The Choice Audiobook By Efrat Goldratt-Ashlag, Eliyahu M. Goldratt cover art

The Choice

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The Choice

By: Efrat Goldratt-Ashlag, Eliyahu M. Goldratt
Narrated by: Stephen R. Thorne
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The Theory of Constraints (TOC) has been successfully applied in almost every area of human endeavor, from industry to healthcare to education. And while Eli Goldratt is indeed a scientist, an educator and a business leader, he is first and foremost a philosopher; some say a genius. He is a thinker who provokes others to do the same. Often characterized as unconventional, and always stimulating a slayer of sacred cows Dr. Goldratt exhorts his readers to examine and reassess their lives and business practices by cultivating a different perspective and a clear new vision. In his latest book, The Choice, Goldratt once again presents his thought provoking approach, this time through a conversation with his daughter Efrat, as he explains to her his fundamental system of beliefs.

©2008 Eliyahu M. Goldratt; revised edition copyright 2010 by Eliyahu M. Goldratt (P)2018 HighBridge, a division of Recorded Books Career Success Communication & Social Skills Decision-Making & Problem Solving Leadership Management & Leadership Personal Development Business Career Management
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Everything was great in my opinion, contemt, language, and norator’s reading. Very good book, clear, and simple

The content of the book

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This book should be read before any of the other Goldratt books. It's a peek into His brilliant mind, a way of life that will shed so much light on the way to approach problems.

A gem that has flown under the radar

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if you want to learn how to think clearly. definitely take these lessons to heart.

a gem

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Goldratt's philosophy and principles for life are presented in this book. There are two boring chapters with analysis reports, but most content is very interesting and the main ideas are fantastic.

Another great Goldratt book

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The number one concept that was entirely novel for me was tautology – I found that absolutely fascinating! This is truly a good book and not long-winded – which I appreciate!

Actually learned something new

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Business-wise there's not much new in this one of you've already read "isn't it obvious" and either "critical chain" or "it's not luck".

However, since the purpose of the book is life advice I'll still give it the highest score. I appreciate the simplicity arguments and Socratic discussion method.

The notes section at the end ties it up pretty well and summarizes the more important parts and turn them into achievable take-home-messages.

As a PhD in physics myself, my favorite part was the discussions on simplicity and how we tend to look for complicated solutions to complicated problems.

Simply, good

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Of the 3 books Goldratt wrote that I read, I loved this the most.
It is a short and simple philosophy of life book.
Highly recommended for any person who would like to be able to solve seemingly complex problems.

Also, I would like to provide some insight for those unfamiliar with Hebrew. This book was either translated from Hebrew and not in a perfect way or may have been written in English by a Hebrew native. The example that repeats hundreds of times is that the person telling the story, Efrat, calls her father just "Father," not "my father" or some other common English term. The reason is that in Hebrew, you commonly call your parents "ABBA" (Father) or "IMMA" (Mother) without the need to distinguish it as "my father." One more example is that at some point, Goldratt is going abroad to his office in the Netherlands. In Hebrew, the Netherlands is called "HOLLAND," which is precisely the name used in the book (of course, Holland is a region in the Netherlands, but what they referred to in the book was the whole country).
For me, those mistakes just made the book more authentic.

Clearing your mind for clear thinking

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as usual, the concepts were really good. in this format however, it was very hard to not get annoyed by all the humble-bragging. despite of that, if you are a fan of this approach, like I am, you should read this book too.

good content in general, but...

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