Consumer Science

Product List
    • Unlocking Consumer Decisions with the Science of Behavioral Economics
    • By: Melina Palmer
    • Narrated by: Rachel Perry
    • Length: 8 hrs and 12 mins
    • Release date: 05-11-21
    • Language: English
    • 4.5 out of 5 stars 29 ratings
    • This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

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    • The Politics of Mass Consumption in Postwar America
    • By: Lizabeth Cohen
    • Narrated by: Karen White
    • Length: 21 hrs and 43 mins
    • Release date: 06-05-18
    • Language: English
    • 4 out of 5 stars 16 ratings
    • In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life....

    Regular price: $25.79 or 1 credit

    Sale price: $25.79 or 1 credit

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    • The Science Behind Why We Buy
    • By: Phil P. Barden
    • Narrated by: Graham Mack
    • Length: 9 hrs and 52 mins
    • Release date: 11-15-22
    • Language: English
    • 4 out of 5 stars 6 ratings
    • If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

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    • Using Brain Science to Build Better Products
    • By: John Whalen PhD
    • Narrated by: Mitchell Dorian
    • Length: 4 hrs and 43 mins
    • Release date: 05-18-21
    • Language: English
    • 4.5 out of 5 stars 63 ratings
    • User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience....

    Regular price: $11.17 or 1 credit

    Sale price: $11.17 or 1 credit

    • What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
    • By: Gad Saad, David M. Buss - foreword
    • Narrated by: Matthew Josdal
    • Length: 11 hrs and 21 mins
    • Release date: 12-03-19
    • Language: English
    • 4.5 out of 5 stars 106 ratings
    • For anyone interested in the biological basis of human behavior or simply in what makes consumers tick-marketing professionals, advertisers, psychology mavens, and consumers themselves - this is a fascinating listen....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

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    • An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
    • By: Clotaire Rapaille
    • Narrated by: Barrett Whitener
    • Length: 6 hrs and 29 mins
    • Release date: 08-23-07
    • Language: English
    • 4.5 out of 5 stars 414 ratings
    • Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices....

    Regular price: $21.48 or 1 credit

    Sale price: $21.48 or 1 credit

    • Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
    • By: David Hoffeld
    • Narrated by: David Hoffeld
    • Length: 7 hrs and 52 mins
    • Release date: 11-15-16
    • Language: English
    • 4.5 out of 5 stars 274 ratings
    • The revolutionary sales approach scientifically proven to dramatically improve your sales and business success....

    Regular price: $15.75 or 1 credit

    Sale price: $15.75 or 1 credit

    • The New Strategy for Reaching the World’s Most Powerful Consumers
    • By: Bridget Brennan
    • Narrated by: Vanessa Daniels
    • Length: 7 hrs and 22 mins
    • Release date: 10-11-16
    • Language: English
    • 4.5 out of 5 stars 71 ratings
    • If the consumer economy had a sex, it would be female. If the business world had a sex, it would be male. And therein lies the pickle. Women are the engine of the global economy....

    Regular price: $13.75 or 1 credit

    Sale price: $13.75 or 1 credit

    • The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated
    • By: Eric Siegel
    • Narrated by: Steven Menasche
    • Length: 11 hrs and 6 mins
    • Release date: 05-11-17
    • Language: English
    • 4 out of 5 stars 106 ratings
    • An introduction for everyone. In this rich, fascinating—surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works....

    Regular price: $25.78 or 1 credit

    Sale price: $25.78 or 1 credit

    • What the Internet Is Hiding from You
    • By: Eli Pariser
    • Narrated by: Kirby Heyborne
    • Length: 7 hrs and 32 mins
    • Release date: 05-12-11
    • Language: English
    • 4 out of 5 stars 309 ratings
    • In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on....

    Regular price: $15.47 or 1 credit

    Sale price: $15.47 or 1 credit

    • The Power of Social Influences
    • By: Cass R. Sunstein
    • Narrated by: Jonathan Yen
    • Length: 5 hrs and 7 mins
    • Release date: 05-28-19
    • Language: English
    • 4 out of 5 stars 36 ratings
    • In Conformity, Cass R. Sunstein argues that the key to making sense of living in this fractured world lies in understanding the idea of conformity - what it is and how it works - as well as the countervailing force of dissent....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    • Improving Decisions About Health, Wealth, and Happiness
    • By: Richard H. Thaler, Cass R. Sunstein
    • Narrated by: Sean Pratt
    • Length: 10 hrs and 35 mins
    • Release date: 07-02-08
    • Language: English
    • 4 out of 5 stars 350 ratings
    • Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....

    Regular price: $21.48 or 1 credit

    Sale price: $21.48 or 1 credit

    • By: Daniel Gilbert
    • Narrated by: Daniel Gilbert
    • Length: 7 hrs and 26 mins
    • Release date: 04-27-06
    • Language: English
    • 4 out of 5 stars 4,463 ratings
    • A smart and funny book by a prominent Harvard psychologist, which uses groundbreaking research and (often hilarious) anecdotes to show us why we’re so lousy at predicting what will make us happy–and what we can do about it....

    Regular price: $13.50 or 1 credit

    Sale price: $13.50 or 1 credit

    • How to Use Every Dollar You Spend, Earn, and Save as a Force for Change
    • By: Tanja Hester
    • Narrated by: Tanja Hester
    • Length: 9 hrs and 8 mins
    • Release date: 11-23-21
    • Language: English
    • 4.5 out of 5 stars 9 ratings
    • Wallet Activism challenges you to rethink your financial power so can feel confident spending, earning, and saving money in ways that align with your values....

    Regular price: $21.49 or 1 credit

    Sale price: $21.49 or 1 credit

    • The Science of Smarter Spending
    • By: Elizabeth Dunn, Michael Norton
    • Narrated by: B.J. Harrison
    • Length: 5 hrs and 29 mins
    • Release date: 10-21-13
    • Language: English
    • 4 out of 5 stars 418 ratings
    • If you think money can’t buy happiness, you’re not spending it right. Two rising stars in behavioral science explain how money can buy happiness....

    Regular price: $19.95 or 1 credit

    Sale price: $19.95 or 1 credit

    • How Evolution Made Us Smarter Than We Think
    • By: Douglas T. Kenrick, Vladas Griskevicius
    • Narrated by: Tim Andres Pabon
    • Length: 8 hrs and 43 mins
    • Release date: 09-20-13
    • Language: English
    • 4 out of 5 stars 78 ratings
    • When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests we are often irrational, biased, and occasionally even moronic....

    Regular price: $30.08 or 1 credit

    Sale price: $30.08 or 1 credit

    • The Science of Shopping
    • By: Paco Underhill
    • Narrated by: Mike Chamberlain
    • Length: 12 hrs
    • Release date: 05-05-11
    • Language: English
    • 4 out of 5 stars 329 ratings
    • Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty, best-selling book on our ever-evolving consumer culture....

    Regular price: $17.68 or 1 credit

    Sale price: $17.68 or 1 credit

    • How Ending Consumerism Saves the Environment and Ourselves
    • By: J.B. MacKinnon
    • Narrated by: Kaleo Griffith
    • Length: 11 hrs and 54 mins
    • Release date: 05-25-21
    • Language: English
    • 4.5 out of 5 stars 77 ratings
    • Consuming less is our best strategy for saving the planet - but can we do it? In this thoughtful and surprisingly optimistic book, journalist J. B. MacKinnon investigates how we may achieve a world without shopping....

    Regular price: $24.29 or 1 credit

    Sale price: $24.29 or 1 credit

    • How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy
    • By: Steve Stoute, Mim Eichler Rivas
    • Narrated by: Kerry Washington
    • Length: 11 hrs and 59 mins
    • Release date: 04-03-14
    • Language: English
    • 4.5 out of 5 stars 238 ratings
    • The business marketing genius at the forefront of today's entertainment marketing revolution helps corporate America get hip to today's new consumer - the tan generation....

    Regular price: $15.56 or 1 credit

    Sale price: $15.56 or 1 credit

    • Why We Love (or Hate) Everyday Things
    • By: Don Norman
    • Narrated by: George Newbern
    • Length: 7 hrs and 23 mins
    • Release date: 11-28-23
    • Language: English
    • 4.5 out of 5 stars 4 ratings
    • Why attractive things work better and other crucial insights into human-centered design....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit