buy
- By: Christopher Mims
- Narrated by: James Fouhey
- Length: 11 hrs and 23 mins
- Unabridged
-
Overall
-
Performance
-
Story
We are at a tipping point in retail history. While consumers are profiting from the convenience of instant gratification, rapidly advancing technologies are transforming the way goods are transported and displacing workers in ways never before seen. In Arriving Today, Christopher Mims goes deep, far, and wide to uncover how a single product, from creation to delivery, weaves its way from a factory on the other side of the world to our doorstep.
-
-
Great look at process of product arriving to our home.
- By Jacquie on 10-06-21
-
Arriving Today
- From Factory to Front Door - Why Everything Has Changed About How and What We Buy
- Narrated by: James Fouhey
- Length: 11 hrs and 23 mins
- Release date: 09-14-21
- Language: English
-
Christopher Mims goes deep, far, and wide to uncover how a single product, from creation to delivery, weaves its way from a factory on the other side of the world to our doorstep. Mims asks us to consider the system’s vulnerability and its resilience....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $24.29 or 1 credit
Sale price: $24.29 or 1 credit
-
-
-
The Forever Transaction
- How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave
- By: Robbie Kellman Baxter
- Narrated by: Caroline Miller
- Length: 6 hrs and 16 mins
- Unabridged
-
Overall
-
Performance
-
Story
Strategy consultant Robbie Kellman Baxter has been helping companies excel in this business environment for more than a decade. Now, in The Forever Transaction, she reveals all her secrets. Whatever industry you're in, Baxter provides the inspiration, tools, and insight you need to build and execute a business model that will leave your competition in the dust.
-
-
Great read
- By Ryan Veit on 02-27-24
-
The Forever Transaction
- How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave
- Narrated by: Caroline Miller
- Length: 6 hrs and 16 mins
- Release date: 09-24-21
- Language: English
-
Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify, LinkedIn, and Target....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $17.19 or 1 credit
Sale price: $17.19 or 1 credit
-
-
-
The 22 Immutable Laws of Marketing
- By: Al Ries, Jack Trout
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
As Al Ries and Jack Trout - the world-renowned marketing consultants and best-selling authors of Positioning - note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of 22 innovative rules for understanding and succeeding in the international marketplace.
-
-
Highly recommended, but could use an update.
- By T. M. Castagna on 12-01-15
-
The 22 Immutable Laws of Marketing
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Release date: 04-22-14
- Language: English
- There are laws of nature, so why shouldn’t there be laws of marketing....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $14.39 or 1 credit
Sale price: $14.39 or 1 credit
-
-
-
The Thank You Economy
- By: Gary Vaynerchuk
- Narrated by: Gary Vaynerchuk
- Length: 5 hrs and 41 mins
- Unabridged
-
Overall
-
Performance
-
Story
The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline.
-
-
Gary is fun, but the book is a bit shallow
- By Scott T. Hards on 02-28-12
-
The Thank You Economy
- Narrated by: Gary Vaynerchuk
- Length: 5 hrs and 41 mins
- Release date: 06-28-11
- Language: English
- If this were 1923, this book would have been called "Why Radio Is Going to Change the Game"....
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $18.89 or 1 credit
Sale price: $18.89 or 1 credit
-